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How to Turn Your Reputation Around: 
Transformation@Work 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Webinar Tips for Attendees 
 You can connect to audio using your 
computer’s microphone and speakers. 
 Or, you may select “Use Telephone” 
after joining the Webinar. 
 All lines will be muted to avoid 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
background noise. 
 You can ask questions at any time by 
typing them into the Questions Pane.
Featured Speakers 
Sue Anguiano 
Sr. Director of Global 
Talent Acquisition 
Kelly McGuire-Payne 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
Director of 
Client Success
Reputation Matters 
69% 
of Americans would turn down a job offer— 
even if they were unemployed— 
from an organization with a bad reputation 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Reputation Matters 
84% 
would jump at a job offer—for as little as 
a 10% raise—to work for a company with 
a great reputation 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
If You Don’t Manage Your Brand… 
Someone will write the story for you! 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Know What Employees Are Saying about You 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
of job seekers 
say that employee 
ratings and reviews 
are influential when 
deciding where 
to work 
of job seekers 
are more likely to 
visit a company’s 
career site after they 
view its profile and 
read employee 
reviews 
over 
of job candidates 
read online reviews 
before forming 
an opinion about 
a company
Encourage Employees to Tell Your Story 
Five Key Tips: 
1. Give them a voice 
2. Give them opportunities for growth 
3. Make sure they know the elevator pitch 
4. Promote the stories of your employees 
5. Foster, support and reward employees 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
About Saba 
Cloud-Based Intelligent Talent 
Management Solution 
Hire, Develop, Engage and Inspire
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
About Saba
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
About Saba 
2,200 Customers Worldwide 
84% Growth of New Cloud Bookings in Q1 / FY15
2,200 organizations, 31 million users, 13 million cloud subscribers 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
Financial 
Services 
Life 
Sciences 
High 
Tech 
Automotive 
and Mfg 
Retail / 
Hospitality 
Public 
Sector 
Energy/Utilities/ 
Natural Resources 
Global Customer Base
How to Upgrade Your Employer Brand to Attract Top Talent 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Engagement Initiatives 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Engagement Initiatives 
Brand Advocates 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Engagement Initiatives 
Transparency 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Engagement Initiatives 
Trust and Collaboration 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Engagement Initiatives 
Authentic Feedback 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Responding to Reviews Builds Trust 
Five Key Tips: 
1. Responding promptly shows 
you care 
2. Saying thank you shows 
you’re listening 
3. Negative reviews provide 
opportunity for authenticity 
4. Set expectations up front by 
being authentic 
5. Acknowledge the positive 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Engagement Initiatives 
Together We Win! 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
External Initiatives 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
External Initiatives 
Candidate Experience 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
Other
External Initiatives 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
External Initiatives 
Job Ads 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
External Initiatives 
Social Media 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
External Initiatives 
Photos/Awards 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
External Initiatives 
Together We Win! 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
CEO Approval Rating 
51% to 94% 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
Company Rating 
2.8 to 4.1
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
Today
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
Results 
 Unified Workforce 
 Communication 
 More Brand and Candidate Awareness 
 Prospects (happy employees = happy customers) 
 Financial Impact
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
It’s Our Time
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
It’s Our Time
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 
It’s Our Time 
Authentic. Accountable. Analytical. Agile. 
There’s Much More to Come!
Questions? 
Confidential and Proprietary © Glassdoor, Inc. 2008-2014

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How to Turn Your Reputation Around: Transformation at Work with Saba

  • 1. How to Turn Your Reputation Around: Transformation@Work Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 2. Webinar Tips for Attendees  You can connect to audio using your computer’s microphone and speakers.  Or, you may select “Use Telephone” after joining the Webinar.  All lines will be muted to avoid Confidential and Proprietary © Glassdoor, Inc. 2008-2014 background noise.  You can ask questions at any time by typing them into the Questions Pane.
  • 3. Featured Speakers Sue Anguiano Sr. Director of Global Talent Acquisition Kelly McGuire-Payne Confidential and Proprietary © Glassdoor, Inc. 2008-2014 Director of Client Success
  • 4. Reputation Matters 69% of Americans would turn down a job offer— even if they were unemployed— from an organization with a bad reputation Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 5. Reputation Matters 84% would jump at a job offer—for as little as a 10% raise—to work for a company with a great reputation Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 6. If You Don’t Manage Your Brand… Someone will write the story for you! Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 7. Know What Employees Are Saying about You Confidential and Proprietary © Glassdoor, Inc. 2008-2014 of job seekers say that employee ratings and reviews are influential when deciding where to work of job seekers are more likely to visit a company’s career site after they view its profile and read employee reviews over of job candidates read online reviews before forming an opinion about a company
  • 8. Encourage Employees to Tell Your Story Five Key Tips: 1. Give them a voice 2. Give them opportunities for growth 3. Make sure they know the elevator pitch 4. Promote the stories of your employees 5. Foster, support and reward employees Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 9. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 About Saba Cloud-Based Intelligent Talent Management Solution Hire, Develop, Engage and Inspire
  • 10. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 About Saba
  • 11. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 About Saba 2,200 Customers Worldwide 84% Growth of New Cloud Bookings in Q1 / FY15
  • 12. 2,200 organizations, 31 million users, 13 million cloud subscribers Confidential and Proprietary © Glassdoor, Inc. 2008-2014 Financial Services Life Sciences High Tech Automotive and Mfg Retail / Hospitality Public Sector Energy/Utilities/ Natural Resources Global Customer Base
  • 13. How to Upgrade Your Employer Brand to Attract Top Talent Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 14. Engagement Initiatives Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 15. Engagement Initiatives Brand Advocates Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 16. Engagement Initiatives Transparency Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 17. Engagement Initiatives Trust and Collaboration Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 18. Engagement Initiatives Authentic Feedback Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 19. Responding to Reviews Builds Trust Five Key Tips: 1. Responding promptly shows you care 2. Saying thank you shows you’re listening 3. Negative reviews provide opportunity for authenticity 4. Set expectations up front by being authentic 5. Acknowledge the positive Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 20. Engagement Initiatives Together We Win! Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 21. External Initiatives Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 22. External Initiatives Candidate Experience Confidential and Proprietary © Glassdoor, Inc. 2008-2014 Other
  • 23. External Initiatives Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 24. External Initiatives Job Ads Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 25. External Initiatives Social Media Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 26. External Initiatives Photos/Awards Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 27. External Initiatives Together We Win! Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 28. CEO Approval Rating 51% to 94% Confidential and Proprietary © Glassdoor, Inc. 2008-2014
  • 29. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 Company Rating 2.8 to 4.1
  • 30. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 Today
  • 31. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 Results  Unified Workforce  Communication  More Brand and Candidate Awareness  Prospects (happy employees = happy customers)  Financial Impact
  • 32. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 It’s Our Time
  • 33. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 It’s Our Time
  • 34. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 It’s Our Time Authentic. Accountable. Analytical. Agile. There’s Much More to Come!
  • 35. Questions? Confidential and Proprietary © Glassdoor, Inc. 2008-2014

Editor's Notes

  1. A few webinar tips – you will be muted throughout the session so make sure to ask questions in the questions pane and Alison would be happy to answer them along the way.
  2. Saba Software, one of the world’s leading learning and talent management companies, is dedicated to transforming how businesses work. Over the past 12 to 18 months, it has successfully transformed its own corporate reputation dramatically, as measured on Glassdoor, improving not only its company rating and its CEO’s rating, but also how it engages with its employees to promote the Saba brand to potential job seekers.
  3. Saba Software, one of the world’s leading learning and talent management companies, is dedicated to transforming how businesses work. Over the past 12 to 18 months, it has successfully transformed its own corporate reputation dramatically, as measured on Glassdoor, improving not only its company rating and its CEO’s rating, but also how it engages with its employees to promote the Saba brand to potential job seekers.
  4. Alicia: How much weight do employee opinions carry? Here’s a few stats about company reviews from a Glassdoor Site Survey in Oct 2013 More than half of job candidates read online reviews before forming an opinion about a company. The vast majority of job seekers — a whopping 78 percent — say that employee ratings and reviews are influential when deciding where to work. Of all job seekers, 87 percent are more likely to visit a company’s career site after they view its profile and read employee reviews. Will: Conversation about your organization is critical to your employer brand, so you need to monitor it. That means tuning in to talk both inside and outside the company.
  5. Will: Tips to encourage employees to tell your story. Speak from experience. Purina dog photos…. Alicia: There are also fun things that you can do to encourage social sharing. I know we did this recently highlighting our pet friendly environment and Purina reached out to us…Will you want to talk about that?
  6. Saba delivers a cloud-based Intelligent Talent Management solution used by leading organizations worldwide to hire, develop, engage, and inspire their people. With machine learning at its core, Intelligent Talent Management offers proactive, personalized recommendations on candidates, connections and content to help your employees and organization lead and succeed.
  7. Saba delivers a cloud-based Intelligent Talent Management solution used by leading organizations worldwide to hire, develop, engage, and inspire their people. With machine learning at its core, Intelligent Talent Management offers proactive, personalized recommendations on candidates, connections and content to help your employees and organization lead and succeed.
  8. Saba has 2,200 customers worldwide. New Cloud bookings have grown 84% in Q1 of FY15 and grew 78% on a 12 month basis over the same period in the prior year. We have customers in every vertical (pharmaceuticals, airlines, hospitality, automotive, retail, food, high tech, non-profit, oil and gas, etc.)
  9. Saba’s global customer base include 2,200 organizations, 31 million users, and 13 million cloud subscribers. They span across all major verticals and represent some of the best-known and innovative brands in each industry.
  10. what makes a great employer brand and how do you upgrade yours if it needs a lift to attract top talent?
  11. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  12. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  13. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  14. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  15. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  16. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  17. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  18. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  19. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  20. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  21. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  22. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.
  23. Champagne: A big part of our transformation was to grow from our Learning Management heritage into a leader in Talent Management. What better way to spark a revolution, than to use our own products?  We launched Saba@Work to connect our individual goals and aspirations with the company business plan and unite our vibrant global community.   Connect Strategy & Connect with each other; everyone had a stake in the change felt heard, valued and empowered.