SAIA 2020 Ingles III

1. Didactic-Thematic Posters in
Marketing
This technique is commonly used in small
businesses, because it provides them with the
facility of reaching a larger public, and in
consequence easy for them to provide brand
awareness
Size and Shape Flexibility
Posters have a broad flexibility in
terms of size. They can range from
letter type sizes to movies or events
posters.
For small businesses is recommended
to use small sizes, for example, letter
or A4, so it can be posted easily.
Identify the goal of your poster
USES
EXAMPLE
Use images that are related to the
topic or activity
Use Colors that attract people's
attention and that are coherent with
the topic
Be concise and project only the
necessary information
Advertise a new product
Advertise a Concert
Inform the public about sales & discounts
A public or private event
The openning of a new store
It's important to state a clear goal, since this will help
you know what the poster should have in it.
RULES
The golden rule is to keep the information simple &
direct.
Innovation & creativity always catch more eyes
from the public, use it to your advantage to attract
your niche or potential costumers.
Posters may include a lot of visual designs,
images, photos, palette of colors and others. It is
used to provide a clear message with the
intention to advertise something or make a call of
attention to an event.
It's important to not flood the poster with images
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