Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. For more details visit at https://bit.ly/2WuMIAM
8. WHY EMAIL MARKETING?
80% of content marketers use email marketing
55% of companies generate more than 10 percent of sales from Email
42% of businesses say email is one of their most effective lead generation channels
88% of marketers say email marketing is bringing them a positive ROI
9. Email delivers your
message
90% Email gets delivered to the intended recipient’s
inbox
0nly 2% of your Facebook fans see your posts
11. Reason #1
L o w open and
response rates will
yield crappy
results and hurt
your reputation
2 problems with buying
an Email list
Reason # 2
You’re doing
wrong
15. Subject line
the most important factor for users to open an
email
41-50
characters
are the most
popular a mo ng
marketers
61-70
characters
deliver the
highest read
rates
Curiosity
Urg ency
E x clusivity
Testing Different Subject Lines
16. - Often, businesses
use the company
name, brand name,
product name,
name of a person,
Sender name
- The first email
lacks any
information about
the brand name..
The email gives
little
encouragement to
users to open it.
22. Personalization
Segmenting Your Subscribers
What to send to people w ho opened specific messages
Why to send based on w ho clicked certain links
What to send to subscribers w ho haven’t responded to A N Y recent message
What to give people w ho provided contact preferences at sign Up
25. {
Contact us:- To find out more or how we can help
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Building, Phase 8,
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Phone no. :- (+91)-8872155107,
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E-mail:-
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