media

2. What is an Institution?
 An institution is a company that can release media
products out to the public, they can do this through
the release of a movie or DVD’s. A film can be
released internationally or locally to a specific
country, DVD’s can be released out to shops.
 Before a film is released an institution could possibly
help with the final product such as with funds, editing
or even production.

3. Stages Of Production
 The usual stages of production begins
with a key concept, Someone would go
to the company and present them with a
key idea, if the company agrees they will
carry on with the film and support it
through the process.
 Storyboards would initially be made with
casting and script making. Then it would
go to filming in specific locations then to
editing and possible re-shoots encase
any scene went wrong however they are
quite expensive. Lastly it would be
finalized then released in a premier if it
is a cinema blockbuster, in contrast the
film could be direct to DVD or direct to
TV depending on what the distributors
want.

4. What companies distribute
films in the genre?
 After looking in depth at the following films I can see which institutions distributed
their product and also see which might distribute mine;
 World War Z
 The Walking Dead
 Zombieland
 Shaun of the Dead
 Godzilla
 I am legend
 28 Days Later

5. World War Z
 WWZ used Paramount Pictures
for most of their distribution in
Europe and USA. Paramount
pictures is a film studio, television
production company and motion
picture distributor. They are
ranked as the top ‘big six’ film
studios of Hollywood.

6. The Walking Dead
 The Walking Dead is a TV
show therefore will have a
different company
distributing their product.
They use AMC which is an
American Basic cable and
satellite TV channel. It has
released a lot of other
famous TV shows such as
Breaking Bad, Mad Men
and Hell on Wheels.

7. Zombieland
 Zombieland used
Columbia pictures to
release their movie.
They are also a member
of the ‘big six’ and
generally release to
America, Columbia
pictures also are a
subsidiary to Sony
Pictures Entertainment

8. Shaun Of the Dead
 Shaun of the dead used
Universal pictures to
release their film also with
Studio Canal. Universal is
included in the ‘Big Six’
category and is owned by
Comcast. However Studio
canal is a french film
company who own the
third largest film library in
the world.

9. Godzilla & I am Legend
 Godzilla was distributed by
Warner Bros. Which is a
very famous film company
they make film, television
and music content and are
generally very successful,
they are a subsidiary to time
warner. This company is
also known for distributing
the famous Harry Potter
movies and newer ones
such as American Sniper.
Just like Godzilla, I am
legend also is distributed by
Warner Bros.

10. 28 days later
 This film was produced by British
film council and DNA films. These
are very unknown film companies
and was distributed by 20th century
fox for America and UK. Since it’s
lower budget I think it would be
good for my film since it really is
not at the level for a big budget film
and also the style of the film is very
different to a big type film like
World War Z.

11. The companies
 Overall the companies that produce films that would
be similar to mine are; Paramount Pictures,
Columbia Pictures, Universal Pictures, Studio Canal,
Warner Brothers and British film council. With then a
TV show could be AMC.
 I feel as though the ‘big six’ film companies would be
the best to distribute my film.

12. Advertisement
 Films are generally advertised by; trailers, posters,
magazines, interviews etc. however the most
common is by trailers. Trailers help show off the film
subtlety to give a little bit of the plot to let people get
an idea of what the film is about to allow them to
decide whether to go see the film or not. If the film
is released direct to DVD there would not be many
trailer advertisements and only really advertisement
for the release date of the dvd.

13. Paramount Pictures
 Paramount Pictures have released many successful
film series such as Transformers, Indiana Jones,
The Godfather, Star trek and many more. This
therefore suggests they would be better with films
with sequels, they also don’t seem to release many
zombie films since their only real zombie film is
World War Z which is however very successful but I
don’t think Paramount would want to accept my film
since they focus on more of an action, psychological
and paranormal.

14. Columbia Pictures
 Columbia is a subsidiary to Sony Pictures, they have
released over 100 films from a wide range of genres.
Including zombieland they have released After
Earth, Robocop, The grudge and many more.
However zombieland being more of a comedy type
zombie movie it did do very well. They would be a
good company to release my product since they
work with so many other genres I think they would
be welcoming to distribute my product.

15. Universal Pictures
 With universal pictures they have 25 highest
grossing films and work with a lot of different genres
such as Jurassic park to Bridesmaids. Just like with
Columbia pictures I feel as though they would be
good to distribute my product since they can work
with what type my film is, however they have not
release any zombie genre movies that are serious,
instead of Shaun of The Dead which is more of a
comedy.

16. Warner Bros.
 Warner Bros. work with a lot of fantasy styled
movies such as Harry Potter, The Hobbit and
Batman. The films they did release to do with
zombies were not very successful and are not in the
highest grossing films. Also warner bros. works with
a lot of child type films therefore it would not be good
to distribute my product

17. In Conclusion
 Overall I think a company that works with so many
other genres would be good to release my product
therefore I think Columbia pictures would work well
with my product due to what I stated before.
However with my product I feel as though it is not
too big budget and could be more like 28 days later
and British Film Council. Also it would be direct to
DVD since it is not big budget and more like a gritty
British drama about zombies.