Media Studies a2 coursework,conventions of music genre and their music videos

1. Music Genre Conventions
By Hannah West

2. Pop
Girl Power
Pop Princess
Conventions
Artificial
Song often
about
relationships
Bright
colours
Dancing
syncs with
song
Artist in
middle of the
shot
Dancing to match
lyrics
Pop Prince Conventions
Costume
Important
Natural
Environments/
Seen playing
instrument/singing
Cutting rate
increases as you
get to chorus
Eye contact with
audience

3. Rap
swearing
Rap
Conventions
Theme of
hard work to
get what you
want
Bling/
extravagance
Women are
objects
Urban setting
Low key
lighting

4. RNB
independence
R&B Conventions
Urban
environment
(E.g. club)
Explicit words
Fast cutting
rate
Follows a plot
Usually single
artist with a
featured artist

5. Rock
Low key
lighting/props
to match mood
of the song
Rock Conventions
Close ups of
instruments
Cutting rate
matching beat
of song
Dark clothing
Establishing
shots of artist
or band
Facial
expressions
important

6. Indie
Shown playing
instrument/singing
Indie Conventions
Casual Clothing
Realistic
Quirky clothes
May have a plot as
well as
performance
Shaky camera