audience feedback

1. Question 3 :
Audience
feedback

2. Music Video.

3. What did you like about the video?
What didn’t you like?
What did you like about the editing? Was it done
well?
Do you recognise the locations? How? which ones?
What message do you get from this video?
What would you change?

4. Video Feedback
I uploaded my video to
youtube and asked a
group of young people
from 18 to 24 to
comment and give
feedback , following
the questions above .

5. Audience Feedback

7. Conclusion of results
● Everyone enjoyed the choice of song
● Location was appealing and easily recognisable
● Actress was liked, but lipsync was majority disliked
● Narrative and message was clear on a break up and moving
on
● The female members appealed to it the most, through the
actress being female and the narrative being more
relatable.
● Editing was appreciated but much advice was given to it.
● Everyone agreed that the visuals suited the lyrics.

8. Digipack

9. Album
pack

10. Magazine
cover

11. What do you like about this advert?
‘Colours make
Nikita stand out’
‘Actress is highlighted
well, I really like her
costume and hair it
gives her a brand that I
would recognise.’
‘The dark contrasting with the
light, kind of gives it tension and
appeals to me.’
‘The information is clear
and I like the way it is
presented, looks really
professional.’

12. Are there similarities to the video and the Digipack?
‘The theme of dark and
light with the positive
and negative narrative
in the video’
‘Use of flowers and
nature with outside
locations’
‘Video is about a
woman moving on,
album seemed to
give the message
of her being on her
own like a new
sense of freedom
and harmony’
‘Her website’.

13. Do you think it matches the Album cover in regards to
colour scheme and fonts and image?
How? ‘Dark vs Light with good and bad
emotion in the video.’
‘Nikita definitely
gave of a brand that
would make her
recognisable with
costume and
makeup’.
‘The font seemed to
follow the same with
black sharp writing. But
was not used much in
the video.’

14. What information do you gain from this advert?
‘What to download off as
downloading is the easier
option to get music
nowadays.’
Release date was
clear, along with
using spotify to
stream it’
‘That I can buy it
off amazon or
apple , nice to
know i have
options.’

15. What would you do differently about any of the products?
‘Add record label ,
didnt know who she
is represented by.
‘Change the ending of the
music video, it really did
not appeal to me I
prefered the previous
version.’
‘Have Nikita suit more her
digipack as her hair was
straight in the video mostly , as
it’s her debut album and
present her brand more to be
remembered.’
‘Make the writing
clearer in the white
panel of the album
cover’

16. Overall, from watching the music video and looking at the
Digipack, what genre of music do you think this appeals to?
Why ? and have we achieved our audience criteria?
‘Music is clearly indie with a
story video that matches.’
‘Would appeal more to young
people and females with
female actress’
‘I would say pop aspects
but with a indie video and
music as normally pop
videos have more drastic
performance parts.’
‘If it is only for young people
it works, although it’s the
girl’s side only so I think girls
would watch it more because
they can relate’