Surprising Insights from Facebook Analytics Data

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Surprising Insights from Facebook Analytics Data

  1. Surprises inFacebook data
  2. PageLever measures a lot of Facebook data: • 700 Million Fans • 7,000+ Fan Pages Better Facebook Analytics by
  3. What we discovered in the data…(Several illustrations courtesy http://graphjam.com/) Better Facebook Analytics by
  4. How long does a status update stay in the Facebook newsfeed? Better Facebook Analytics by
  5. How long do Facebook posts last? Better Facebook Analytics by
  6. How we calculated this:http://pagelever.com/long-status-update-stay-facebook-newsfeed/ Better Facebook Analytics by
  7. What are Active Users onFacebook actually doing? Better Facebook Analytics by
  8. Better Facebook Analytics by
  9. How we calculated this:http://pagelever.com/2-daily-active-users-facebook-page-engage- content/ Better Facebook Analytics by
  10. How much traffic do search engines send to your fan page? Better Facebook Analytics by
  11. Better Facebook Analytics by
  12. How we calculated this:http://pagelever.com/seo-facebook-google-bing-fan-pages-results/ Better Facebook Analytics by
  13. A few more things we discovered… Better Facebook Analytics by
  14. How effective are Facebook’s“Recommended Friends” suggestions for normal users? Better Facebook Analytics by
  15. Facebooks "Recommend a Friend" suggests Old friend you didnt realize used Facebook Jerk who bullied you throughout highschool Your Ex Better Facebook Analytics by
  16. For marketers? Better Facebook Analytics by
  17. Facebooks "Recommend a Friend" suggests Old friend you didnt realize used Facebook Jerk who bullied you throughout highschool Your Ex Jay Baer, Mari Smith, & Brian Solis Better Facebook Analytics by
  18. Who are a user’s Facebook friends? Better Facebook Analytics by
  19. Who are a user’s Facebook friends? Actual friends who they hang out with The Facebook Friend request was more conversation than the two of them had in highschool Better Facebook Analytics by
  20. How do people spendtheir time on Facebook? Better Facebook Analytics by
  21. Time Spent on Facebook 54.5 43.5 32.5 21.5 10.5 0 Throwing Sheep Tagging friends in Wondering why awkward photos that very attractive person Ive never met wants to be my friend Better Facebook Analytics by
  22. What do Facebook users do when it snows? Better Facebook Analytics by
  23. What users do when it snows Go play in the snow Write a Facebook status update about it Better Facebook Analytics by
  24. What type of stories dominate the Facebook newsfeed? Better Facebook Analytics by
  25. Facebook Newsfeed Contains: Things I actually care about Farmville Better Facebook Analytics by
  26. What do normal users post about? Better Facebook Analytics by
  27. What do normal users post about?50454035302520151050 Music Lyrics Happy Birthday! Complaining about Facebook Better Facebook Analytics by
  28. What do marketers post about? Better Facebook Analytics by
  29. What do marketers post about?100908070605040302010 0 Happy Birthday! Complaining about Latest Apple Announcement Facebook Better Facebook Analytics by
  30. What happens when users forget to log out? Better Facebook Analytics by
  31. What users do when the previoususer forgot to log out of Facebook Log out Write something embarassing Better Facebook Analytics by
  32. What’s the proper etiquette about Facebook events? Better Facebook Analytics by
  33. What replying "Maybe" to aFacebook Event really means Yes Maybe No Better Facebook Analytics by
  34. Better Facebook Analytics by
  35. So where do Facebook fans come from? Better Facebook Analytics by
  36. Where fans come from Legitimate marketing campaigns Some dude on Odesk or Fiverr Better Facebook Analytics by
  37. How do users respondwhen Facebook goes down? Better Facebook Analytics by
  38. Normal Users: What happens when Facebook goes down?70605040302010 0 Frantically reload Google what "DNS failure" Get some real work done Facebook.com means Better Facebook Analytics by
  39. How do marketers respondwhen Facebook goes down? Better Facebook Analytics by
  40. Marketers: What happens when Facebook goes down?100 90 80 70 60 50 40 30 20 10 0 Tweet about it Use the fully-working So thats why our Facebook mobile version and wonder page never got any likes! where everyone went Better Facebook Analytics by
  41. These customers trust PageLever for better Facebook Analytics:Measure your fan page at http://pagelever.com/ Better Facebook Analytics by

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