Based on surveys of the audience for a new music magazine:
Females comprised 55% of respondents, showing they find the magazine more appealing. The largest age groups were 13-16 and 17-20, which should be the target audience. The most popular music genres were rock (60%) and indie (50%), so the magazine should focus on these genres. Respondents preferred magazines with many pictures and images, so the new magazine should contain a lot of images. Long articles and advertisements were not liked, so the magazine should have short articles and no ads. The most frequently bought music magazine was Kerrang, so it could influence the new magazine's style.
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Written analysis for my music magazine survey
1. Written Analysis for my Music Magazine Survey
Question1:What is yourgender?
55% of my audience are femalesand45% are male.Thisshowsthatfemalesfindmymagazine more
appealing.
Question2:What is yourage?
There wasa 45% splitbetweenthe age groups13-16 and17-20. Thisshowsthatthese age groups
shouldbe mytarget audience.
Question3:What musicgenresdo youlistento?
The most populargenre wasrock with60%. Closelyfollowedbyindiewith50%.ThisshowsthatI
shouldfocusonthese genresastheyare the mostpopular.
Question4:Who is yourfavourite artist/bandcurrently?
Question5: What doyou like aboutexistingmagazines?
The most popularthingthatmy audience saidwasthattheylike picturesandimagesinmagazines.
Thismeans that my magazine shouldcontainalotof imagesas theywouldfinditmore appealing.
Question6:What do you notlike aboutexistingmagazines?
The most popularresponseswere longerarticlesandadvertisements.Thismeansthatmyarticles
shouldstayshortand to the point.Also,mymagazine shouldhave noadvertsasmy audience would
findthisoff putting.
Question7:What is yourfavourite clothingbrand?
The most popularclothingbrandswere H&M,Vansand Topshop.Thisshowsthat if my magazine
were tohave a clothesgiveaways,theyshouldbe forthese brands.
Question8:Are youinfluencedbyothertrendsyoufavourite bands/artistsset?
The most popularanswerof thisquestionwasnowhichhada 40% score.This showsthatmy
audience have theirownindividual stylesanddon’tgetinfluencedaseasily.
Question9:If youansweredyestothe previousquestion,whathasyourfavourite band/artist
influencedyoutodo?
Due to the mostpopularanswerbeingno,notmanypeople answeredthis.However,the most
commonthingmy audience hadbeeninfluencedtodowasfashionrelated.
Question10: What musicmagazine doyoubuy the mostfrequently?
The biggestscoringanswerforthisquestionwasnone.Thisshowsthatthe people whoanswered
my questionnaire aren’treallyinterestedinmusicmagazines.However,the mostpopularmagazine
was Kerrang.Thisshowsthatmaybe I shouldtake some influencesfromKerrangasmyit’smy
audiencesfavourite musicmagazine.