1. SUDEB SAHA
Business Specialist
Mobile: +919674819504, +91-9830964944
E-Mail: sudeb.biotech@gmail.com
Versatile Professional: Acknowledged for strengthening companies to lead in highly
competitive markets and delivering innovative marketing concepts & strategies; shown
record of achievement in conceiving & implementing ideas that have fuelled market
presence and driven revenue
Targeting assignments in Product Promotion, Sales & Marketing, Business Development & Technical
Support; Location Preference: Middle East, Bangalore, Delhi/ NCR & West Bengal.
PROFILE SUMMARY
• A keen persuasive & influential professional with consistent success of over 6 years in achieving
sustained revenue, administration and profitability growth in changing markets
• Currently associated with Thermo Fisher Scientific India Pvt. Ltd., West Bengal and Sikkim Area as BS
• Skilled at providing Technical Support to the team for managing Product Promotion & Business
Development activities in the organization
• Proficiency in managing all business development activities, analyzing market trends, establishing healthy
& prolonged business relations with channel partners, thereby ensuring higher market share
• Having sound understanding of working on biological equipment & devices, biotechnological consumables,
instrumentation, chemicals, culture media and reagents
• An impressive communicator with honed interpersonal, hardworking team building, convincing and
analytical skills; capability to think out-of-the-box and contribute ideas towards business excellence
SKILL SET
Sales & Marketing
Business Development
Product Promotion
Distribution Management
Vendor Development
Stakeholder Management
Technical Support
Administrative Functions
Liaison & Coordination
ORGANIZATIONAL EXPERIENCE
Since May’15 Thermo Fisher Scientific India Pvt. Ltd., West Bengal and Sikkim Area as BS
Key Result Areas:
• Recommending product lines by identifying new product opportunities, and/or product promotion and
service changes; surveying consumer needs and trends; tracking competitors
• Assessing on regular basis all the regular market opportunities for managing and identifying new solutions
as well as increasing revenue /returns
• Creating & implementing communication programs that effectively describe and promote various
products/brands
• Building strong client relationships at the highest level for identifying and converting new business opportunities
• Liaising with important vendors to ensure smooth & hassle free sales & marketing operations
• Exploring business potential, opportunities & clientele to secure profitable business volumes
• Communicating product feedback with focus on effectuating the modifications in products and improving
the entire product performance
• Spearheading the sales and marketing function of the company
• Delivering results in growth, revenue, operational performance and profitability
2. AREAS OF EXPERTISE
Brand Management & Exposure:
• Life Science : Molecular Biology/ Animal Cell Culture/ STEM CELLS & PRIMARY Cells/ Microbiology/ Lab Chemicals/
Thermal Cyclers
• Life Science & IVD ( consumables ,Reagents & Capital Equipment)
Sales and Marketing:
• Managing the sales and marketing operations and accountable for increasing sales growth.
• Driving sales initiatives to achieve business goals & managing frontline sales team to achieve them.
• Conducting competitor analysis by keeping a close view of market trends to achieve metrics.
Channel Management
• Identifying distributors and channel partners resulting in deeper market penetration and reach.
Business Development
• Exploring potential business avenues & managing marketing & sales operations for achieving increased business
growth & initiating market development efforts.
• Analysing latest marketing trends & tracking competitors’ activities & providing valuable inputs for fine tuning
corporate sales & marketing strategies.
Key Account Management
• Initiating and developing relationships with key decision makers in target organizations for business
development.
• Identifying prospective clients from various sectors, generating business from the existing, thereby achieving
business targets.
Highlights:
• Expanded sales by 35% through innovative selling techniques such as products management, dealer
handling.
• Managed major client issues such as NTPC-SAIL, DVC, Metal Industries, ICMR, ICAR (Government Institute)
• Amplified customer base by 30% through maintaining effective relationships with existence customers.
• Successfully overachieved the set target of 1.5 Cr by 35 % and used marketing and products knowledge
strategies for the same, churning major accounts for power plant products.
PREVIOUS EXPERIENCE
May’14 to May’15 Genetix Biotech Asia Pvt. Ltd., Kolkata, rest of West Bengal and Bihar State as BDE
Sep’13 to May’14 Xcelris Labs Ltd., Kolkata & West Bengal as Sr. Genomic Application Specialist
Aug’12 to Sep’13 Himedia Laboratories Pvt. Limited, Bihar and Jharkhand State as Marketing Officer
Jun’10 to Jul’12 Allengers Medical Systems Ltd., West Bengal as Dy. Sales Executive
EDUCATION
2010 M.Sc. in Biotechnology from Periyar University, K.S.R. College of Arts & Science with 72.50%
2008 B.Sc. (Hons.) in Genetics from University of Kalyani, Institute of Genetic Engineering with 66.00%
2005 Higher Secondary from W.B.C.H.S.E, Siliguri Boys’ High School with 66.30%
3. 2003 Secondary from W.B.B.S.E, Siliguri Boys’ High School with 79.62%
ACADEMIC PROJECTS
Title: Genetic Diversity of Himalayan Wolf (Canis Himalayansis)
Title: 50 Years of DNA Molecule (Review) - Institute of Genetic Engineering
Title: Heavy Metal (Mercury & Chloride) effects on Drossophila Annanassae
Title: Prevalence of Hepatitis B and C viral infection in out-patient department in School of
Tropical Medicine, Kolkata
IT SKILLS
• Proficiency in:
o Windows XP Operating Systems
o MS Office, Windows 98/2000 and Internet Browsing
ACADEMIC ACHIEVEMENTS
• Successfully won:
o Best Group Leader Award in college educational tour
o Best Player Award in college annual sports
o Best Player Awards in intra-college cricket tournament
PERSONAL DETAILS
Date of Birth: 4th
June 1987
Languages Known: English, Hindi & Bengali
Address: Madhya Chayan Para, PO: Ghogomali, District: Jalpaiguri, Siliguri-734006, West Bengal, India