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Evaluation
Question 1
In what ways does your media product use, develop or challenge forms and conventions
of real media products?
My music magazine uses most of the conventional things normal found in a music magazine,
masthead, coverlines and model credits. I researched many different magazine front covers
that cover different genres of music including Rolling Stone and Billboard. The main
magazine that I took inspiration from was the urban magazine VIBE especially for the layout
out for the contents page. To help take good images for the pages in my magazine, I
analysed images of artist to understand what makes them strong images. To analyse them I
used the lighting, rule of thirds, Guttenberg principle and various other techniques that
made them strong images. For my double page spread I created an article about my cover
star. To make this article have the tone that wouldn’t be about of place in real issue of a
music magazine I read a few articles from VIBE and NME. This helped my get an idea of how
to layout the article. I set the article out in 3 columns of text, similar to most magazines that
is separated into columns. I also used drop caps a feature which is commonly seen at the
start of most articles in magazine furthermore I also used a pull quote another technique
used in many different magazines
Question 2
How does your media product represent particular social groups?
The magazine is designed to appeal to teenagers, both male and female as it covers more
than 1 genres of music. By covering the pop and hip/hop genre will help the magazine
appeal to more than one group of teenagers. The magazine contains the two genres
because in my market research which the people that I asked said that they would like to
see the two genres of music in the magazine. The magazine will to teenagers not just
because of the genre content but through the house style and images used in the magazine.
The house style of the magazine is very informal throughout especially which is evident on
the contents and double page spread, this would appeal to teenagers. The layout on the
contents with the title contents being split up of 3 lines further adds to the informality of
the magazine. The imagery in the magazine is of a teenager. Normally when a teenager is on
the front cover of a magazine the target audience is teenagers. The images that are on the
double page spread further induce the idea that the magazine is aimed at teenagers as they
very informal address to the camera as the model is stick his tongue out. The tone of the
article on the double page spread is an interview with the artist which makes the teenage
audience feel closer to the artist.
Question 3
What kind of media institution might distribute your media product and why?
To distribute my magazine i would use IPC media. The company distributes many magazines
such as the long running music magazine NME. IPC media is the UK's leading consumer
magazine publisher and reaches out to 26 million adults in the UK, just under two thirds of
British women and 42% of British men. As IPC media distributes NME the long running
magazine this shows the company has a lot of experience in this field of media. Furthermore
the target age group for the magazine targets older teenagers to middle aged adults. This
shows that the company can direct a magazine towards a younger audience in the price
range that would fit how much a teenage student will want to pay. I fell Bauer media, that
distributes the magazine Q, isn’t the right company to distribute my magazine as they are
more interested in the older audience and are more involved with TV and radio.
Question 5
How did you attract/ address your audience?
My target audience is based on the market research which was a questionnaire that was
carried out in Eccles college and handed to students between the ages of 16 and 1. The
results that i obtained i based the ideas for the layout, house style and the genres of music
the magazine will cover. The based on the results the magazine covers two genres of music,
pop and hip/hop as the came out with the same percentages for the question “which genre
of music of music magazine do you prefer?”. The photography used to create the magazine
is of teenagers themselves as magazine that are aimed at teenagers e.g. top of the pops,
mainly have teenage artists on the front of the magazines so I didn’t challenge this
convention. Most of the images on the double page spread are informal as the model in the
images is pulling faces and not giving formal connection to the camera. Furthermore The
layout of the magazines pages is very informal which is clearly evident in the title on the
contents page. This is further back up by the comments from my focus group.
Question 6
What have you learnt about the technologies from the process of constructing this
product?
To create the product i used different types of technologies including Photoshop, Nikon
cameras, blogger and many more. At first when i started to use Photoshop to create the
ancillary project i struggled using the programme as i was unsure how to use most of the
feature in the software. To help get a grasp of it i asked my teachers and peers how to used
certain aspects of the software. I did however find linking and aligning text on the contents
page much easier. I also found that i progressed using the software through the ancillary
project. Furthermore i struggled on how to create my blog as it wouldn’t let me post
anything. I stayed behind i one of my free periods and a my teacher went through the basic
of creating the blog and i was then very capable of blogging myself. When I used the
colleges cameras to create strong images for the product, i found that didn’t struggle as i
was younger i took pictures and a similar camera of my granddads. Furthermore i didn’t
struggle on making the facebook focus group as it is a technology that I’m used to a use
frequently socialising.
Question 7
Looking back at your preliminary task, (college magazine) what do you feel you have
learnt in the progression from it to the full product?
From the ancillary project to the creation of my final product I learnt more about taking
better photographs and how to use so different technologies such as Photoshop and the
website blogger.
I learnt how to take better quality photographs through the use of lighting, composition and
the rule of thirds. These allowed me to take better quality photographs that look
professional on my final product. On Photoshop I developed my skills in terms of adding
effect to photographs. This helped as the photographs I took needed a little editing to make
them even more effective and professional. Furthermore I learnt more about the layouts of
magazines. In my product research I looked at various different magazines and looked at the
conventions that already exist in them. For example I learned that where to place different
coverlines on the page around the model and where the model credit is usually placed. Then
to link these layers so that they don’t become un aligned and stay in the right position on
the page.

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How your media product uses conventions of real magazines

  • 1. Evaluation Question 1 In what ways does your media product use, develop or challenge forms and conventions of real media products? My music magazine uses most of the conventional things normal found in a music magazine, masthead, coverlines and model credits. I researched many different magazine front covers that cover different genres of music including Rolling Stone and Billboard. The main magazine that I took inspiration from was the urban magazine VIBE especially for the layout out for the contents page. To help take good images for the pages in my magazine, I analysed images of artist to understand what makes them strong images. To analyse them I used the lighting, rule of thirds, Guttenberg principle and various other techniques that made them strong images. For my double page spread I created an article about my cover star. To make this article have the tone that wouldn’t be about of place in real issue of a music magazine I read a few articles from VIBE and NME. This helped my get an idea of how to layout the article. I set the article out in 3 columns of text, similar to most magazines that is separated into columns. I also used drop caps a feature which is commonly seen at the start of most articles in magazine furthermore I also used a pull quote another technique used in many different magazines Question 2 How does your media product represent particular social groups? The magazine is designed to appeal to teenagers, both male and female as it covers more than 1 genres of music. By covering the pop and hip/hop genre will help the magazine appeal to more than one group of teenagers. The magazine contains the two genres because in my market research which the people that I asked said that they would like to see the two genres of music in the magazine. The magazine will to teenagers not just because of the genre content but through the house style and images used in the magazine. The house style of the magazine is very informal throughout especially which is evident on the contents and double page spread, this would appeal to teenagers. The layout on the contents with the title contents being split up of 3 lines further adds to the informality of the magazine. The imagery in the magazine is of a teenager. Normally when a teenager is on the front cover of a magazine the target audience is teenagers. The images that are on the double page spread further induce the idea that the magazine is aimed at teenagers as they very informal address to the camera as the model is stick his tongue out. The tone of the article on the double page spread is an interview with the artist which makes the teenage audience feel closer to the artist.
  • 2. Question 3 What kind of media institution might distribute your media product and why? To distribute my magazine i would use IPC media. The company distributes many magazines such as the long running music magazine NME. IPC media is the UK's leading consumer magazine publisher and reaches out to 26 million adults in the UK, just under two thirds of British women and 42% of British men. As IPC media distributes NME the long running magazine this shows the company has a lot of experience in this field of media. Furthermore the target age group for the magazine targets older teenagers to middle aged adults. This shows that the company can direct a magazine towards a younger audience in the price range that would fit how much a teenage student will want to pay. I fell Bauer media, that distributes the magazine Q, isn’t the right company to distribute my magazine as they are more interested in the older audience and are more involved with TV and radio. Question 5 How did you attract/ address your audience? My target audience is based on the market research which was a questionnaire that was carried out in Eccles college and handed to students between the ages of 16 and 1. The results that i obtained i based the ideas for the layout, house style and the genres of music the magazine will cover. The based on the results the magazine covers two genres of music, pop and hip/hop as the came out with the same percentages for the question “which genre of music of music magazine do you prefer?”. The photography used to create the magazine is of teenagers themselves as magazine that are aimed at teenagers e.g. top of the pops, mainly have teenage artists on the front of the magazines so I didn’t challenge this convention. Most of the images on the double page spread are informal as the model in the images is pulling faces and not giving formal connection to the camera. Furthermore The layout of the magazines pages is very informal which is clearly evident in the title on the contents page. This is further back up by the comments from my focus group. Question 6 What have you learnt about the technologies from the process of constructing this product? To create the product i used different types of technologies including Photoshop, Nikon cameras, blogger and many more. At first when i started to use Photoshop to create the ancillary project i struggled using the programme as i was unsure how to use most of the feature in the software. To help get a grasp of it i asked my teachers and peers how to used certain aspects of the software. I did however find linking and aligning text on the contents page much easier. I also found that i progressed using the software through the ancillary
  • 3. project. Furthermore i struggled on how to create my blog as it wouldn’t let me post anything. I stayed behind i one of my free periods and a my teacher went through the basic of creating the blog and i was then very capable of blogging myself. When I used the colleges cameras to create strong images for the product, i found that didn’t struggle as i was younger i took pictures and a similar camera of my granddads. Furthermore i didn’t struggle on making the facebook focus group as it is a technology that I’m used to a use frequently socialising. Question 7 Looking back at your preliminary task, (college magazine) what do you feel you have learnt in the progression from it to the full product? From the ancillary project to the creation of my final product I learnt more about taking better photographs and how to use so different technologies such as Photoshop and the website blogger. I learnt how to take better quality photographs through the use of lighting, composition and the rule of thirds. These allowed me to take better quality photographs that look professional on my final product. On Photoshop I developed my skills in terms of adding effect to photographs. This helped as the photographs I took needed a little editing to make them even more effective and professional. Furthermore I learnt more about the layouts of magazines. In my product research I looked at various different magazines and looked at the conventions that already exist in them. For example I learned that where to place different coverlines on the page around the model and where the model credit is usually placed. Then to link these layers so that they don’t become un aligned and stay in the right position on the page.