1. IN THE NAME THE OF ALLAH
THE MORE BENEFICIAL,
THE MORE MERCIFUL

2. GROUP MEMBERS
 Muhammad Zeeshan
 Fayyaz Ali Ch
 Nazzakat Ali
 Hafiz Sajid
 Sajjad Khan
 Tahir Ch
 Afzal Akhtar

3. MICROSOFT
By
Red And White

4. COMPANY PROFILE
Founded :Albuquerque, New Mexico, United States (April 4, 1975)
Founder(s) :Bill Gates, Paul Allen
Headquarters : Microsoft Redmond Campus, Redmond, Washington, U.S.
Revenue : 73.72 Billons $
Net Income : 16.97 Billions $
Employees : 94000
Website : WWW.Microsoft.com

5. LOGO & SLOGON OF MICROSOFT
BE What Next……

6. KEY PERSONS
Bill Gates : Chairman of the Board
Steven Ballmer : Chief Executive Officer
Peter Klein: Chief Financial Officer
Kurt DelBene: President - Microsoft Office Division
Satya Nadella : President - Server and Tools Business
Brian Turner: Chief Operating Officer

7. HISTORY
1975-1983 Early History
1984-1994 Windows And Office
1995-2005 internet and 32-bit era
2006-2011 Windows Vista, Window 7,mobile & SaaS
2012-present windows mobile metro design

8. TIME LINE
OF
MICROSOFT
LOGOS

9. PRODUCTS
• Windows ( XP , 7 , 8 )
• Internet Explorer
• Microsoft Office
• SkyDrive
• Windows Mobile
• Hotmail
• Surface
• Skype
• Xbox

10. Distribution

13. COMPETITORS
Competition in hardware Competition in software
• Mobiles • OS
• Peripherals • Browsers
• Games
• Tablet Pcs

14. Competitor IN Hardware
Microsoft Competitor

15. Competitor In Software
Microsoft Competitor

16. Uses OF Operating System
7% 2%
5%
86.1, 86%
Microsoft[86.1] Linux [ 4.8] Mac [7.5] Other [1.6]

17. Microsoft Competitor

18. PEST Analysis
 Taxation policy
 Political stability
 Pressure from other
countries especially
USA

19. PEST Analysis
 Money supply
 Money supply
 Consumer confidence
 Exchange rates
 Economic growth
Consumer confidence
 Exchange rates
 Economic growth

20. PEST Analysis
 Money supply
 Income distribution
 Education
 Living status (tech-
force, broad mind)
 Average population
agerates
 Economic growth

21. PEST Analysis
 Money supply
 Updations done on
regular basis
 Easy accessibility
 Enhanced security
 Economic growth

22. SWOT Analysis
Strength Weakness
SWOT
opportuniti
Threats
es

23. STRENGTH
 Brand Name.
 Windows is #1 OS in the world
 Software for consumers and professionals
 Xbox 360 is 2nd best selling game system in the world
 Cloud storage- Microsoft 365
 Competitive Pricing
 User friendly Software

24. WEAKNESSES
 Do not produce their own hardware.
 Dependency On Hardware.
 Bad search engine- Bing, MSN
 Slow adaption of new iterations of Windows
 Windows Vista
 Unsecured OS (as compared to linux)

25. OPPORTUNITIES
 Hardware market
 Consumer technology
 Windows 8
 Surface
 No Dedicated User
 Increasing awareness.

26. THREATS
 Piracy
 Google Declare War
 Libra Office
 People shifting From PC to Mobile & Tablets
 Ouya
 Fast changing technology

27. THANK YOU