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Simkins Group - Seller Presentation
1. Our Mission
The Simkins Group Real Estate
Advisors creates
customer delight by outperforming
the industry in ways that
sell your home faster,
more efficiently and for top dollar.
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2. Outperforming The Industry
We are part of a 100 year-old industry
that has been operating the same way
since it began:
⢠Stuck in the same old habits,
⢠Using ideas that donât work,
⢠In combination with obsolete technology,
⢠And with terrible client communications.
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3. Our 1-Day Listing Guarantee
With Our Exclusive 1-Day Listing
Guarantee, you wonât be trapped for
twelve months hoping that your home
will sell. If you are not completely
satisfied with our professional service,
Just Fire Us!
It really is that simple!
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âUnheard of in this Market Areaâ
4. Most Agents Are Solely Responsible For The
Tasks That Result In A Successful Sale
⢠Listing Paperwork
⢠Sales Agreements
⢠Showing Homes
⢠Lender/Title Interfacing
⢠Closing Coordination
⢠Listing Homes
⢠Market Analysis
⢠MarketingEach sale requires more than 100 different tasks before it gets to the closing table.
Showing Homes
Listing Homes
Marketing
Sales Agreements
Listing Paperwork
Lender/Title Interfacing
Market AnalysisClosing Coordination
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5. With The Simkins Group
Ultimate Home Selling System
You get a whole team of professionals
working for you (versus a single agent)
The team approach is the preferred way of serving
clients in many other fields of business.
Listing
Coordinator
Operations
Manager
Market
Researcher
Buyer
Specialist
Client
Development
Marketing
Manager
Transaction
Coordinator
Administrative
Assistant
Listing
Specialist
Accounting
Manager
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6. Who Is Juanita Simkins?
ďą Team Leader and Owner of The Simkins Group
Real Estate Advisors at RE/MAX Advantage Realty.
â Certified Negotiation Specialist (CNE)
â Seller Representative Specialist (SRS)
â Certified Military Residential Spec. (CMRS)
â Specializing in selling homes at the top of the market with
the least amount of hassles.
ďą 15 yrs. experience in sales & project management.
ďą Skills:
â Knowledgeable in all aspects of Residential Real Estate Transactions
â Expert in Preparing Properties For Sale
â Expert in Property Value Analysis
â Broad Knowledge of Real Estate Marketing
â Ethical Negotiator
â Skilled at Building and Maintaining Productive Client Relationships
â Organized and Detail Oriented
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7. We Move FastâŚ
To List Your
Home, 22 Key
Systems Are
Activated
Within The
First 72 Hrs
Of Signing
With The
Simkins Group
Listing
Agreement
Signed
Marketing Department
Develops Custom Marketing
Plan for Your Home
Marketing Department
Writes Ads & Sales Sheets
are Written For
Your Home
Aggressive Marketing
Begins Through
Multiple Media Channels
Professional Photos &
Multiple Listing Service
Your Home Posted on
Over 100 Different Websites
Yards Signs
Full Color Custom Home
Brochure
Social Media Blast
Email to Juanitaâs Proprietary
Network of Cooperative Agents
and Investors
Direct Contact with Our List
of Buyers in Waiting
Internal Marketing: The
Simkins Group Meets Weekly
To Fully Brief Team on Each
New Listing
Juanita Simkins Sell
For Free Program
Every Day Open
House
Perfect Purchase
Program
Guaranteed Sale
Program
24 Hour Open House
Text Riders
Virtual Tour
RE/MAX National
Referral Network
Neighborhood Postcards
Citywide Buyersâ Agent
Network
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8. We Use âPRICE BRACKETINGâ
To Set Your Price RightâŚ
âŚthe one that will maximize the number
of buyers who find your home online.
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9. First Impressions Sell Houses
The goal is to present your home in the best possible light.
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We recommend The Professionals Home Staging & Design â Lisa Koenig 439-0798 - TheProfessionalsStaging.com
10. Simkins Group
Awesome Home Selling Guide
Take some time to read
through our Home Selling
Guide for tons of helpful
tips to prepare your home
for sale.
A clean home sells.
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12. Marketing Your Home
Everywhere!
These are just a few of the websites where you will be able to find
your home
⢠JuanitaSimkinsHomes.com
⢠JuanitaSimkins.Blogspot.com
⢠HGTVâs FrontDoor.com
⢠Realestate.com
⢠Oodle.com
⢠Craigslist
⢠Hotpads.com
⢠Howard Hanna*
⢠Coldwell Banker*
⢠Remax*
⢠Prudential*
⢠Homes.com
⢠Realtor.com
⢠Realestate.yahoo.com
⢠NewPGHListings.com
⢠Neighborcity.com
⢠BuyandSellinPGH.com
⢠BobVila.com
⢠Homegain.com
⢠MSN.com
⢠Livingchoices.com
⢠Uniquehomes.com
⢠Trulia.com
⢠Zillow.com
⢠Realestatebook.com
⢠Listings.Listhub.net
⢠Homevalue.com
⢠HarmonHomes.com
⢠Homevalue.com
⢠HarmonHomes.com
⢠HomeFinder.com
⢠ResortScape.com
* Subject to Brokerâs Reciprocity
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14. Most Agents Take Their Own
Photos
Bad photography disqualifies your home to the internet buyer⌠itâs too easy for them to hit the
NEXT button.
$150,000 â Colo Spgs $280,000 - Highland Park Area $670,000 Home in Black Forest
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15. We Use A Professional
Photographer
According to the Wall Street Journal, only 15% of home listings use high-end
photography, yet these homes attract more attention, sell faster and for more
money than comparable homes using non-professional listing photographs.
âIn Real Estate, a Picture is Worth $1,000âs or More.â
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16. We Create Virtual Tours
According to the
National Association
of Realtors, over 92%
of home buyers begin
their search online.
Our virtual tours include
dozens of pictures,
capturing the interest
of every online buyer.
Virtual tours on the internet are the ultimate in exposure.
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17. Our EVERY DAY Open House
Program Attracts Quality Buyers
⢠Gives Options to the Buyer Who is
Reluctant to Contact an Agent For
Basic Home Information
⢠24-Hour Automated 1-800 Buyerâs
Hotline Provides Home Feature
Information
⢠Simple, Easy, No-Obligation
Access to the Home
⢠99% More Effective Than Sunday
Open House Tours!
Call for Times
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18. Buy This Home And
Weâll Sell Yours For Free!
No Buyer wants to get
stuck with two homes.
Or, worse still,
none at all âŚ
Can you see how this can attract 100% of the buyers?
20%
80%
Can Buy,
Then Sell
Must Sell Before
Buying
80% of Buyers looking for a
home need to sell theirs
before buying another one!
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19. Itâs a WIN WIN WIN
⢠Seller WINS - You Get Your Home Sold!
⢠Buyer WINS - They Get A Great Home &
Their Home Is Sold For FREE!
⢠We WIN - We Get Two Delighted Clients!!
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21. Pre-Inspection & Warranty
Before we market your home, it will be pre-inspected and covered
by a home warranty.
Advantages of a Pre-Inspection
⢠Identifies problems before
the Buyer does.
⢠Allows the Seller to take
corrective actions.
⢠Gives the Buyer
Confidence in making a
good offer.
⢠Often accepted by the
Buyer in lieu of their own
inspection.
Advantages of a Home Warranty
⢠Gives the Buyer
confidence in making a
good offer.
⢠Protects the Buyer from
the expense of
unforeseen repairs.
⢠Gives the Seller a
competitive advantage
over other available
homes.
⢠Also protects the seller
from unexpected costs.
This eliminates any surprises when your property is under contract.
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22. You Are In Constant Communication
With Someone From Our Team
⢠We call our clients
regularly!
⢠Youâll hear, firsthand,
about market trends in
your area!
⢠We will share new
information, tactics and
marketing strategies to
get your home sold fast
and for top dollar!
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23. Home Feedback System
Our Home Feedback System
automates the process of providing
you with comments from agents and
their buyers after they visit your home.
⢠View feedback online 24/7
⢠See exactly what buyers thought of
your home, directly from their agent
⢠Receive summary statistics on all
showings
⢠We can email every agent who has
shown your home to advise them of
changes
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24. Market Snapshot Report
Each week, our clients receive a
Market Report which highlights
recent market activity
⢠Presents an up-to-date and
accurate picture of home sales
in your area
⢠Listing and Sold pricing is
displayed graphically
⢠A detailed map references
your home relative to other
listed and sold homes
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25. We Train To Be The Best,
Constantly!
The Average Agent
14 hours / 2 years
Mandated by the CO Real Estate
Commission
Practice and Fundamentals
The Simkins Group
Well-Trained Agent
100+ hours / year
We meet weekly for 2-3 hours to discuss marketing strategies, new programs and capabilities, and client communications!
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26. We Sell At A Higher Price
On average, we put $12,000
more in our Sellersâ pockets!!*
Average Agency List to Sold Ratio
The Simkins Groupâs List to Sold Ratio
*Source â West Penn Multiple Listing Service Market Report.
98.23%
94%
100%
* Based on a $200,000 sale price.
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27. Our 1-Day Listing Guarantee
With Our Exclusive 1-Day Listing
Guarantee, you wonât be trapped for
twelve months hoping that your home
will sell. If you are not completely
satisfied with our professional service,
Just Fire Us!
It really is that simple!
âUnheard of in this Market Areaâ
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29. Diamond Program Benefits
Become a Diamond Program Seller and receive everything presented to
you in our VIP Seller Benefit Presentation, including:
⢠Professional Photography
⢠Weekly Social Media Blasts
⢠Custom Home Brochure
⢠Home Selling Guide
⢠Multiple Yard / Window Signs
⢠Pre-Inspection
⢠Equity Evaluation
⢠75-Point Home Preparation
Checklist
⢠Website Syndication
⢠Every Day Open House
⢠Text Message Lead Capturing
⢠Home Warranty
⢠Professionally-Designed Home
Brochure
⢠1-Day Listing Guarantee
⢠Ultimate Home Selling System
⢠Seasonal Photos
⢠Rotating Front View Photos
⢠Virtual Tour
⢠Reverse Offer System
⢠Unique Selling Propositions
⢠Buyer-in-Waiting Program
⢠Quick Sale Program
⢠Premiere Showing Program
⢠Craigslist Marketing
⢠24-Hour Open House Sign
⢠Pre-Selling Communications
⢠Home Feedback System
⢠Market Snapshot Reports
All of this for a total 6% commission (or 5% total if The Simkins Group brings the buyer;
or Total 5% when you buy & sell with us.)
$500 up front fee due at time of listing for a 30 day listing agreement. Refundable at closing.
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30. Platinum Program Benefits
⢠No Every Day Open House
⢠No Text Message Lead Capturing
⢠No Virtual Tour
⢠No Reverse Offer System
⢠No Quick Sale Program
⢠No Premiere Showing Program
⢠No 24-Hour Open House Sign
⢠No Market Snapshot Reports
⢠No discount on commission if The
Simkins Group brings the Buyer.
⢠List for 5% total commission and $550
due at time of listing (refundable at
closing).
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31. Gold Program Benefits
⢠No Equity Evaluation
⢠No Website Syndication
⢠No Every Day Open House
⢠No Text Message Lead Capturing
⢠No 1-Day Listing Guarantee
⢠No Virtual Tour
⢠No Reverse Offer System
⢠No Quick Sale Program
⢠No 75-Point Home Preparation Checklist
⢠No Professionally-Designed Home
Brochure
⢠No Premiere Showing Program
⢠No Craigslist Marketing
⢠No Lender Pre-Qualification Sign
⢠No Pre-Selling Communications
⢠No Market Snapshot Reports
⢠No discount on commission if The
Simkins Goup brings the Buyer.
⢠List for 5% total commission and $550
due at time of listing (refundable at
closing).
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