This document outlines many of the key features and elements commonly found in newspaper layout and design. It discusses things like headlines, images, advertisements, captions, bylines, statistics, fonts, columns, and more. The goal is to attract readers' attention, keep them engaged as they read, and provide a variety of content to appeal to different interests. Proper use of these design elements helps create a cohesive, easy-to-navigate newspaper format.

1. Main Newspaper Features

2. Headline- This is bold
headline to stand out to
the readers and doesn’t
give away to much of the
news article encouraging
people to read more.
Newspaper title
which stands out in
bold and is
recognisable to the
local people.
Advertisements
encouraging people to
get a half price hair
style.
Fillers to fill the blank
spaces.
Coloured pictures.
Small amount of
columned text.
Large bold statistics to
inform readers.
Informing the
audience of the
upcoming
sporting adverts.
Telling readers to
scroll through the
newspaper towards
the end which makes
them stop at previous
pages which appeal to
them.
Questioning the
audience to get them
involved In the
newspaper.

3. A box around the text.
Caption which is
providing descriptive
information about a
photo.
This is a cut-out because
here the background has
been blurred out leaving
only the main subject.
A filler to cover the blank
spaces on the page.
Headline.
The font of the text is
one size.
Strapline- This is a sentence
written next to the main
headline however is in small
font to catch the readers eye.
Masthead- This is placed at the
top of the newspaper and
provides the newspapers title as
well as the date and place it was
published.
Plug/puff- This sometimes
occurs in a newspaper article
and is intended to be
flattering and make the
reader have a positive
opinion then on this person
or company.
Main cover image- This is
normally linked to the main
headline on the page. It is
often in the centre of the
newspaper to grab the
readers attention as well as
bright colours to draw them
in.

4. Filler due to it filling up a
small space on the page.
Broadsheet- A full
sized newspaper.
Byline- the reporters
name at the beginning
of a story.
A caption which is a block
of descriptive text about
an image.
Flag- The name of the
newspaper.
Leg-Column of text.
Jump line-This is placed
near the story headline to
inform the readers which
page or column to go to if
they would like to
continue reading the
newspaper article.
Masthead- This is placed at the
top of the newspaper and
provides the newspapers title
as well as the date and place it
was published.
Ears- This is a bit like a filler
which allows space on the
newspapers front page for
things like advertisement,
other pages to turn to and
coupons.
Headline- Typically in large
font to increase the
readers focus and make it
look graphic to encourage
them to continue reading.

5. Fillers- To prevent white,
blank spaces which may
make the newspaper look
unfinished and empty.
The majority of the stories on
the front page don’t have any
text. The readers are told
which page to go to which is
called ears to continue
reading the story.
Individual advertisements.
Plug/puff which intends
to make the newspaper
look positive and
encouraging to read. This
then gives the newspaper
company a good image. Statistics with the usual bold
colours are often used on the
front page of a newspaper if not
the front page as the newspaper
producers want to catch the
readers eye and the statistic is
usually a fact which interests the
majority of people. Specifically
home owners or people who
follow politics as a shocking
statistic influences people to
continue reading.
Here the background has
been blurred out which is
called a cut as it is done to
make the readers main
focus the person or the
object rather than the
background.
Logo.
Strapline
The main image is normally
related to the biggest story
so takes up the most room
on the front page of a
newspaper.

6. Advertisements/ Banner
ad- imply that the
newspaper is aimed at
adults who are home
owners rather than
teenagers or the elderly.
Caption which is describing to
the readers what is being
shown in the image.
This is a flag as the name of
the newspaper continues on
the first page.
Font- typically all of
the writing is the
same size other
than the headlines.
Lowercase text
Statistics
The weight of the text here is
heavy than the rest of the text on
the first page which implies it is
the main story and includes the
bold font to stand out to the
readers.
Border- you can clearly
see that on the front page
of this newspaper there
has been a border put
around the outside so
that the text, images and
advertisements align,
white space is then left
around the outside of the
border however it looks
neater which makes the
readers more likely to
read it.
Variety of stories so that it
covers wide interests of
readers and at least one of
them is guaranteed to catch
their eye.

7. Byline which is showing
the article producers
name.
Folio-Newspaper company's
contact details which are
typically at the top of a page
which allows people to get in
contact with them if they
would like to share a story or
advertise possibly their
products. The newspaper can
then make money and
promote a company's brand.
Strapline.
This is an ear as it is using
up space like a filler and
advertising free tickets in
addition to this.
Column logo- This is a story with
the writers photo next to it and
their name.
Informing the readers how they
can place an advert.
Intent- Column is
narrower so logos
and images can be
accommodated.
Initial cap- A large capital
letter at the beginning of
a paragraph.
Jump- A story is being
continued on another page.
Informing the readers of
the weather around the
UK.
Encouraging and advertising
the readers to by the local
newspaper frequently as it is
available everyday and why
they should buy it.