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Hands On!  Guide to Creating Your Social Media World Gregory Drejza [email_address] (623) 556-3616 Training Class <ul><li>...
Agenda <ul><li>INTRODUCTION </li></ul><ul><li>Overview -  Your Tools </li></ul><ul><li>LinkedIn </li></ul><ul><li>Your Blo...
Introduction <ul><li>Introduction,  What is Social Media? </li></ul><ul><li>What is the business need?  </li></ul><ul><li>...
The Big Picture The World Blog Facebook LinkedIn Twitter YouTube Web Site Internet Sphere of Influence YOU A subset  is YO...
Your Tools  (from Wikipedia.org) <ul><li>LinkedIn  - is to allow registered users to maintain a list of contact details of...
Place to Get More Info – Mashable.com www.Mashable.com
LinkedIn www.LinkedIn.com
Home Page Posting Box Add Connections Search Connections Activity
Create/Edit Profile Edit Buttons
Contacts/Connections Activities
Groups
“ Group” Activities Activities
Inbox Mail Folders Mail Types
“ More” <ul><li>Finding Jobs </li></ul><ul><li>Companies </li></ul><ul><li>Answers </li></ul><ul><li>Learning Center </li>...
Finding “More”
Add Your Company
Your Company Services
Using LinkedIn <ul><li>FIRST: Setup up Your Profile …. </li></ul><ul><li>CONNECT: </li></ul><ul><ul><li>Make business conn...
Create LinkedIn Account <ul><li>Key Items Now   </li></ul><ul><li>Obtain Id & Password </li></ul><ul><li>Key in Current Ex...
Next Week - Blog <ul><li>Pick a site to create your blog (Wordpress, eBlogger, etc) </li></ul><ul><li>Develop a Blog Strat...
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Social Media Experience - Week 1

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Here\'s an overview on what Social Media is, the business opportunity and how to apply it. Also the in depth review of LinkedIn. Setup your profile, your comapny\'s profile, make connections, join groups and more!

Published in: Education, Technology, Business

Social Media Experience - Week 1

  1. 1. Hands On! Guide to Creating Your Social Media World Gregory Drejza [email_address] (623) 556-3616 Training Class <ul><li>CONNECT </li></ul><ul><li>MINGLE </li></ul><ul><li>LEARN </li></ul>
  2. 2. Agenda <ul><li>INTRODUCTION </li></ul><ul><li>Overview - Your Tools </li></ul><ul><li>LinkedIn </li></ul><ul><li>Your Blog </li></ul><ul><li>FaceBook </li></ul><ul><li>Twitter </li></ul><ul><li>Google Profile </li></ul><ul><li>YouTube </li></ul><ul><li>Wrap Up </li></ul>
  3. 3. Introduction <ul><li>Introduction, What is Social Media? </li></ul><ul><li>What is the business need? </li></ul><ul><li>Take these tools and apply them to YOUR business. </li></ul><ul><li>Learn the Mantra: Connect, Mingle, Learn </li></ul>
  4. 4. The Big Picture The World Blog Facebook LinkedIn Twitter YouTube Web Site Internet Sphere of Influence YOU A subset is YOUR…. You Want to Grow Your Sphere Today Family, Friends, Classmates, etc
  5. 5. Your Tools (from Wikipedia.org) <ul><li>LinkedIn - is to allow registered users to maintain a list of contact details of people they know and trust in business. The people in the list are called Connections . Users can invite anyone (whether a site user or not) to become a connection. </li></ul><ul><li>Blog - A blog (a contraction of the term &quot;weblog&quot;) is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. &quot;Blog&quot; can also be used as a verb, meaning to maintain or add content to a blog. Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. </li></ul><ul><li>FaceBook - is a global social networking website that is operated and privately owned by Facebook, Inc. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, school, and region. Over 300 million users. </li></ul><ul><li>Twitter - is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Estimated 18mm registered users. </li></ul><ul><li>YouTube - is a video sharing website on which users can upload and share videos. </li></ul>
  6. 6. Place to Get More Info – Mashable.com www.Mashable.com
  7. 7. LinkedIn www.LinkedIn.com
  8. 8. Home Page Posting Box Add Connections Search Connections Activity
  9. 9. Create/Edit Profile Edit Buttons
  10. 10. Contacts/Connections Activities
  11. 11. Groups
  12. 12. “ Group” Activities Activities
  13. 13. Inbox Mail Folders Mail Types
  14. 14. “ More” <ul><li>Finding Jobs </li></ul><ul><li>Companies </li></ul><ul><li>Answers </li></ul><ul><li>Learning Center </li></ul><ul><li>Events </li></ul><ul><li>Application Directory </li></ul>
  15. 15. Finding “More”
  16. 16. Add Your Company
  17. 17. Your Company Services
  18. 18. Using LinkedIn <ul><li>FIRST: Setup up Your Profile …. </li></ul><ul><li>CONNECT: </li></ul><ul><ul><li>Make business connections </li></ul></ul><ul><ul><li>Contact connections </li></ul></ul><ul><ul><li>Link your Facebook, YouTube and Twitter pages </li></ul></ul><ul><ul><li>Add your blog thru “application directory” </li></ul></ul><ul><li>MINGLE: </li></ul><ul><ul><li>Post some blog info to LinkedIn </li></ul></ul><ul><ul><ul><li>Create blog entry </li></ul></ul></ul><ul><ul><ul><li>Go to LinkedIn and re-post it with a link to your blog page </li></ul></ul></ul><ul><li>LEARN: Join relevant groups (your educational growth) </li></ul>
  19. 19. Create LinkedIn Account <ul><li>Key Items Now </li></ul><ul><li>Obtain Id & Password </li></ul><ul><li>Key in Current Experience </li></ul><ul><li>Homework </li></ul><ul><li>Complete Experience & Personal Summary </li></ul><ul><li>Complete Education </li></ul><ul><li>Enter your websites including Facebook, Twitter, blog, etc </li></ul><ul><li>Connect Blog via “Application Directory” </li></ul><ul><li>Import your “Sphere of Influence” email list & send a Connection request </li></ul><ul><li>Send your public profile URL to others. i.e.: http://www.linkedin.com/in/gregdrejza </li></ul>Check off when done!
  20. 20. Next Week - Blog <ul><li>Pick a site to create your blog (Wordpress, eBlogger, etc) </li></ul><ul><li>Develop a Blog Strategy (i.e. what are you going to blog about?) </li></ul><ul><li>Check out other blogs </li></ul><ul><li>Pick a blog style </li></ul><ul><li>Use pictures or video too! </li></ul>

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