1. RUTH MWIHAKI MACHARIA
U.A.E
MOBILE: +971526760443
EMAIL : rtruth2001@yahoo.com
FIELD OF EXPERTISE
SENIOR SALES EXECUTIVE / STORE VISUAL Merchandiser
CAREER OBJECTIVE
“To be a part of a committed team of professionals and effectively contribute towards the common goals
of the organization while introducing new methods & ideas to compete in this competitive market”.
KEY SKILLS
Excellent Communication Skills / Self Motivated / Team Player / Problem Solving / Hard Working /
Flexible / Fast Learner
PROFILE
Described by Managers and colleagues as hardworking and committed, the quality of my work and the
fact that I learn the systems & procedures quickly has been appreciated especially when thrown into the
deep end. I enjoy the interaction with internal & external clients and producing quality solutions within
teams and on my own at any given situation.
EMPLOYMENT SUMMARY
STORE VISUAL merchandiser CURRENTLY
SUN AND SAND SPORTS LLC - UAE (GULF MARKETING GROUP)
RESPONSIBILITIES:
 Communicating with teams such as buying, design and marketing to create design themes and
plans, often months in advance, including window and in-store displays, signage and pricing
concepts;
 Meeting with business, sales managers and retail managers to discuss sales strategies;
 Identifying and sourcing props, fabrics, hardware and lighting;
 Maintaining a budget and negotiating with suppliers of visual materials;
 Working with architectural features of stores to maximize the available space;
 Creating visual merchandising packs to communicate visual guidelines including layout principles,
visual dressings and signage - usually applies to those based in a head office;
 Visiting branches to coach in-store visual merchandising or sales teams to interpret the guidelines
and training them in the execution of the visual concept;
 Leading and motivating teams to complete displays to tight deadlines;
 Seeking feedback from colleagues and customers on the visual impact of displays and implementing
changes.

2.  Customer Service –
 Provide exceptional Customer service to all internal & external clients at any given time.
 Ensure supreme customer satisfaction at all times & through that ensure customer retention.
 Handle all types of Customer queries & complaints & provide first contact resolution.
 Facilitate and makes phone calls/follow -up calls to customer.
Sales –
 Achieve daily & monthly Sales Target, thereby ensuring the achievement of store target.
 Use up selling / cross selling skills & increase ATV & UPT’s
 Explain features & benefits of Products & ensure that Sales are closed successfully.
H&M KUWAIT JUNE (2014)
RESPONSIBILITIES:
Sales –
 Achieve daily & monthly Sales Target, thereby ensuring the achievement of store target.
 Use up selling / cross selling skills & increase ATV & UPT’s
 Explain features & benefits of Products & ensure that Sales are closed successfully.
Cashier –
 Handling all the cash transaction of an organization.
 Receive payment by cash, cheques, credit card etc.
 Checking daily cash accounts.
 Providing training and assistance to new joined cashier.
 Maintaining monthly, weekly and daily report of transactions.
EDUCATIONAL QUALIFICATIONS
Diploma : Diploma in Graphic Design and Communication.
Major : Adobe Illustrator, Adobe Photoshop, InDesign, Corel Draw x3, Fireworks.
College : Kenya Polytechnic College University
Year Graduated : 2009-2012
PERSONAL INFORMATION
Visa Status : Working Visa
Passport # : A1192358
Nationality : KENYAN
Civil Status : Married
Birth : OCT/7/1985
Religion : Christian