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1. Financial
Feasibility
Your Company Name

2. 2
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CONTENTS
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3. 01
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04
Introduction
to Industry
3

4. 4
Legislation
• Few lines of description
can be added here
Environment
• Improving labor standards
in countries reduce cost
advantage
• Reach: European
regulation voted to control
chemicals utilization
Technology
• Internal: new ways of
distributing fashion and
addressing customers
Politics
• Ending of import quotas on textile
Economics
• Economic crisis context
• Cotton price increased in 2011
Society
• Modern lifestyles support demand
for fast fashion
• Denim: At the heart of fashion
• Environment awareness created
new market Segments:
Biodegradable clothes
Industry
Description

5. 5
S
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Strengths This slide is 100% editable. Adapt it to your
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Experienced sales personnel trained to be knowledgeable with our
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Streamlined logistics process for cost-efficient PowerPoint presentation
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6. 6
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Weaknesses This slide is 100% editable. Adapt it to your
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High real estate costs for facilities
Last industry and market research was from 2010
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W

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Increase in brand Loyalty
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8. 8
T
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Competitors are very aggressive in their advertising and
marketing campaigns
Competitors have ecommerce channels ideal for presentation designers
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Put pressure on the
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Have created the
challenge you are solving
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Are disputing or
sustaining the industry
Industry
Analysis
Section

10. Industry Vertical Description
10
Description 1
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Description 3
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Description

11. Industry Market Share
11
16%
16%
16%
16%
21%
21%
Economics
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Environment
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Legislation
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Politics
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Technology
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Society
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12. Market Analysis Template
12
TAM refers to the global revenue
opportunity available for a
product or service
Total Available Market (TAM)
SAM refers to the percentage of the total
advantage market (TAM) that you can
actually serve
Serviceable Available Market (SAM)
Target market refers to the group of
the customers that you want to
market your products to
Your Target Market
Your market share refers to a
percentage of your target market
Your Market Share
Total Available
Market
Serviceable
Available Market
Target
Market
Market
Share

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OPTION 02
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OPTION 04
Market Research Results Template
13
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OPTION 01
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OPTION 03

14. Market Analysis Matrix
14
MARKET
ANALYSIS
Convert
• Customer Support
• Promotions
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Retain & Grow
• Email Marketing
• Word of Mouth
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Acquire
• Advertising
• Content Marketing
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Measure & Optimize
• Market Surveys
• Customer Surveys
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15. 15
Employees
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Cost
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Enhance
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Expansion
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Legal
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Reputation
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Differentiate
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Re-branding
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Customer
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Product
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Market
Landscape

16. Total Addressable Market
16
Customer
Surveys
Survey Sales
Force
Market
Research
Reports
Online
Surveys
Local Sales
Data
Analyse
Local
International
Global
Choose
Market
Global
Target Market
Available
Market
Total
Addressable Market
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17. Market Gap Analysis
G
A
P
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17

18. Market Analysis Summary
18
To Frame your idea
or Product
To illuminate the
Environmental Factors
To Predict your Competitors
likely Course of Action
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19. Competitor Analysis
19
• XY is Market Leader
• Main Contender is Competitor 3
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MARKET
LEADER
MY BUSINESS1
CONTENDER
COMPETITOR 1
2
COMPETITOR 23
NICHE
SUPPLIER
COMPETITOR 34
COMPETITOR 45

20. Competitor Characteristics
20
• 1 million (on regional level)
• 10 million ( on international level)
Market Volume
Market Potential
• Continuous growth in the last years
• Market saturated
Market Share
• Market share is 1%
• Due to high competition, prices have significantly decreased
• High prices can be only enforced for niche products
Price Development
Competitor
Characteristics

21. My business Strength Weakness Competitor 1 Competitor 2 Competitor 3
Importance to
customer
Factor
Products
Price
Quality
Selection
Service
Reliability
Company
Reputation
Location
Appearance
Market Growth
Employee
Advertisement
Company Culture
Competitive Landscape Framework
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22. Competitor Analysis at Broad Level
22
Criteria Competitor A Competitor B Competitor C Competitor D Competitor E
Revenue
Profit
Market Share
Main Activity
Number of Employees
Product Quality

23. Market Potential
23
Growing at a CAGR of
6.01% (2015-2020)
2014 2015 2016 2017 2018 2019 2020
Global soft drink market is expected to reach
$688.4 billion by 2020
Global Soft Drink Market
Asia Pacific
Fastest growing region
at a CAGR 7.28%
(2015-2020)
North America,
Europe, LAMEA
Global Soft Drink Market by Geography
The comprehensive view on the % share of
packaging segment (2020)
Draught
Glass Bottle
Can
Global Soft Drink Market by Packaging
The comprehensive view on the %
share of type segment (2020)
Light soft drink
Strong soft drink
Global Soft Drink Market by Type
The comprehensive view on the %
share of production segment (2020)
Micro Brewery
Macro Brewery
Global Soft Drink Market by Production
Increasing disposable
income
Transition in lifestyle
Rising craft soft drink
market
Heavy taxation and
legal regulations
Demand for imported
beer
2014 2020
Top Impacting Factors

24. Revenue Sources
24
Revenue
Advertising
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Brokerage Fees
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Leasing
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Asset Sale
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Usage Fee
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Subscription Fee
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25. Sales Projections
25
2,78,35,999
3,96,57,174
2,16,69,366
2,27,52,827 2,33,06,916
0
50,00,000
1,00,00,000
1,50,00,000
2,00,00,000
2,50,00,000
3,00,00,000
3,50,00,000
4,00,00,000
4,50,00,000
2015 2016 2017 2018 2019
Onsales
In years

26. Recommendations on Market Feasibility Study
26
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Recommendation
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Recommendation
01 02 03

27. Financial Feasibility Icons Slide
27

28. 28
10:15 To 10:30 AM
Let’s have a
Coffee Break
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29. 29
Additional
Slides

30. Stacked Column Chart
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1
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2011 2012 2013 2014 2015 2016 2017 2018 2019
ExpenditureIn($Billions)
YEARS
Product 01 Product 02 Product 03
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31. 31
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0 10 20 30 40 50
Product 01
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Product 02
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Bubble
Chart
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32. About Us
32
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Professional
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Creative
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Talented

33. Dashboard
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0 100
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34. Our Team
34
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Text Here
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35. Venn
35
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56% 68%
48%

36. 36
Maximum
60%
Medium
75%
Minimum
85%
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Financial

37. Post It Notes
37
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38. 38
Address
# street number, city, state
Email Address
emailaddress123@gmail.com
Contact Numbers
0123456789
Thank You