Goal-setting in product and project management offers benefits to increase creativity, empower teams, and measure successful performance.

1. Idea Insights from GNPS
Goal-Setting in Product and
Project Management
Episode 15-33
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2. Idea Insights from GNPS
Goals
• Achievement
• Winning
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3. Idea Insights from GNPS
Why Set Goals?
• Goal-setting achieves:
• Translation of innovation strategy to specific outcomes for a project
• Empowers team members for creative problem-solving
• Provides measures of technical growth and improved team behaviors
• Stretch goals
• May seem out of reach
• Encourages team to learn new behaviors
• Expand the knowledge base
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4. Idea Insights from GNPS
Achieve Strategic Outcomes
• Product Innovation Charter (PIC)
• Links overall strategy to project deliverables
• Four sections of information:
1. Background
2. Market & Technology arenas
3. Procedures & Policies
4. Special guidelines
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5. Idea Insights from GNPS
Empower Teams
• Literature demonstrates improved performance
• NPD projects require cross-functional teams
• Increased creativity
• Motivated by challenging problems
• Work independently
• Participate in customer research
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6. Idea Insights from GNPS
Measure Performance
• Ensure strategic objectives are met
• Different measures of success for different projects
• Fix a defect
• Launch new technology
• Grow the business
• Customer feedback imperative
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7. Idea Insights from GNPS
For More Information
• See the full post at the Idea Incubator Blog
• www.globalnpsolutions.com/idea-incubator/
• Free registration
• Contact me!
• 1-281-280-8717
• info@globalnpsolutions.com
• 2323 Clear Lake City Blvd., #180-177
Houston, TX 77062
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