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SOCIAL MEDIA
WHAT IS THE SOCIAL MEDIA
● The social media is electronic
communication (such as web sites)
through which people create online
communities to share information,
ideas, personal message etc.
● Social media is a group of internet-
based applications.
● Internet and mobile based tools for
sharing and discussing information
among human being.
COMMON SOCIAL MEDIA FEATURES
● Personal user accounts
● Profile pages
● Friends, followers, group,hashtag and so on
● News feeds
● Personalization
● Information updating, saving or posting
● Like buttons and comment sections
● Review, rating or voting system
● Photos: updating and tagging, filtering
● Search functionality
BENEFITS OF SOCIAL MEDIA
● Cost effective
● Research
● Direct communication
● Costomer service sales
● Advertising
● Business personality and other
NAME- RINKI
TRADE- MARKETING EXECUTIVE
UNIT-2
ROLL NO.- 1951

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SOCIAL MEDIA.pptx

  • 2. WHAT IS THE SOCIAL MEDIA ● The social media is electronic communication (such as web sites) through which people create online communities to share information, ideas, personal message etc. ● Social media is a group of internet- based applications. ● Internet and mobile based tools for sharing and discussing information among human being.
  • 3. COMMON SOCIAL MEDIA FEATURES ● Personal user accounts ● Profile pages ● Friends, followers, group,hashtag and so on ● News feeds ● Personalization ● Information updating, saving or posting ● Like buttons and comment sections ● Review, rating or voting system ● Photos: updating and tagging, filtering ● Search functionality
  • 4. BENEFITS OF SOCIAL MEDIA ● Cost effective ● Research ● Direct communication ● Costomer service sales ● Advertising ● Business personality and other
  • 5. NAME- RINKI TRADE- MARKETING EXECUTIVE UNIT-2 ROLL NO.- 1951