2. The typography of the masthead is
Marker Felt and the dimension of the
mast head is 60. The finished
Front Cover
appearance of the masthead stands
out against the dark bricks and the The main image is
white colour implies taken in an alley
fresh, new, upbeat beginnings of way through a long
bands. and issue contrasts with
The date shot. The bricked
the colour of the masthead. background gives it
a Rock&Roll, edgy
I placed the left side third on the dangerous feel.
left, that‟s where it traditionally
goes. The positioning on the left
gives more of a chance that it will
be seen on the shelf in a The anchorage text “Get
supermarket. Also the placement excited for the new band” is
of it at the front of the magazine informing the audience that
shows it has a variety of cover there is a new band. I have
lines and will attract different types written the bands name in red
of audiences. above a quote which is has
The beginning of the cover line isn‟t been taken from the DPS.
bold and the alternating line is bold. Placing the bold red font in the
The effect is when a customer takes middle makes it stand out as it‟s
a glance at the magazine their eye eye-catching.
will automatically drawn to the bold I positioned the barcode in
alternating line, so they are more the corner, this gives it a
likely to notice more of the cover positioned look instead of
lines. This will make them more floating on the page. My
inclined to purchase the magazine. market research stated that
20% of the people who
The colour scheme participated in my survey
throughout is would by the magazine at
red, black, grey and white this price. The date, price
This layout is unusual and it wouldn't‟t be found on a common
which will appeal to a and the URL placed under
magazine. It was inspired by NME‟s Issue that was released „15th
younger audience because the barcode was inspired by
October 2011‟. I found this as interesting way of adding additional
they are contrasting, bold a NME issue that was
detail to attract customers, but instead of writing plus, I decided to
colours. released „29th March 2008‟.
