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The Festival of NewMR 2013 would not be possible without our sponsors. Thanks to:
Gold Sponsors
Silver Sponsors
Session Sponsors
Media Partner
Festival Supporters
• Q – Research Software
• CreaMetrix Research
• TapestryWorks
• Keen as Mustard
• CrowdLab
• L&E Research
• Schlesinger Associates
• Focus Forums
• eCGlobal Solutions
• Revelation
Sue York
Festival of NewMR 2013 – Training Day
The Essentials of Mobile
Market Research
Sue York
@1Sue3
Sue York
Festival of NewMR 2013 – Training Day
2014 Update
Sue York
Festival of NewMR 2013 – Training Day
Should all online research
be designed as mobile
friendly?
Sue York
Festival of NewMR 2013 – Training Day
What are feature phones &
how are they used in
mobile research?
Sue York
Festival of NewMR 2013 – Training Day
When should I conduct
‘mobile only’ mode
research?
Sue York
Festival of NewMR 2013 – Training Day
What are the key uses of
mobile in qualitative
research?
Sue York
Festival of NewMR 2013 – Training Day
What do I need to think
about when designing
mobile surveys?
Sue York
Festival of NewMR 2013 – Training Day
What is a research app and
when are they used?
Sue York
Festival of NewMR 2013 – Training Day
What is passive data
collection?
Sue York
Festival of NewMR 2013 – Training Day
How is geolocation being
used in mobile research?
Sue York
Festival of NewMR 2013 – Training Day
What are the key legal and
ethical issues for mobile
research?
Sue York
Festival of NewMR 2013 – Training Day
2014 Update
• Mobile draft available
• Download for consultation
• Feedback wanted
• On this and any other chapters
Sue York
Festival of NewMR 2013 – Training Day
THANK YOU
Sue York
@1sue3
Sue York
Festival of NewMR 2013 – Training Day
Ray Poynter
Vision Critical
Q & A
Sue York

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Sue york training day 2013

  • 1. The Festival of NewMR 2013 would not be possible without our sponsors. Thanks to: Gold Sponsors Silver Sponsors Session Sponsors Media Partner Festival Supporters • Q – Research Software • CreaMetrix Research • TapestryWorks • Keen as Mustard • CrowdLab • L&E Research • Schlesinger Associates • Focus Forums • eCGlobal Solutions • Revelation
  • 2. Sue York Festival of NewMR 2013 – Training Day The Essentials of Mobile Market Research Sue York @1Sue3
  • 3. Sue York Festival of NewMR 2013 – Training Day 2014 Update
  • 4. Sue York Festival of NewMR 2013 – Training Day Should all online research be designed as mobile friendly?
  • 5. Sue York Festival of NewMR 2013 – Training Day What are feature phones & how are they used in mobile research?
  • 6. Sue York Festival of NewMR 2013 – Training Day When should I conduct ‘mobile only’ mode research?
  • 7. Sue York Festival of NewMR 2013 – Training Day What are the key uses of mobile in qualitative research?
  • 8. Sue York Festival of NewMR 2013 – Training Day What do I need to think about when designing mobile surveys?
  • 9. Sue York Festival of NewMR 2013 – Training Day What is a research app and when are they used?
  • 10. Sue York Festival of NewMR 2013 – Training Day What is passive data collection?
  • 11. Sue York Festival of NewMR 2013 – Training Day How is geolocation being used in mobile research?
  • 12. Sue York Festival of NewMR 2013 – Training Day What are the key legal and ethical issues for mobile research?
  • 13. Sue York Festival of NewMR 2013 – Training Day 2014 Update • Mobile draft available • Download for consultation • Feedback wanted • On this and any other chapters
  • 14. Sue York Festival of NewMR 2013 – Training Day THANK YOU Sue York @1sue3
  • 15. Sue York Festival of NewMR 2013 – Training Day Ray Poynter Vision Critical Q & A Sue York