1. lieslejensen
CONTACT
lieslejensen@gmail.com
208.283.1878
linkedin.com/pub/liesle-jensen/64/447/167
EXPERIENCE
PROFILE
EDUCATION
I thrive with a packed work and personal
schedule and my strength is in my ability to priori-
tize and deliver results. I enjoy collaboration of
effort and ideas, but I have always had a uniquely
powerful sense of personal responsibility. That’s why
I love to project manage and why I love the public
relations world. The work is fast-paced and require
juggling a lot of moving pieces.
DaviesMoore
Media Buyer and Public Relations
• Responsible for executing and planning media buys,
spanning multiple forms of advertising including, but not
limited to television, radio, out-of-home, print, Facebook,
Pandora and other digital media
• Negotiate with media vendors to maximize budget and
value within client budgets
• Create, execute and monitor public relations campaigns
from brainstorming sessions to PR planning, earned media
recommendations, and community outreach efforts
• Event planning for clients, internal DaviesMoore events
which includes event planning, sponsorship evaluations and
robust promotional campaign planning
DaviesMoore
Office Manager
• Executed day-to-day account services logistics including
internal job tracking, client research projects, project
management and external client-agency communications
• Led internal public relations efforts including press
releases, social media campaigning, writing blog content
and coordinating media submissions
• Charged with organizing agency smooth daily operations
including supply receiving, new employee onboarding,
technology support and overall communication on behalf
of the agency to the public and community
The Idaho Statesman
Multi Media Sales Executive
• Responsible for thoroughly understanding the
marketing solutions of both traditional and non-tradi-
tional media offered by the newspaper which required
extensive knowledge of price rates, positioning busi-
ness to relevant demographics and utilizing a wide
variety of budgets.
• Met and exceeded monthly revenue goals and year
over year sales goals
• Built and maintained relationships with customers,
media partners and well-represented the company in
community based events
University of Idaho
Bachelor of Arts in Public Relations,
Emphasis in Spanish and Advertising
2. lieslejensen
EXPERIENCE
LEADERSHIP EXPERIENCE
DaviesMoore
Account Services Intern
• Project managed a variety of accounts from starting broadcast jobs, media buying,
job coordinating
internally to budget monitoring
• Exposure to media planning, strategy planning and overall campaign development
University of Idaho
Panhellenic Council-Vice President of Public Relations
• Lead and oversaw campus-wide public relations efforts representing the UI Greek
system to the public
• Developed press materials, branding and overall reputation materials for the ten
sororities on UI campus and national Greek systems
• Community outreach efforts including non-for-profit involvement and deciding
beneficiaries , working with the Dean of Students and ASUI to plan campus events
• Lobbied in Washington DC on behalf of the University of Idaho and National Tri
Delta organization
Patton Boggs
Student Lobbyist for the Fraternal Government Coalition
Delta Delta Delta
VP of Public Relations PanHellenic Executive Council
Vice President of Membership
Philanthropic Chair and Event Planner
Make-A-Wish
Wish Granter & Event Volunteer
St. Luke’s Health System - Boise
Pediatric and gift shop volunteer, 15 hours a month
Boise Young Professionals
B | Wise program
B | on Board program
Monthly