SlideShare a Scribd company logo
1 of 6
Today's Most Fastest Growing Industry
Today's Most Fastest Growing Industry
DIGITAL
MARKETING
Today's Most Fastest Growing Industry
Digital Marketing Is an umbrella term for the marketing of products or services using digital technologies, mainly on the
internet, but also including mobile phones, display advertising, and any other digital medium.
ABOUT
Internet
Marketing
“Digital marketing is the component
of marketing that uses the Internet
and online based digital technologies
such as desktop computers, mobile
phones and other digital media and
platforms to promote products and
services.”
• Search Engine Optimization
• Search Engine Marketing
• Pay Per Click or Pay Per Call
• Content Marketing
• Social media marketing
• Email marketing
• Influencer marketing
• Affiliate Marketing
• Reputation marketing
Types of Internet Marketing
Strategies
What Is Internet Marketing?
Internet marketing uses customers' online activity to
connect them with a business by reaching them in a
variety of places on the internet. The types of internet
marketing a business uses will depend on the business
model, types of products, target customers, budget,
and more.
How Internet
Marketing Works
What Is Internet
Marketing?
Internet marketing is an all-inclusive term for
marketing products and services online. This
includes a variety of methods and platforms
for communicating with customers, such as
website, email, social media, and online
advertising.
A business website allows customers to:
• Find your business online
• Learn your business's location or contact
information
• Discover your products or services
• Sign up for your email list
• Request more information
• Make purchases
Website Content and Design
Email Marketing
Email marketing is the act of sending a commercial message,
typically to a group of people, using email. In its broadest sense,
every email sent to a potential or current customer could be
considered email marketing. It involves using email to send
advertisements, request business, or solicit sales or donations
Social Media
Social media are interactive digital channels that facilitate the
creation and sharing of information, ideas, interests, and other
forms of expression through virtual communities and networks.
Blog
A blog is a discussion or informational website
published on the World Wide Web consisting of
discrete, often informal diary-style text entries. Posts
are typically displayed in reverse chronological order,
so that the most recent post appears first, at the top
of the web page.
THANK YOU

More Related Content

Similar to digital marketing.pptx

Web & social media marketing 101 - National speaker association
Web & social media marketing 101 - National speaker associationWeb & social media marketing 101 - National speaker association
Web & social media marketing 101 - National speaker associationEdith Yeung
 
Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...
Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...
Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...Riseup Labs
 
Benefits of digital marketing: Digital Marketing Experts
Benefits of digital marketing: Digital Marketing ExpertsBenefits of digital marketing: Digital Marketing Experts
Benefits of digital marketing: Digital Marketing Expertsbrandhype
 
Lecture 6&7 - Digital Marketing (Social Media & Beyond).pptx
Lecture 6&7 - Digital Marketing (Social Media & Beyond).pptxLecture 6&7 - Digital Marketing (Social Media & Beyond).pptx
Lecture 6&7 - Digital Marketing (Social Media & Beyond).pptxFaizanGul6
 
Social Media Marketing Mastery Building Your Brand Online
Social Media Marketing Mastery Building Your Brand OnlineSocial Media Marketing Mastery Building Your Brand Online
Social Media Marketing Mastery Building Your Brand OnlineSearch ranking experts
 
Digital Marketing Technology: Evolution, Scope & Verticals
Digital Marketing Technology: Evolution, Scope & VerticalsDigital Marketing Technology: Evolution, Scope & Verticals
Digital Marketing Technology: Evolution, Scope & VerticalsShashank Tiwari
 
RAINBOW LIFE PROFILE
RAINBOW LIFE PROFILERAINBOW LIFE PROFILE
RAINBOW LIFE PROFILERainbow life
 
Online advertisement
Online advertisementOnline advertisement
Online advertisementAbdul Tabi
 
DG Course [Autosaved].pptx
DG Course [Autosaved].pptxDG Course [Autosaved].pptx
DG Course [Autosaved].pptxRafiyaaBetkar
 
digital Marketing (1).pdf
digital Marketing (1).pdfdigital Marketing (1).pdf
digital Marketing (1).pdfjaijain30
 
Components & Scope -DM.pptx
Components & Scope -DM.pptxComponents & Scope -DM.pptx
Components & Scope -DM.pptxDr.Satya Kumar
 
Harvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdfHarvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdfhsdm1
 
Digital marketing.pptx
Digital marketing.pptxDigital marketing.pptx
Digital marketing.pptxzoya
 
Use of internet as a marketing medium
Use of internet as a marketing mediumUse of internet as a marketing medium
Use of internet as a marketing mediumKaran Kanjia
 
Trendy Digital Marketing
Trendy Digital MarketingTrendy Digital Marketing
Trendy Digital Marketingtanishasisodiya
 

Similar to digital marketing.pptx (20)

Name e branding stratergies
Name e branding stratergiesName e branding stratergies
Name e branding stratergies
 
Web & social media marketing 101 - National speaker association
Web & social media marketing 101 - National speaker associationWeb & social media marketing 101 - National speaker association
Web & social media marketing 101 - National speaker association
 
web marketing
web marketingweb marketing
web marketing
 
Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...
Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...
Digital Marketing Training - Trainer Md Chhafrul Alam Khan - Organized by Ris...
 
Marketing
MarketingMarketing
Marketing
 
Benefits of digital marketing: Digital Marketing Experts
Benefits of digital marketing: Digital Marketing ExpertsBenefits of digital marketing: Digital Marketing Experts
Benefits of digital marketing: Digital Marketing Experts
 
Lecture 6&7 - Digital Marketing (Social Media & Beyond).pptx
Lecture 6&7 - Digital Marketing (Social Media & Beyond).pptxLecture 6&7 - Digital Marketing (Social Media & Beyond).pptx
Lecture 6&7 - Digital Marketing (Social Media & Beyond).pptx
 
Social Media Marketing Mastery Building Your Brand Online
Social Media Marketing Mastery Building Your Brand OnlineSocial Media Marketing Mastery Building Your Brand Online
Social Media Marketing Mastery Building Your Brand Online
 
Digital Marketing Technology: Evolution, Scope & Verticals
Digital Marketing Technology: Evolution, Scope & VerticalsDigital Marketing Technology: Evolution, Scope & Verticals
Digital Marketing Technology: Evolution, Scope & Verticals
 
RAINBOW LIFE PROFILE
RAINBOW LIFE PROFILERAINBOW LIFE PROFILE
RAINBOW LIFE PROFILE
 
ONLINE MARKETING
ONLINE MARKETINGONLINE MARKETING
ONLINE MARKETING
 
Online advertisement
Online advertisementOnline advertisement
Online advertisement
 
DG Course [Autosaved].pptx
DG Course [Autosaved].pptxDG Course [Autosaved].pptx
DG Course [Autosaved].pptx
 
digital Marketing (1).pdf
digital Marketing (1).pdfdigital Marketing (1).pdf
digital Marketing (1).pdf
 
Components & Scope -DM.pptx
Components & Scope -DM.pptxComponents & Scope -DM.pptx
Components & Scope -DM.pptx
 
Harvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdfHarvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdf
 
Digital marketing.pptx
Digital marketing.pptxDigital marketing.pptx
Digital marketing.pptx
 
Use of internet as a marketing medium
Use of internet as a marketing mediumUse of internet as a marketing medium
Use of internet as a marketing medium
 
E-marking.pptx
E-marking.pptxE-marking.pptx
E-marking.pptx
 
Trendy Digital Marketing
Trendy Digital MarketingTrendy Digital Marketing
Trendy Digital Marketing
 

Recently uploaded

The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdfThe Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdfbelieveminhh
 
Chapter 2 Organization Structure of a Treasury
Chapter 2 Organization Structure of a TreasuryChapter 2 Organization Structure of a Treasury
Chapter 2 Organization Structure of a TreasurySarunChhetri1
 
How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...
How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...
How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...YourLegal Accounting
 
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptxThompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptxtmthompson1
 
10 Easiest Ways To Buy Verified TransferWise Accounts
10 Easiest Ways To Buy Verified TransferWise Accounts10 Easiest Ways To Buy Verified TransferWise Accounts
10 Easiest Ways To Buy Verified TransferWise Accountshttps://localsmmshop.com/
 
A DAY IN THE LIFE OF A SALESPERSON .pptx
A DAY IN THE LIFE OF A SALESPERSON .pptxA DAY IN THE LIFE OF A SALESPERSON .pptx
A DAY IN THE LIFE OF A SALESPERSON .pptxseemajojo02
 
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...Khaled Al Awadi
 
A DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptx
A DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptxA DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptx
A DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptxLokeshwariOrchid1
 
Goal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptx
Goal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptxGoal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptx
Goal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptxNetapsFoundationAdmi
 
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...BabaJohn3
 
Presentation on cross cultural negotiations.
Presentation on cross cultural negotiations.Presentation on cross cultural negotiations.
Presentation on cross cultural negotiations.sumayyasubhana321
 
Unlocking Growth The Power of Outsourcing for CPA Firms
Unlocking Growth The Power of Outsourcing for CPA FirmsUnlocking Growth The Power of Outsourcing for CPA Firms
Unlocking Growth The Power of Outsourcing for CPA FirmsYourLegal Accounting
 
The Art of Decision-Making: Navigating Complexity and Uncertainty
The Art of Decision-Making: Navigating Complexity and UncertaintyThe Art of Decision-Making: Navigating Complexity and Uncertainty
The Art of Decision-Making: Navigating Complexity and Uncertaintycapivisgroup
 
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© رnafizanafzal
 
SCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjt
SCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjtSCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjt
SCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjtadimosmejiaslendon
 
Mental Health Issues of Graduate Students
Mental Health Issues of Graduate StudentsMental Health Issues of Graduate Students
Mental Health Issues of Graduate Studentsvineshkumarsajnani12
 
如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证
如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证
如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证ogawka
 

Recently uploaded (20)

The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdfThe Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
 
Chapter 2 Organization Structure of a Treasury
Chapter 2 Organization Structure of a TreasuryChapter 2 Organization Structure of a Treasury
Chapter 2 Organization Structure of a Treasury
 
Contact +971581248768 for 100% original and safe abortion pills available for...
Contact +971581248768 for 100% original and safe abortion pills available for...Contact +971581248768 for 100% original and safe abortion pills available for...
Contact +971581248768 for 100% original and safe abortion pills available for...
 
How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...
How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...
How Bookkeeping helps you in Cost Saving, Tax Saving and Smooth Business Runn...
 
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptxThompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
Thompson_Taylor_MBBS_PB1_2024-03 (1)- Project & Portfolio 2.pptx
 
10 Easiest Ways To Buy Verified TransferWise Accounts
10 Easiest Ways To Buy Verified TransferWise Accounts10 Easiest Ways To Buy Verified TransferWise Accounts
10 Easiest Ways To Buy Verified TransferWise Accounts
 
A DAY IN THE LIFE OF A SALESPERSON .pptx
A DAY IN THE LIFE OF A SALESPERSON .pptxA DAY IN THE LIFE OF A SALESPERSON .pptx
A DAY IN THE LIFE OF A SALESPERSON .pptx
 
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
 
Obat Aborsi Depok 0851\7696\3835 Jual Obat Cytotec Di Depok
Obat Aborsi Depok 0851\7696\3835 Jual Obat Cytotec Di DepokObat Aborsi Depok 0851\7696\3835 Jual Obat Cytotec Di Depok
Obat Aborsi Depok 0851\7696\3835 Jual Obat Cytotec Di Depok
 
A DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptx
A DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptxA DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptx
A DAY IN LIFE OF A NEGOTIATOR By Pondicherry University MBA Students.pptx
 
Goal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptx
Goal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptxGoal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptx
Goal Presentation_NEW EMPLOYEE_NETAPS FOUNDATION.pptx
 
Obat Aborsi Malang 0851\7696\3835 Jual Obat Cytotec Di Malang
Obat Aborsi Malang 0851\7696\3835 Jual Obat Cytotec Di MalangObat Aborsi Malang 0851\7696\3835 Jual Obat Cytotec Di Malang
Obat Aborsi Malang 0851\7696\3835 Jual Obat Cytotec Di Malang
 
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
 
Presentation on cross cultural negotiations.
Presentation on cross cultural negotiations.Presentation on cross cultural negotiations.
Presentation on cross cultural negotiations.
 
Unlocking Growth The Power of Outsourcing for CPA Firms
Unlocking Growth The Power of Outsourcing for CPA FirmsUnlocking Growth The Power of Outsourcing for CPA Firms
Unlocking Growth The Power of Outsourcing for CPA Firms
 
The Art of Decision-Making: Navigating Complexity and Uncertainty
The Art of Decision-Making: Navigating Complexity and UncertaintyThe Art of Decision-Making: Navigating Complexity and Uncertainty
The Art of Decision-Making: Navigating Complexity and Uncertainty
 
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![©  ر
00971508021841 حبوب الإجهاض في دبي | أبوظبي | الشارقة | السطوة |❇ ❈ ((![© ر
 
SCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjt
SCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjtSCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjt
SCI9-Q4-MOD9.pdfetiwtitw3i3uu45w5wtitwjt
 
Mental Health Issues of Graduate Students
Mental Health Issues of Graduate StudentsMental Health Issues of Graduate Students
Mental Health Issues of Graduate Students
 
如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证
如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证
如何办理(SUT毕业证书)斯威本科技大学毕业证成绩单本科硕士学位证留信学历认证
 

digital marketing.pptx

  • 1. Today's Most Fastest Growing Industry Today's Most Fastest Growing Industry DIGITAL MARKETING Today's Most Fastest Growing Industry
  • 2. Digital Marketing Is an umbrella term for the marketing of products or services using digital technologies, mainly on the internet, but also including mobile phones, display advertising, and any other digital medium. ABOUT
  • 3. Internet Marketing “Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.” • Search Engine Optimization • Search Engine Marketing • Pay Per Click or Pay Per Call • Content Marketing • Social media marketing • Email marketing • Influencer marketing • Affiliate Marketing • Reputation marketing Types of Internet Marketing Strategies
  • 4. What Is Internet Marketing? Internet marketing uses customers' online activity to connect them with a business by reaching them in a variety of places on the internet. The types of internet marketing a business uses will depend on the business model, types of products, target customers, budget, and more. How Internet Marketing Works What Is Internet Marketing? Internet marketing is an all-inclusive term for marketing products and services online. This includes a variety of methods and platforms for communicating with customers, such as website, email, social media, and online advertising.
  • 5. A business website allows customers to: • Find your business online • Learn your business's location or contact information • Discover your products or services • Sign up for your email list • Request more information • Make purchases Website Content and Design Email Marketing Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations Social Media Social media are interactive digital channels that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. Blog A blog is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries. Posts are typically displayed in reverse chronological order, so that the most recent post appears first, at the top of the web page.

Editor's Notes

  1. Links: https://www.pexels.com/photo/apple-devices-books-business-coffee-572056/
  2. Links: https://www.pexels.com/photo/apple-computer-computers-desk-326504/
  3. Links: https://www.pexels.com/photo/photo-of-people-looking-on-tablet-3182835/
  4. Links: https://www.pexels.com/photo/group-of-people-watching-on-laptop-1595385/ https://www.pexels.com/photo/man-wearing-white-long-sleeved-shirt-holding-black-pen-3182781/ https://www.pexels.com/photo/group-of-people-in-conference-room-1181304/
  5. Links: https://www.pexels.com/photo/people-inside-brown-concrete-building-at-daytime-794212/ https://www.pexels.com/photo/growth-leaves-notebook-pen-380810/ https://www.pexels.com/photo/10-piece-black-makeup-brush-set-on-white-panel-2721977/ https://www.pexels.com/photo/rectangular-green-swiss-cheese-leafed-plant-photo-mounted-on-wall-1534924/ https://www.pexels.com/photo/black-and-gray-ghostly-book-beside-three-dried-maple-leaves-1470162/ https://www.pexels.com/photo/brown-fern-leaves-2512282/ https://www.pexels.com/photo/green-leafed-plant-with-white-flowers-2395244/