This document provides a comprehensive proposal for event management services for Mr. and Mrs. Reyes' wedding scheduled for December 7, 2023. It includes an event brief, timeline, proposed budget, package details, event program, and required documents like floor plans, vicinity maps, and memorandum of agreement. The proposal outlines all aspects of planning and executing the wedding from initial meetings through the wedding day and post-event evaluation.
2. 1. Letter of intent
2. VGMO( Vission . Mission ,Goal and Objective)
3. Event Concept
4. Event program
5. Budgetary requirements
6. Venue-layout
7. Vicinity map
8. Organizational chart
9. Swot ( strength, weaknesses, opportunity and threat) analysis
10. Time frame
11. Checklist
12. Memorandum of agreement
TABLE OF CONTENTS
3. An event can be described as a public assembly for the purpose of
celebration, education , marketing or reunion. Events can be classified on the
basis of their size, type and context.
TYPES
CORPORATE EVENTS: ribbon cutting/product launch/ promotion event
seminars/ meetings/ conference
Corporate anniversary/ Christmas party
LEISURE EVENTS: concert/ contests /festivals
PERSONAL EVENTS: wedding / birthday / alumni homecoming/ gender
reveal party / baptism
WHAT IS AN EVENT?
4. Event Management is the process of analyzing,
planning , marketing, producing and evaluating an event.
It is a different way of promoting a product, service or
idea. If an event is managed efficiently and effectively, it
can be uses as a powerful promotional tool to launch or
market a product of service. Events management
requires certain core values to be deployed to every
element, process and decision to justify professional
approach and achieve effective and efficient results.
WHAT IS AN EVENT
MANAGEMENT?
5. A document submitted to the client to provide a comprehensive view of the services
you will provide for a certain affair. Event proposal letters are letters that are sent by
an event organizer to his/her event participants and target event attendees.
There are two possible reasons for writing an event proposal letter and those are the
following:
1. to invite specific individuals or group individuals to attend an event at a particular
date, time, and venue; and
2. to propose to another individual an event idea with the corresponding reasons for
such even proposal (its purpose or goal). This type of event proposal letter must also
include a few suggestions as to the persons who must attend it, the location of the
event, and the specific date and time when it will take place.You may also see event
sponsorship letters
WHAT IS AN EVENT PROPOSAL?
6. 1. Make a list of the persons you want to invite to your event. You may also see
training proposal letters.
2. Make a list of the necessary information that you need to impart in your event
proposal letter. This should include things like the following: purpose of the
event, location, theme, date and time, things to bring, and
what is expected of the participants (this is especially applicable if the event is a
seminar or training that requires the event attendees to participate in the activities
or in the discussions).You may also see catering proposal letters.
3. Start your letter with the standard heading. (There should be two blocks for the
heading: one for the information of the sender and one for the recipient.)
4. Greet your letter-recipient formally. No matter how informal the event is or if
you are close with the event attendee/letter-recipient, you still need to observe
proper rules in sending event proposal letters by using appropriate titles such as
Ms., Mr., Mrs., Atty., Dr., etc. You may also see lease proposal letters
THINGS TO REMEMBER IN CREATING
AN EVENT PROPOSAL LETTER
7. 5. Make things easier for your letter-recipient by stating right away the purpose
for the letter.
6. Give them the necessary information pertaining to the date, time, and
location of the event. You can also include the dress code here. You may also
see sponsorship proposal letters
7. Close your letter formally.
8. April 3, 2023
AUDREY JACE M. ACEVEDA
Poblacion, Baco, Oriental Mindoro
5201
Dear Mrs. Aceveda:
Congratulations to your engagement! Thank you for contacting us about the
possibility of coordinating your upcoming wedding . We would be thrilled to
be apart of your special day.
SAMPLE PROPOSAL
9. April 3, 2023
Mr. Christian Padua and Ms. Claire Santos
#215 Pagsanjan Street. Brg.Cutud, Angeles City, Pampanga
PROPOSAL TO MANAGE AND ORGANIZE A WEDDING EVENT
Dear Mr. Reyes and Ms. Santos:
Greetings!
We hereby submit a letter of intent to propose for your Wedding Event with
all our willingness to provide you’re memorable and unforgettable wedding
celebration. We visualize that the principal terms of he proposed transactions
would be substantially as follows.
LETTER OF INENT
10. We prepare a complete packages that would suit to your wants and needs. Furthermore, we
would propose all the necessary decorations , venue, food, host and other materials to
complete the celebration. This letter is not an official contract of agreement . All of the
terms and conditions of the proposed transaction would be stated in the contract
agreement , to be negotiated, agreed and executed by both parties.
If we are selected as a prospective host, we anticipate that from the selection date to the
closing will take no more than 30 days
Attached here the details of the event.
Sincerely,
Ms. Mary Grace M. Aceveda
President and Event Head
ALC Events
LETTER OF INTENT
11. We have twelve(12) years experience coordinating weddings and providing memorable,
stress-free events . Should you decide to contact us, will make sure that you are able to take
part in all fun decisions regarding your wedding without having to worry about the often
stressful particulars. From the moment you become our client, we look out for your best
interests, from contracting out for better prices to making sure every last detail comes
together when it is supposed to.
You mentioned that your wedding, will take place next June and that you may not be
interested in an outdoor wedding. We are able to help during that time period, but June is
typically very busy months and the weekends book quickly. We encourage you to place a
deposit soon so that may we set aside a date for you, reserve you’re your location and begin
planning.
Regards;
Mary Grace M. Aceveda
EVENTS PROPOSAL
12. 1. Make use of innovative design: A truly creative event concept
will always combine problem-solving with creative solutions
and design. A different type of furniture, a new space layout,
and a groundbreaking dynamic to foster co-creation and
interaction are all elements of innovative design.
2. Provide a holistic approach: When designing a creative event
concept, you should consider the entire attendee journey map,
starting with getting the invitation or registering for the event.
How will future attendees react when they access the event
website? Will they get excited and want to attend? How
spectacular will their first impression of the venue be? How
easy was the check-in procedure? What are those extra-value
add-ons that will make their experience memorable?
HOW TO DESIGN A CREATIVE
EVENT CONCEPT
13. 3. Develop the theme of your event: Small theme elements can
make a big difference - they will definitely help you stand out
from the crowd and be different. So when designing your creative
event concept, ask yourself what’s the main story you want to tell
and how do you want to make your attendees feel.
4. Make the stage construction more appealing and engaging:
Where is an attendee’s attention usually directed throughout the
entire event (apart from his or her phone)? The stage.
At least, that’s where your speakers will be sharing their
knowledge and insights, thus all eyes will be on them. Instead of
going with the usual (and kind of boring) stage, you could get
creative and try new formats.
HOW TO DESIGN A CREATIVE
EVENT CONCEPT
14. 5. Generate fully immersive attendee experiences
There’s nothing more meaningful and valuable than getting your guests into
the flow state. This moment, as explained by psychologists, represents a fully
immersive experience when people are so engaged in one activity and enjoying
it so much, that they can’t feel the passing of time. One thing that most
people enjoy is playing games.
So if you want to achieve extraordinary results in terms of co-creation and
fun at events, include some games in your creative event concept.
They’ll serve as means for interaction, attendee engagement, and group work.
This will get people to deepen their subject knowledge and have better
conversations while immersed in a fun activity.
HOW TO DESIGN A CREATIVE
EVENT CONCEPT
15. 6.Wrap-up : Creative event conceptualization and creative production is what
makes events phenomenal. This is actually the essence of a well-planned
event. Flawless logistics and an awesome design are crucial, yet the heart and
real character of an event lies in those creative details that help your guests
forget about themselves for a few hours and enjoy different experiences with
other people.
HOW TO DESIGN A CREATIVE
EVENT CONCEPT
16. WHAT: Mr. and Mrs. Reyes Wedding
WHEN: December 7, 2023
WHERE: Century Hotel, Angeles Pampanga
CHURCH: Holy Rosary Parish
THEME: “To have and to hold” the modern
wedding
TARGET AUDIENCE: 100 pax
EVENT BRIEF
17. date description
July 21, 2023 Meeting with clients and presentation of proposal
August 3, 2023 Signing of contract
August 10, 2023 Planning the event concept
August 17, 2023 Meeting with the client for presentation / finalization of event
concept
August 24, 2023 Meeting with the suppliers
September 7, 2023 Ocular visit to the venue with the client ( church)
September 14, 2023 Ocular visit to the venue with client ( reception)
September 21, 2023 Sending invitations
September 28, 2023 Meeting with the catering team
PROJECT TIMELINE AND
IMPLEMENTATION
18. Date descriptions
October 5, 2023 Canvassing for decorations and stage set up
October 12, 2023 Pre-nup photos-hoot and video
October 19, 2023 Rehearsal ( performers an intermission numbers)
October 26, 2023 Finalization of event particulars(suppliers)
November 9, 2023 Meeting with the whole team with the client
November 16,
2023
Dress and final rehearsal
December 7, 2023 Wedding day
December 14,
2023
Evaluation and meeting with the team
PROJECT TIMELINE AND
IMPLEMENTATION
19. items3 Estimated cost Actual cost sales
church 10,000 15,000 5,000
Century hotel 20,000 25,000 5, 000
Full Catering Service 60,000 80,000 20,000
Venue decoration 20,000 25,000 5,000
florist 5,000 7,000 2,000
Photo and video
services
20,000 22,000 2,000
Hair and make up
services
10,000 13,000 3,000
BUDGET PROPOSAL
PROPOSED BUDGET :237, 000
20. Items Estimated cost Actual cost sales
Event host 10,000 12,000 2,000
Light , sound and
visual
20,000 25, 000 5,000
Invitation and
souvenirs
5,000 7,000 2,000
Bridal car 3,000 6,000 3,000
Total 183, 000 237, 000 54, 000
BUDGET PROPOSAL
PROPOSED BUDGET :237, 000
21. EVENT HOST
-fun, lively and enthusiastic professional host
-Unlimited program consultation
-Provides standard reception program
-Suggest fun lively games
HAIR AND MAKE UP SERVICES
-HD air brush make up for bride
-Grooms hair styling and make up
-Traditional make up for 2 mothers and 5 bridesmaid
FREE
False eyelashes , hair accessories, hmu for flowers girls, unlimited retouch
ALC EVENTS MODERN WEDDING
PACKAGE
22. ON THE DAY COORDINATION
-Pre-nup photo-shoot assistance
-On the day coordination and assistance
-Provision of wedding checklist and timeline
-1 event manager-program coordinator
-1 groom assistant –technical coordinator
-1 bride assistant- ceremony coordinator
-1 roving and reception coordinator
FREEBIES
Couples couch Mannequin/bridal body form/bridal robe
2 pcs party poppers donut wall pica-pica buffet
Free flowing coffee
ALC EVENTS MODERN WEDDING
PACKAGE
23. FLORIST
-brides boquet and groom boutonniere
-2 mother’s mini-bouquet and 2 father’s corsage
Church/ceremony flower arrangements
Entrance arch and aisle flowers
PHOTO AND VIDEO SERVICES
-pre-nup photo-shoot
-save the date video presentation
On the wedding day photo and video coverage
Same day edit video presentation
1 photographer-1videographer -1 assistant
ALC EVENTS MODERN WEDDING
PACKAGE
24. LIGHTS, SOUNDS AND VISUAL
_ basic light and sounds for hours program
-DJ/operator with laptop
Projector and screen
Smoke machine
INVITATION AND SOUVENIER
-30pcs wedding invitation with envelope
2 hours unlimited retouch
BRIDAL CAR
- 4 hours bridal car services with friendly driver
-from hotel preparation , church to reception
ALC EVENTS MODERN WEDDING
PACKAGE
25. FULL CATERING SERVICE WEDDING CEREMONIES
-full catering services for 100 persons sash for prosperity dance
5 dishes ( pork, chicken, veggie pasta) wine for toasting
Steamed rice ice tea, purified drinking water 4 layered cake
Standard set up for tables and chairs
Complete catering equipment and utensils
Uniformed and friendly catering staff
VENUE DECORATIONS
-standard stage and venue decorations
Entrance arch and welcome signage
Fresh floral centerpieces and table numbers
ALC EVENTS MODERN WEDDING
PACKAGE
26. EVENT DATE- DECEMBER 7, 2023
TIME : 4PM-9 PM
4.00-4.30 registration 7.00- 7.30 wedding speeches
4.30-4.45 opening remarks 7.30-8.00 intermission numbers
4.45-4.50 introduction of wedding entourage 8.00 -8.30 wedding games
4.50-5.10 first dance/dance with parents 8.30-8.45 money dance
5.10-5.15 wedding toast 8.45 9.00 closing remarks from
bride and groom
5.15-5.20 thanksgiving prayer
5.20-6.20 dinner and photos
6.20-6.40 prenup photos/videos
6.40-7.00 cake cutting
WEDDING RECEPTION EVENT
PROGRAM