Audience Research Questionnaire Presentation

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Audience Research Questionnaire Presentation

  1. 1. Audience Research Questionnaire<br />By Scarlett Colson<br />
  2. 2. Audience Research Questionnaire<br />I have put together a questionnaire and have asked 15 people to complete them. <br />The questionnaire is about music videos. <br />The people asked are of all different ages. <br />The questionnaires have 11 questions each. <br />This presentation will show the results of the questionnaire asked. <br />
  3. 3. Audience Research Questionnaire<br />Question 1: Are you male or female?<br />Male [ ] Female [ ] <br />The chart on the right shows the number of males and females that did the questionnaires– 7 females and 8 males. <br />
  4. 4. Audience Research Questionnaire<br />Question 2: Which age category do you fall into?<br /> 8 – 10 [ ] 11 – 15 [ ] 16 – 20 [] 21 – 25 [ ] 26 – 30 [ ] 31 – 35 [ ] 36 – 40 [ ] 41 – 45 [ ] 46 – 50 [ ] 51 – 55 [ ] 56 – 60 [ ] 61 – 65 [ ] 66 – 70 [ ] 71- 75 [ ] 76 – 80 [ ] 81+ [ ]<br />You can see from the chart that the people who watch the music videos mostly are between age 16 – 20, and the people who watch the least are age 8 – 10, and 46 – 50+. <br />
  5. 5. Audience Research Questionnaire<br />Question 3: How often do you watch music videos? <br /> Everyday [ ] 3-5 days a week [ ] once a week [ ] every other week [ ] once a month [ ] <br />I looked at how often music videos are watched by the people who did my questionnaire, and the results show that most people watch music videos 3 – 5 times a week on average. <br />
  6. 6. Audience Research Questionnaire<br />Question 4: How do you watch music videos?<br />Music channels [ ] Internet [ ] iPod/MP4 [ ] Mobile phone [ ] Other [ ]<br />From the results of the questionnaire, I found that the most popular ways to watch music videos, are on the internet, via music channels and other. <br />
  7. 7. Audience Research Questionnaire<br />Question 5: What genre of music do you like?<br />Pop [ ] Rock [ ] Indie [ ] R’n’B [ ] Rap [ ] Country [ ] Dance [ ] Techno [ ] Folk [ ] Metal [ ] Other [ ] <br />Findings from the questionnaire show that the majority of people that I had asked like to listen to Indie and Rock music, closely followed by Pop.  <br />
  8. 8. Audience Research Questionnaire<br />Question 6: Do you like watching live performances in videos? <br />Yes [ ] No [ ] <br />The pie chart to the left shows that most of the people asked to do the questionnaire like to watch performances in music videos.<br />
  9. 9. Audience Research Questionnaire<br />Question 7: Do you like special effects in music videos?<br />Yes [ ] No [ ] <br />This shows that 80% of people asked like to see special effects in music videos. <br />
  10. 10. Audience Research Questionnaire<br />Question 8: Do you think that music videos are important for the success of the single or album? <br />Yes [ ] No [ ] Sometimes [ ] <br />Most people said that the music video is important for the success of the single/album, this could be because the better the video is, the more you like or dislike the song. <br />
  11. 11. Audience Research Questionnaire<br />Question 9: Do You like music videos which show a clear narrative relevant to the lyrics?<br />Yes [ ] No [ ]<br />This shows that people like something to keep them engaged in the music video, instead of just having something which is similar to other music videos. <br />
  12. 12. Audience Research Questionnaire<br />Question 10: What makes a good music video for you? __________________________________________________________________<br />The answers I received from this question were: <br />Disjuncture<br />Involvement<br />Humour<br />Narrative<br />Dancing<br />Performance<br />Energy<br />Song relevance <br />Good song<br />
  13. 13. Audience Research Questionnaire<br />Question 11: What is your favourite type of music video? <br />Performance [ ] Narrative [ ] Nothing to do with the song [ ] Other, please state __________________________________________________________________<br />From the results of the questionnaire, the majority of people asked to do the questionnaire, performance music videos are their favourite. <br />

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