The document summarizes a presentation about building a successful social media strategy for clients. The presentation covers creating an effective social media strategy, developing engaging content for platforms like Facebook and Twitter, partnering with agencies to attract new business, and how a company's white label solution can help agencies grow by allowing them to brand the solution, manage multiple clients, provide powerful reporting options, and connect with clients. The presentation was given by Dan Knowlton, CEO of KPS Digital Marketing, and Luke Knight, Partnerships Manager of Sendible. Attendees who left a review on G2Crowd would receive a gift.

1. 29th June 2017
Build a Successful Social Media
Strategy for Your Clients
Presented by:
Dan Knowlton, Founder, KPS Digital Marketing
Luke Knight, Partnerships Manager, Sendible

2. Agenda
• Review: Leave us a G2Crowd review to receive a gift: bit.ly/reviewsendible
• Strategy: The fundamentals of creating a social media strategy
• Content: Creating targeted, engaging content for leading social networks
• Partnerships and growth: Learn how clients choose digital agencies to attract new business
• Your USP: How Sendible’s White Label solution can help grow your agency
• Q&A
• Your gift
@sendible @dknowlton1

3. Speakers
Dan Knowlton
CEO
Luke Knight
Partnerships Manager

22. Benefits of White Labelling
• Completely own branded dashboard
• Stand out from other agencies
• Create a new revenue stream
• Manage multiple clients with ease
• Collaborate with clients
• Quickly scale your agency
• Create your own bespoke solution

23. Own Branding
A fully
branded
dashboard
Attached to
your domain
name
Social media
post
rebranding
Customised
email
notifications
Custom URL
shorteners
Custom
branded
reports
BuildBrandAwareness

24. Managing Multiple Clients
• Allocate different user types
• Assign different user permissions
• Create workflows
• Share services
• Send for approval
• Create private and shared content libraries
• Allow your prospects to have a trial

25. Managing Multiple Clients
Monitor the entire
social web including
news sites and blogs.
React to positive or
negative mentions as
they happen.

26. Powerful Reporting
• Detailed pre-made reports
• 200+ reporting modules
• Cheat sheets to easily explain the results
• Schedule reports by email
• Use report live links
• Share reports with colleagues and clients
• Includes Google Analytics

27. Client Connect
• Allow your clients to add social
media accounts
• No need to request access
information via insecure means i.e.
passwords over email
• Manage social media accounts on
your client’s behalf
• Requires a very basic understanding
of HTML
• Customize the CSS styling

28. Innovate With Our API
Some examples:
• An iPhone app for clients to oversee the work you’re doing for them
• A new workflow for clients to easily share assets/content with your agency
• Build a unique report that combines key metrics from multiple sources
By combining multiple applications, you can
come up with a unique offering that adds more
value than both systems would’ve been able to
provide individually.
Connect Sendible to a huge range of other SaaS solutions through our API

29. Content Writing Service

30. Your Gift
Everyone that reviewed us during the webinar is getting:
1 x 500-Word Article Credits
(Added to your account in the next 24 hours - check for
email)
What are article credits?

31. Any Questions?
Sendible
311 Ballards Lane,
Finchley
London, N12 8LY
luke@sendible.com
(UK) (+44) 203 869 9438
(US) (+1) 646 569 9029
(AUS) +61) 283 104 596
@sendible /sendible/sendible
Start your free 30-day trial:
sendible.com/freetrial