This document outlines a staff operational training program. It discusses the importance of professional attitude, including punctuality, following instructions, respecting property, and being observant and responsible. The objectives of the program are to elevate the brand by gaining more customers and ensuring customer satisfaction. The methodology includes shop management, sales team training, enlightenment, product display, daily customer feedback, and daily reports to management. Specific aspects of each area are described such as shop schedules, sales training topics, instruction guidelines, display arrangements, collecting customer suggestions, and reporting daily shop activity and customer data.
2. Professional Attitude:
--A professional is punctual (to class and laboratory
meetings) because he/she respects the valuable time of
others;
--A professional follows the supervisor’s instructions;
--A professional in the field respects private and public
property;
--A professional arrives ready to work, properly dressed,
with his or her tools;
--A professional is observant and sees what needs to be
done;
--A professional is responsible and does what should be
done
--A professional Do what he say and say what he can do
3. OBJECTIVES:
Brand elevation (Raised/Growth)
1. By the end of the day we should make more clients.
2. Customer should allure towards our brand
3. Customer should be satisfied
4. Our efforts should be of such level which can bring
nurture to our brand
5. SHOP MANAGEMENT
• Shop opening and closing time schedule
Shop immaculate process
1. Cleanup at regular intervals
2. Racks moving or arrangement
3. Stock maintenance
4. Proper Displays
6. SALES TEAM TRANING
Rendezvous with staff and ask for their input on the
following:
• Clothing information
• Dress code
• Customer care services
• How to convince customer
• How to satisfy customer
• Employers behavior with customer
• How to observe customers likes and dislikes
• Daily customer data updates
• How to deal with customers
7. ENLIGHTENMENT
INSTRUCTIONS (to the sales team for achieving the
defined targets).
• Make sure the salesmen do not always milk the
same cows but also work on the largest customer
base possible.
• Give targets in terms of active customers.
8. PRODUCT DISPLAY
• Brands department division
• Category sorting
• Size range display
• New arrival display (separate racks)
• Color style range display
• Different display ,theme changes after 15 days
9. DAILY FEEDBACK (CUSTOMERS)
• Customers record
• Maintained with name email and number
• Customer suggestions regarding
styling/pricing/quality/designing
• Offers for customers (sales promotions)
• Send obliged messages to the customers
10. DAILY REPORTS(MANAGEMENT)
– Daily shop activity reports
– Customer data /detail
– Customer walk in chart (male ,female, Teenagers,
family)
– Time to time report maintenance
– Customer suggestions/comments/demands and reports
– Daily aspects of issues /reports regarding customers/
employees