2. TIMELINE
#1 #2 #3 #4 #5
Starts with multiple
establishing shots
of the locations,
within this you can
see groups of
people standing
around, the beat of
the song will start
picking up.
Then will be a slow
motion of the main
performer stepping
out of car, main
focus on the feet
and tilts upwards
to see the full
performer. You can
see him meeting
friends (shaking
hands etc.) and
nodding.
As the beat drops,
a well known dance
move will be
performed. This will
also be the first
base track where it
is just the
performer. Lots of
eye catching
visuals including
coloured smoke
and props within
hand.
The next few
scenes will feature
the performer in
various locations
which a base track
will be filmed in
each one. One with
the performer
himself, one with
other
dancers/performer
s and some
establishing/filler
shots to keep it
interesting.
Locations include
high rise car parks,
inside cars, high
city areas, urban
designed streets
and alleys, shops
etc. There will be
continuous cutting
between the
locations which will
feature most focus
on just the
performer to
dancers etc.
3. DESCRIPTION OF PERFORMANCE
The video is purely performance constructing of 3 types: Main performance, Dancer
performance and filler performance.
The main performance will be focused on one person, base tracks will be performed in each area. The
focus will be on the costume and props and the small actions that the performer does. Lots of visuals
within this, including smoke, flashing lights and various actions. Lots of shots will be used from mid-
shots to close ups to keep it interesting.
The dancer performance will be also filmed in these locations. This will be of the performer
with a couple of dancers in the background who will be dancing to the song. This will be
less focused on the lip sync as on beat, new modern dance moves will be performed, lots of
focus on camera movement and various shots to keep the dance interesting.
The filler performance is compromised of lots of establishing shots, shots of the
performers doing casual things, actions and signs and focus on props etc. this will
have primary focus on visuals and keeping it interesting.
4. PERFORMER COSTUME
The costume will consist of a beanie and round vintage glasses. A shirt with a plain
top under, light blue skinny jeans and trainers. The Costumes will oppose each
other from white and black. A gold chain may be worn to reinforce the persona.
5. USP
The main performer/artist unique
selling point will be the use of a
beanie hat and round vintage
sunglasses, as well as a tooth pick.
This is instantly recognisable and
creates a brand image and
trademark that people/audience
will notice. A gold chain may also
be worn to increase the characters
persona/trademark.
6. OTHER COSTUMES Lots of hip-hop clothing
which include
baggy/shredded jeans, high
top shoes, long line t shirts,
hoodie and padded jackets.
All fit the American hip-hop
type persona and genre.
7. LOCATIONS MOOD BOARD Thoughts around a inner
car park and on the high
rise aspect of the car
park. Rapping out of a
car. Down an urban alley
way. Using graffiti
backgrounds, tunnels
etc., by a riverside. A
built up area which is
aesthetically pleasing.