2. • Creating a well defined challenge will help you to communicate with
stakeholders. Harvest best ideas from collaborators and discard
unwanted deviation from the scope. For each challenges identified
design a challenge profile. The suggested challenge profile will help to
determine challenge components.
3.
4. The Potential Challenge
• The potential challenge usually
starts with the statement: How
might we…?
• The statement would be in a
single sentence that resume all
the aspect we want the
challenge to cover.
• The challenge can include
constraints like “without
additional employment”.
• Keep concepts and wording
simple.
5. The Sponsor
• It is important to have someone
who is willing to support the
challenge within the
organization.
• The sponsor must have enough
power enforce decision and run
the challenge within the
organization.
• The sponsor must be in position
to represent all stakeholders
taking part to the challenge.
6. Horizon
• Knowing your Horizon and what
you want to do.
• Will help in understanding the
scope of change you can expect
around this challenge.
• Horizon and wants is something
you should assess as team.
• Both these information would
be determining to select the
appropriate ideation technique.