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Audience research reveals music tastes
1. Audience Research In my researches I created a questionnaire, to find out about my audience’s taste and habits.I gave it out to 30 people within my target audience which are teenagers and young adults ( aged 15-28 ).
2. Audience research results The numbers in every column represents the number of people that picked this option in my questionnaire. With this data I discovered that most people preferred to read DJ magazine.
3. Audience research results This is a pie chart made with the in informations found on the previous table. We can see the bigger proportion of the audience went for DJ magazine and NME.
4. Audience research results Those data show that most people do not pay for their music, or simply do not buy music. The spending includes buying music in a physical form and downloading it.
5. Audience research results From the pie chart we can see that the biggest proportion of the audience spend nothing on music
12. Conclusion From my results I can come to the conclusion that most of my target audience are interested in rap and artists like Eminem. This could be a good way of targeting audience.Through out my research I also found out that many people do not spend much money on music and most of them download music for free, therefore I could use this to create links in my magazine with places and site that give access to free music. I also realised that many people are more interested in photos, then the actual content of a magazine. I will also use this to make my magazine colourful with pictures to present it as an entertainment. I also found out that my target audience is interested in more music related subjects rather than gossip about artists. I will therefore put in my content page information about gigs and upcoming events, as well as tutorials and music tabs.
