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#GetRealChat
Overview
Pam Moore
CEO / Founder Marketing Nutz
@PamMktgNut
www.pammarketingnut.com


                           www.themarketingnutz.com
Who Are We?
    Pam Moore
   CEO /Founder
   http://www.pamslinkedin.com
           @PamMktgNut




    Josh Moore
   CCO /Founder
   http://linkedin.com/in/joshroinut
             @JoshROINut




                             www.themarketingnutz.com
why Marketing Nutz?
                                      “CEO, best selling author
                                   recognized by Forbes as Top 10
                                   Social Media Power Influencer +
                                     Top 10 Social Media Women
   Founders have 30+ years
                                             Influencers!
 combined experience in digital
  marketing, corporate brand,
     startups & platforms.        “Experience helping brands of all
                                  size bridge complex gap to social
                                              success.”


    “PHD in acronyms not required. We help you fit social
    business in a nut shell so you can focus on what you
    do best, your business!”

                           www.themarketingnutz.com
What is a #hashtag
•   The # symbol, called a hashtag, is used to mark
    keywords or topics in a Tweet.

•   It was created organically by Twitter users as a way to
    categorize.

    #GetRealChat              #SocBiz
    #CMChat                   #SM
    #BlogChat                 #Brand
    #ToolsChat                #CMO
    #MediaChat                #BigData
    #LinkedInChat             #SmarterCommerce
    #SMManners                #IBMSCGS
    #PinChat                  #Orlando




                                  www.themarketingnutz.com
Why the #hashtag?
• Connect with people who have similar
  interest in specific topic, hobby, or brand.
• Keep track of conversations and tweets.
• Can help search, organize and filter
  content on Twitter.
• Enables measurement, summaries and
  reporting by social reporting and display
  tools.




                          www.themarketingnutz.com
people don’t buy things, they join things




                www.themarketingnutz.com
What is a TweetChat?
• A fun way to get tweeps (people who
  tweet) together at a determined time to
  talk about a pre-determined subject via
  Twitter.
• Hashtags help the tweet chat participants
  organize the conversation and connect
  with one another.




                        www.themarketingnutz.com
Format for Tweetchats
• Vary based upon preference by host,
  participants, topic and industry.
• Example formats
   – Specific question and answer sessions
   – Open forum
   – Open Mic
• Many hosts will invite special guests and
  subject matter experts to share
  knowledge, best practices etc.




                           www.themarketingnutz.com
What is #GetRealChat
    Every Tuesday 9pm et
•    We “Get Real” on everything from social business,
     Facebook, Twitter, Random Acts of Marketing,
     conversion funnels, people and life!
•    We have “thick skin” and believe everyone is entitled to
     their own opinion.
•    We welcome a good, healthy (kind) debate.
•    Highly discourage lurking as you can’t make new friends
     & build relationships if we don’t know you’re there!
•    18-25+ million impressions per chat
•    Past Guests:
      –   IBM Smarter Commerce   –   SHOPdotCA
      –   UPS                    –   AT&T Wireless
      –   SAP                    –   Webtrends
      –   Walgreens              –   Argyle Social
      –   Whirlpool              –   Klout
      –   ING                    –   Kred
      –   Forrester Research


                                     www.themarketingnutz.com
Community to
help you meet
your goals in biz
& life!
#GetRealChat

          www.themarketingnutz.com   10
Tweetchat Tools
•   Tweetchat.com
•   TwebEvent
•   SeeSaw
•   Hootsuite
•   Tweetdeck
•   ChatNutz



                    www.themarketingnutz.com
TweetChat Success Tips
• Take it slow.
• Will take time to learn.
• Things move fast.
• Connect with a few folks at first, not
  everyone.
• Pre & post chat discussions.
• Leverage supporting communities




                       www.themarketingnutz.com
Questions?




  www.themarketingnutz.com
How Do I Stay Updated?
• Pammarketingnut.com/getrealchat
  –   Subscribe for updates via email
  –   Private Facebook Groups
  –   Google+ Community
  –   Pinterest
  –   LinkedIn
  –   Facebook – Pamsfanpage.com
  –   And more…




                          www.themarketingnutz.com
bring
 it!
    www.themarketingnutz.com
Still want more? Check this
presentation out on video!
      Watch this presentation on video!
      http://youtu.be/ShC0QODJrTA




                  www.themarketingnutz.com
#GetRealChat
Overview
Pam Moore
CEO / Founder Marketing Nutz
@PamMktgNut
www.pammarketingnut.com


                           www.themarketingnutz.com

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Twitter Hashtag 101: #GetRealChat, Twitter Hashtag & Tweet Chat Overview

  • 1. #GetRealChat Overview Pam Moore CEO / Founder Marketing Nutz @PamMktgNut www.pammarketingnut.com www.themarketingnutz.com
  • 2. Who Are We? Pam Moore CEO /Founder http://www.pamslinkedin.com @PamMktgNut Josh Moore CCO /Founder http://linkedin.com/in/joshroinut @JoshROINut www.themarketingnutz.com
  • 3. why Marketing Nutz? “CEO, best selling author recognized by Forbes as Top 10 Social Media Power Influencer + Top 10 Social Media Women Founders have 30+ years Influencers! combined experience in digital marketing, corporate brand, startups & platforms. “Experience helping brands of all size bridge complex gap to social success.” “PHD in acronyms not required. We help you fit social business in a nut shell so you can focus on what you do best, your business!” www.themarketingnutz.com
  • 4. What is a #hashtag • The # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. • It was created organically by Twitter users as a way to categorize. #GetRealChat #SocBiz #CMChat #SM #BlogChat #Brand #ToolsChat #CMO #MediaChat #BigData #LinkedInChat #SmarterCommerce #SMManners #IBMSCGS #PinChat #Orlando www.themarketingnutz.com
  • 5. Why the #hashtag? • Connect with people who have similar interest in specific topic, hobby, or brand. • Keep track of conversations and tweets. • Can help search, organize and filter content on Twitter. • Enables measurement, summaries and reporting by social reporting and display tools. www.themarketingnutz.com
  • 6. people don’t buy things, they join things www.themarketingnutz.com
  • 7. What is a TweetChat? • A fun way to get tweeps (people who tweet) together at a determined time to talk about a pre-determined subject via Twitter. • Hashtags help the tweet chat participants organize the conversation and connect with one another. www.themarketingnutz.com
  • 8. Format for Tweetchats • Vary based upon preference by host, participants, topic and industry. • Example formats – Specific question and answer sessions – Open forum – Open Mic • Many hosts will invite special guests and subject matter experts to share knowledge, best practices etc. www.themarketingnutz.com
  • 9. What is #GetRealChat Every Tuesday 9pm et • We “Get Real” on everything from social business, Facebook, Twitter, Random Acts of Marketing, conversion funnels, people and life! • We have “thick skin” and believe everyone is entitled to their own opinion. • We welcome a good, healthy (kind) debate. • Highly discourage lurking as you can’t make new friends & build relationships if we don’t know you’re there! • 18-25+ million impressions per chat • Past Guests: – IBM Smarter Commerce – SHOPdotCA – UPS – AT&T Wireless – SAP – Webtrends – Walgreens – Argyle Social – Whirlpool – Klout – ING – Kred – Forrester Research www.themarketingnutz.com
  • 10. Community to help you meet your goals in biz & life! #GetRealChat www.themarketingnutz.com 10
  • 11. Tweetchat Tools • Tweetchat.com • TwebEvent • SeeSaw • Hootsuite • Tweetdeck • ChatNutz www.themarketingnutz.com
  • 12. TweetChat Success Tips • Take it slow. • Will take time to learn. • Things move fast. • Connect with a few folks at first, not everyone. • Pre & post chat discussions. • Leverage supporting communities www.themarketingnutz.com
  • 14. How Do I Stay Updated? • Pammarketingnut.com/getrealchat – Subscribe for updates via email – Private Facebook Groups – Google+ Community – Pinterest – LinkedIn – Facebook – Pamsfanpage.com – And more… www.themarketingnutz.com
  • 15. bring it! www.themarketingnutz.com
  • 16. Still want more? Check this presentation out on video! Watch this presentation on video! http://youtu.be/ShC0QODJrTA www.themarketingnutz.com
  • 17. #GetRealChat Overview Pam Moore CEO / Founder Marketing Nutz @PamMktgNut www.pammarketingnut.com www.themarketingnutz.com