2. Introduction:
Our short film is around the
subject of child abuse. We aim to
use childline as being the main
focus of our campaign. We
believe that is is a good thing to
focus our campaign on because,
it is very contriversial and will be
able to get people talking about
this subject.
3. Target Audience
Our target audience for this
project are people aged 16 - 18
because, this is the age group
that is within the college. Another
one of our target audiences is
people who have been affected
or are being affected child abuse
or any type of abuse because, it
will give them courage to talk
about it or come forward and get
help with dealing with this
problem.
4. Locations
The locations that we will be filming
are the college's street, performing
arts studio and around the hitchcock
part of the college. We have chosen
these areas to display our content
because, these areas that loads of
people hang around in. We are using
this to show that any type of abuse
could be going and people would
even realise it.
5. Costumes/Props
For our costumes, we aim to use
clothing that we wear to college to
appeal to our target audience, which is
16 to 18. This is used to make our
audience see how any can be affected
by abuse.
The props we want to use
6. Sound
For our sound we aimed to use mostly
non - diegetic sound. This is sound that
the characters within the film can not hea
but, the audience can. This sound will be
added in during editing and will be used
to create tension within specific scenes.
7. Dorcas Nzita
Characters.
All of our Characters are aged between
14 to 18. This is due to our secondary
research helping us establish that these
are the most changing years in a
teenager’s life in the 21st century. They
could also be experiencing some sort of
abuse and be vulnerable. We have
decided that our characters are going to
be a mix between boys and girls and
there will also be a diversity of races.
This is so that our campaign doesn’t
offend anyone according to the race or
gender that they are. This also widens
our target audience. We have carefully
chosen our characters storyline and
profile t be like this as our target
audience share similar features to our
characters so they audience can pick out
these similarities and signs helping them
to feel comfortable and safe.
Jerome Smith.
Independent, humble, quiet intelligent
boy who has a passion for
engineering and computer science.
He has a lot of confidence and has a
bright future ahead of him.
Chantelle DaSilva Suffering from
domestic abuse.
Loud, popular and forgiving drama
queen Chantelle in a relationship with
confident, popular Football captain
Tyrone Moore. She likes R&B and is
interested in all the latest fashions
and trends. When around her friends
she feels open and confident,
whereas when with Tyrone, she fees
quiet and vulnerable.
8. Abdulla Ali/Mas (Being peer pressured by gangs)
Eager and enthusiastic new kid on the block trying to
fit in with the crowd. Gang members S1 and Jay take
advantage and peer pressure him to join their gang
and commit crime which upsets him. He is religious
and has strong morals but desperately wants to fit in
and contemplates where he should go against these
morals.
Josephine
Quiet and Hard working girl spend all her spare time
I the library revising. She is known for her
intelligence. She has a secret admirer that she
doesn’t really pay attention to.
14. Anzar Coowar
MESSAGE AND PURPOSE
Message - don’t take out your anger on others talk to someone if you need help
Our message in this short campaign video is to show that whenever bullying is taking part you should always find the
confidence to call ChildLine and ask for help.
The main purpose is to show how easy it is for someone to bully someone, also how easy it is for you to build confidence
and tell ChildLine about your problems.
Bullying takes part every single day in an innocent life, the best thing to do when bullying takes part the best thing to do is
to contact someone that will take things into consideration and help you…
In our campaign there are many messages but the most important one is to find confidence and stand up to bullying and
inform.
Being bullied can cause many things in your life, it can aslo make you turn into a bully in the future. So instead of the
bullying getting out of hand you can go ahead and contact child line so you stop it before it escalates.
If ever you feel under pressure from bullying or abuse than just know ChildLine is only one phone call away and its
absolutely free to talk to one of the members
https://www.youtube.com/watch?v=OxS5siu60y0
This short film of bullying shows how hard it is for someone to cope with bullies destroying their childhood.
The video also has deep messages just like how our one would be.
