2. The typography of the
masthead is Marker Felt and
the dimension of the mast
Front Cover
head is 60. The finished
appearance of the masthead The main image is
stands out against the dark taken in an alley
bricks and the white colour way through a long
implies fresh, new, upbeat shot. The bricked
The date and issue contrasts
beginnings of bands. background gives it
with the colour of the a Rock&Roll, edgy
masthead. dangerous feel.
I placed the left side third on the
left, that‟s where it traditionally
goes. The positioning on the left
gives more of a chance that it
will be seen on the shelf in a The anchorage text “Get
supermarket. Also the excited for the new band” is
placement of it at the front of the informing the audience that
magazine shows it has a variety there is a new band. I have
of cover lines and will attract written the bands name in red
different types of audiences. above a quote which is has
The beginning of the cover line been taken from the DPS.
isn‟t bold and the alternating line Placing the bold red font in the
is bold. The effect is when a middle makes it stand out as it‟s
customer takes a glance at the eye-catching. the barcode in
I positioned
magazine their eye will the corner, this gives it a
automatically drawn to the bold positioned look instead of
alternating line, so they are more floating on the page. My
likely to notice more of the cover market research stated that
lines. This will make them more 20% of the people who
inclined to purchase the participated in my survey
magazine. scheme
The colour would by the magazine at
throughout is red, black, grey this price. The date, price
This layout is unusual and it wouldn't‟t be found on a common
and white which will appeal and the URL placed under
magazine. It was inspired by NME‟s Issue that was released „15th
to a younger audience the barcode was inspired by
October 2011‟. I found this as interesting way of adding additional
because they are a NME issue that was
detail to attract customers, but instead of writing plus, I decided to
contrasting, bold colours. released „29th March 2008‟.
