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1. Proposal
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Working Title: GOAL!
What is it called? This can change if you think of something better later
Audience:
My primary audience age would be 10-20 years old because magazines, especially football magazines, are mostly enjoyed by
younger audiences because the older generations usually prefer to read newspapers as a source of information for football
because newspapers usually more formal and overall appeal to older audiences thus I will stick to my age demographic of 10-20
years so that I can more easily appeal to their best interests as an age bracket.
Also, my primary gender is male because since my topic of my magazine is football and the main gender that consumers is
football products is male, I have decided that my target demographic as gender is concerned is defiantly male because that
would be the best thing for appealing the most people who would enjoy the football product.
I think that belonger would be the main primary psychographic that would be most appealed to my product because belongers
don’t live in a large city with a lot of things going on thus they would most-likely have more time in their life to have the
opportunity to want to read and buy a magazine. Also, since belongers are very brand loyal, then they might also like my type of
magazine because it’s a football magazine and the fans of football can become quite loyal to certain football magazines
potentially so that’s another element of why my primary audience would be belonger.
In terms of the correlation between my audience what social status my audience is, my audience would probably be type A
because since my audience is of a younger demographic, they would be more likely to care more about the environment then the
older generations because the younger generations are more informed & educated about the environment then the other ones
because of climate change thus they would be more likely be type a social status.
Rationale (approx. 100 words)
Review your progress throughout the year- what video game and Photoshop skills and knowledge have you acquired? How will
you use those skills?
What was your advergame and how will it have a direct impact upon your project?
Throughout the year I have learnt a lot of photoshop skills but since I had already learnt a lot the previously from learning on my
own accord, the best knowledge that I have acquired that is relevant to Photoshop it to take my time with the editing process
because there is a lot of times where I jump the gun and don’t think carefully be for starting my edits, which doesn’t necessary
turn out bad in the aftermath of the outcome however it seems that I have learnt that when I don’t rush the work on Photoshop it
almost always turns out better because develop better more collected ideas when doing the work on Photoshop that way, which
more times than not translates in to better work then if I didn’t so I would say that’s the best thing that I have learnt through the
years.
Although I had already learn many of the skills via the tools in Photoshop, thought the last year I have defiantly learnt how to use
the tools that I already knew how to use better, which has drastically enhanced my efficiency when using the tools because
through the months I have understood more various techniques that I can use the tools for, which had given me a creative
springboard since I can now bounce more ideas off of other Ideas to formulate the best product that I can, which has been
extremely helpful because I feel more structurally sound when entering an edit of a creation of a product for my product because
now I know better then ever that even if something fails and/or doesn’t look good I can always allow the situation to fall back on
another idea which makes producing products in Photoshop a lot less stressful since I have become less of an amateur when
using the software.
Project Concept (approx. 200 words)
What is the concept for your project and what are you going to make?
What research will you need to conduct and how will it help you make your project/
For my final print product, I will make a magazine (Double page spread + cover) & the concept of my product will be a footbal l
themed magazine, with an array of topics such as the upcoming world cup, transfers, FIFA 20 information, statists, football
league news (Championship & Premier League) and overall trending/popular football news around the world.
Research will be vital for my double page spread especially because not only will I need a lot of information to fill up the space on
my spread, I will also need to get the right information for my spread so that the information that I get is actually interes ting and
relative to the themes that I want to be included and explored within the text of my magazine. Areas of information that I will need

2. Proposal
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to research would be the world cup via newspaper articles that I will reference and link within my magazine, statistics so that I
can showcase to my audience what teams and players are doing in the sport and also so that I can use the statistics to make a
point and/or statement about a relevant phenomenon within the football stratosphere. Also since I will use information about FIFA
20 within my magazine, I will research information about that as well via various FIFA websites that I will use to gather
knowledge from and to reference in my magazine so that it will appeal to an even large audience from a pool of people hence it
is the most popular football game that is well known so that will be great to research especially since my audience is the target
age for consistence play of FIFA so it is important that I get the information I need for FIFA as well as other information about
other football news.
Evaluation (approx. 50 words)
How do you plan to evaluate the work? Reference conducting on-going evaluation (Production Reflections) and your final self-
reflection (Evaluation), analysing your work and its outcomes.
How will this process help developing your working practices as you continue with your study/media career?
I plan to evaluate my work by allowing myself to critically analysis and assess various elements within my magazine print
product, especially the specific elements that could be improved hence it would be more innovative and because if I where to
plan to evaluate in a vague simplistic manner I wouldn’t learn nearly as much as if I had been more analytical thus that it why I
will plan for the future evaluation and make myself carry out a detailed evaluation for my product.
Evaluating any product can be helpful in one’s set career, however producing a product and self-evaluating a product is arguably
much better hence when you’re reflecting on your own product and comparing it to an existing product which allows the evaluat or
of his magazine product to develop a greater understanding of what he has created in correlation to another product, which
allows the producer of the product feeling more confident as he moves on from production of the product because he may have
potentially understood and learnt more about the process of making a magazine and the various other software and other
technological phenomena’s.
Evaluating and analysing your work will almost only have a knowledgeful & positive outcome because most people would learn
from their product that they had made which would allow that person to carry on from the aftermath of the formulation of the
product that they have understood the journey it takes to get from A to B which has set themselves up for an outcome that is
developmental from the experience and hard work of creating a magazine print product. Also this would also be helpful because
the elements of creativity that is essential for this medium could be easily applied to various other media products which would
potentially make some people who create a magazine and evaluates back on it better at creating other products afterwards sinc e
their knowledge of certain areas from creating the magazine can be implemented in other media products like posters and
newspapers because of the visual elements like the colours and the informational via text like persuasive/alluring words and
phrases to attracted primary target demographics of the product so that the product becomes more successful which is why
learning how to make different products is so good because you can learn more about other products which can enhance ones
career for the positive.