2. OVERVIEW
• JGU Shuttle Booking Portal is a REDBUS like seat booking portal for the
JGU shuttle service.
• Through the portal, students and faculty members can log on and book
their seats in the bus.
• Along with the seat booking, there would be a payment system which
would confirm the booked seats for the travellers.
3. MONITORING DEMAND
• The portal will also monitor the real-time demand of the services.
• Services can be outsourced in advance whenever the demand is high,
like on weekends and during festivals or holidays.
• This will make sure that no passenger is left stranded at the time of high
demand.
4. EXISTING SYSTEM
• The current system is unable to cater to the community during high
demand due to poor management of existing resources.
• There is a major overbooking issue due to the sale of shuttle passes in
an unaccounted and unorganized manner.
• Passengers are left stranded on both the campus and Haiderpur metro
station whenever there is high demand.
5. BUSINESS MODEL
• CUSTOMER SEGMENT
• VALUE PROPOSITION
• CHANNELS
• REVENUE STREAMS
• KEY ACTIVITIES
• KEY RESOURCES
• KEY PARTNERS
• COST STRUCTURE
6. CUSTOMER SEGMENT
• Students travelling regularly from campus to Delhi.
• Faculty members using private vehicles due to unavailability of seats.
7. VALUE PROPOSITION
• Complete digitization of JGU shuttle service including ticket booking,
scheduling and demand management.
• Effective utilization of existing resources available with the transport
department.
• Improve mode of operations of current system.
• Managing peak demand by outsourcing the services.
8. CHANNELS
• Website for ticket booking.
• Physically (using cash) at university reception (or anywhere else) through
the online portal.
• Mobile Android Application in the future
9. REVENUE STREAMS
• Sale of bus tickets/passes.
• Nominal internet handling/service fees during booking.
• Display of advertisements on the website through Google AdSense.
10. KEY ACTIVITIES
• Coordinating with the transport department of JGU.
• Creation of online web portal for ticket booking.
• Updating and Maintenance of the web portal.
• Coordinating with the private cab owners.
11. KEY RESOURCES
• Portal (website) for ticket booking.
• HR (with basic technical knowledge) for creation and maintenance of
portal.
12. KEY PARTNERS
• Administration: Specifically, the JGU transport department that currently
handles the JGU shuttle service.
• Vendors: Private cab owners that can be hailed at the time of high
demand.
13. COST STRUCTURE
• Resources spent on creation of an effective web portal hosted on a
server that can ably handle the traffic of the JGU community (both
student and administration).
• Regular costs for maintenance and updating of the web portal.
• Regular costs for coordination with private cab owners for outsourcing
services at the time of high demand.