2. INTRODUCTION
• Sugar, was sent to Contemporary Hit Radio in 2015.
• It is categorized as mix of Disco, funk-pop and soul.
• The video was inspired by the 2005 romantic comedy ‘Wedding
Crashers’, as the band crashed every wedding that was happening in the
whole city.
3. CAMERA ANGLES AND SHOTS
CAMER SHOTS
- Extreme long shot
- Long shot
- Full shot
- mid shot
- Close up
- Extreme close up
- CAMERA ANGLES
- Birds eye angle
- High angle
- Eye-level angle
- Low angle
CAMERA MOVEMENT
- Crane shot
- Tracking shot/dolly shot
- Panning
4. CAMERA ANGLES AND SHOTS
• It was successful in featuring a large range of different camera shots and
angles.
• This included, many medium shots in order to show the audience the
narrative of the video.
• There were lots of medium shots/close up shots of the quests to show
the confusion on their faces as they didn't know what was happening.
This made the surprise even more satisfying and thrilling for the
audience.
• There were stereotypical low angle shots of the band which was used for
the effect.
• Full shots were done to show all the members of the band.
• There were tracking shots of the main singer as a creative effect.
5. MISE-EN-SCENE
• Settings and props
• Costume, hair and makeup
• Facial expressions and body language
• Lighting and colour
• Positioning of characters/objects within the frame
6. MISE-EN-SCENE
• The visual theme basically accords to the idea of going around to multiple
weddings and surprising the guests and bride and groom who are
possibly big fans of the group.
• The band members dressed in black suit and tie as they dressed for the
occasion of a wedding.
• There where scenes shot as they were driving around the city in their car.
• There were also scenes of the band stand singing in the wedding halls, in
front of all the people. It is interesting to see the contrasting themes for
each of the wedding parties.
• The bride and groom wore the stereotypical attire, white dress and black
suit and tie.
• The band members carried around their instruments to every wedding
venues.
• The lighting and colour is very vibrant and colourful to match the mood of
the song.
7. EDITING
• Order of shots
• Continuity
• Transitions
• Shot duration
• Pace and rhythm
• Special effects
8. EDITING
• The order of shots throughout the video is essential to maintaining the
narrative of the video and maintaining continuity editing.
• The cuts are fast paced to keep the mood lively and happy. They are also
in relation to the pace and rhythm of the song making sure that the
video looks professional.
• Everything is pieced together to maintain realism in the narrative and
make sure it flows effortlessly.
• Eyeline-match is used when the bride and groom see the band
members.
• Match-on-action is used when the band members are entering the
venue and setting up in the main wedding hall.
