Our target audience is teenage boys age 15 and up who enjoy action and comedy. They would appreciate the high speed chases and special effects in our R-rated movie but also understand the banter-style comedy. The ideal viewer likes films with violence and swearing but is also open to comedy. Those interested in hobbies like parkour or Grand Theft Auto video games would likely relate best to the characters.

2. The target audience for our media project is teenage boys of age 15 and up,
which is the age you have to be at least to watch our movie as it has an 15 bbfc
certificate. However our movie as a whole is mainly directed at males. We have
chosen this target audience because our movie is an action comedy, the type of
“banter” comedy that would appeal to older teenaged men.

3. The background of our perfect audience member is vital in figuring out who our target
audience is. We believe that the viewer would have to defiantly like high speed chases and
special effects but also be able to understand the comedy to really enjoy the film. But if
the viewer loves a good film this is defiantly a must see

4. The personality is a huge factor that will effect the person watching our media project and
who the target audience actually is. Although I would say if a person isn't a fan of violence
and chases then the film isn't going to attract them to watch it. They would need to be
open to mild swearing and a bit of blood but also ready comedy at every corner.

5. In terms of hobbies it would be great if the viewer was actually involved in something like
parkour or into computer games like ’Grand Theft Auto’. This would definitely get them
more involved in what’s going on in the movie and they would be able to engage and relate
to the characters more.