This document describes unu, an electric scooter company based in Berlin. Unu created electric scooters to enable people to embrace urban life. Their vision is to create the best urban mobility solution to connect people to their cities. Their scooters are designed to be affordable, fast, clean, effortless, appealing, and reliable. Unu's scooters are also designed to take advantage of trends toward electric, connected, and shared mobility. The document provides details on unu's scooter models and pricing, as well as their software and partnerships to enable shared mobility services.

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3. We created unu to enable people
to embrace the full potential of urban life.

4. We created unu to enable people
to embrace the full potential of urban life.
We achieve our vision
by creating the best urban mobility solution
to connect you with your city.

5. We created unu to enable people
to embrace the full potential of urban life.
We achieve our vision
by creating the best urban mobility solution
to connect you with your city.
Best for us means: affordable, fast, clean,
effortless, appealing & reliable.

6. The best mobility solution will be enabled by
three macro trends, so we reach our vision by
mastering one trend per product generation.
1.0 Electric Mobility
2.0 Connected & Shared Mobility
3.0 Autonomous Mobility

7. Affordable
➝ Starting at 1.799,- € or 76€/month
➝ Efficient direct sales model with strong margins
➝ Charging costs of less than €0.70/100km
Effortless
➝ Light & portable batteries by LG
➝ 50/100 km per charge (2-4 days in city)
➝ Chargeable at any outlet within 2-5 hours
Desirable
➝ Strong German urban e-mobility brand in Europe
➝ Successfully targeting young users
➝ Customisable motorisation, body & seat colours
With the unu 1.0 scooter we made e-mobility
accessible to everyone in Germany.

8. 12% of Germany’s
entire scooter market
With the 1.0 we build a strong track record and
reached a passionate group of unu users
99% >50%
tell their friends
about unu
are below
35 years
Prestigious
Interbrand Award
Top 5 Fastest Growing
German Startups Award

10. Designed in Berlin, Engineered in Germany.
At home in all cities.

11. Just the best electric scooter in the market
➝ Designed for 2 riders, 2 helmets & 2 batteries
➝ Electric drivetrain by BOSCH, batteries by LG
➝ Best performance, engineered in Germany
Unique connectivity & software features
➝ User App with unique connectivity features
➝ Smart display with navigation & notifications
➝ Over-the-air updatability via 4G & Bluetooth
Best price performance ratio enables accessibility in target group
➝ Starting at 69€/month with Germany’s 1st digital leasing process
➝ Strong e-scooter subsidies in most European markets
➝ >1.000 BOSCH service partners in Europe
With the unu 2.0 scooter we now enable
connected & shared e-mobility for everyone

12. Scooter Owners & Users
➝ Status: See unu Scooter’s location and battery
charge from anywhere.
➝ Navigation: Send destination address to scooter via
phone, scooter navigates you there with its display.
➝ Theft Protection: Get notified when your scooter
moves and track it via the app.
➝ Digital Key & Key Sharing: Turn vehicle on/off via unu
App and easily share digital key with friends & family
so they can use your scooter.
Our proprietary connectivity & software enables
us to offer an unmatched experience

13. Sharing Partners & Users
➝ Highest Security Standards: The cloud connection is
encrypted with RSA & AES, while the Bluetooth
connection is ECC & AES encrypted.
➝ Seamless Integration: Simply integrate all of unu
scooters via a simple software API into your existing
softwares.
➝ unu Fleet Management Solution: The best way to
make sure that all product information & scooter
specific processes are leveraged for profitable
sharing operations.
➝ White Label Solution: unu offers a wide range of
mobility service software to launch a sharing or fleet
offering out-of-the-box at low costs.
Our fleet & user management solutions
enable our partners to scale at low costs

14. Together with our partners we are growing
into a leader in e-scooter sharing market
First scooter designed to match all requirements of sharing providers
➝ First scooter for 2 riders & 2 helmets with build-in connectivity & API
➝ Delivered fully ready for out-of-the-box launches including branded design
➝ Serviceability-centred design for >5 years of lifetime & fast repairs
Profitable business offering with low setup & operating costs
➝ No setup costs nor time for connectivity & software
➝ Low monthly subscription costs (scooter + connectivity + software)
➝ Extremely low servicing & operating costs
Strong partnership pipeline for fast growth
➝ Established automotive corporates that need to innovate their business
➝ New well-funded scooter sharing players that need the best product
➝ Growing mobility giants that need to move towards profitability

15. The urban mobility market is quickly turning to
electric, connected & shared vehicles.

16. The urban mobility market is quickly turning to
electric, connected & shared vehicles.
Established automotives are slow in reacting,
while mobility services offer a solution for only
<40% of everyday trips by urbanites.

17. The urban mobility market is quickly turning to
electric, connected & shared vehicles.
Established automotives are slow in reacting,
while mobility services offer a solution for only
<40% of everyday trips by urbanites.
We offer a reliable alternative for the other >60%
at 69€/month + the best product for mobility
services across the globe.

18. Interested in changing urban mobility
forever together?
Just get in touch with
pascal@unumotors.com

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Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
December 2014 October 2014
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for €135m to
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