Island Records started in 1959 in Jamaica, focusing on local artists, before relocating to the UK in 1962 where they found success and began signing British rock talent. They have since expanded into many genres like pop and hip hop, and are now owned by Universal Music Group with many subsidiaries. As a large, experienced record label, Island Records signs artists from any genre who have potential for major success, working to build their profile until achieving a large hit, as demonstrated through Drake's career trajectory.