The document summarizes the advantages of using neem tree twigs or "datun" for teeth cleaning as an alternative to toothbrushes and paste. It notes datun is more ecological, lower cost, does not require toothpaste or external suppliers, and needs low maintenance by simply replacing the twig every few weeks. The document also discusses potential health issues with fluoride in toothpaste and how datun can help cure teeth problems and give people a pleasant smile at low cost, attracting a large market.

2. Presenting a hygienic way
of brushing teeth with use
of an excellent alternative
of brush i.e. DATUN (bark
of neem tree).

3.  Fluoride is a naturally occurring component of the
environment does not mean it is good for humans to ingest.
 In fact fluoride can be poisonous if ingested,
especially in large quantities, that is why toothpaste
containers with fluoride in them have a warning to contact
the poison control if ingested.
 Many clinicians share a concern that fluoride may play a
role in the all too common symptoms of low thyroid function
such as fatigue, weight gain, cold hands and feet, dry skin,
irregular bowel function and brain fog.
 The increase in the amount of fluried will affect the health
of teeth and bones as well. Studies find that detergents such
as sodium loriel phosphate adds for spumes in pastes may
cause to problems in mouth. The polishing agents in pastes
may cause to acidulous of teeth. It is happened because of
the destruction of enamel.

4. SOLUTIONS
When compared to toothbrushes, teeth cleaning twigs have several
advantages:
 More ecological in its life-cycle
 Lower cost (0-16% of the cost of a toothbrush)
 Independence from external supplier if made at home from
privately owned trees
 Low maintenance, with some twigs need moistening with water if
they become dry, to ensure the end is soft. The end may be cut
afresh to ensure hygiene, and should not be stored near a sink.
The twig is replaced every few weeks to maintain proper hygiene.
 No need for toothpaste

5. MARKET SIZE
• Dabrush is a product suitable for all types of ages.
• Basically it will enhance the life of ones teeth.
• Children specially should be encouraged a habit of using datun
,as it is a better alternate for toothpastes and is also derived
from our ayurveda.
• It will cure all teeth problems present in people’s teeth and give
them a pleasant smile .
• Approximate weight of 2datun sticks =10gms
• Cost of a pair of 2 datun sticks=Rs.2
• It will attract a huge market as people would prefer an
economical and easier way of keeping their teeth healthy.