The document provides an analysis of new car registrations globally and in key markets in June 2018. Some of the key highlights include: - Spain saw the highest increase in new car registrations in Western Europe over the past 5 years, with growth of 61.5%. Russia and Brazil also saw double-digit growth. - In Europe, Germany, France and Spain continued to see sustained demand, while the UK and Italy registered decreases in both volume and market share. - In Italy specifically, registrations declined 7.3% in June 2018 compared to the previous year. Fleet registrations grew while retail and business declined.

1. Global Automotive Report
Analysis of New Car Registrations
June 2018

2. 2
Global Market Overview
* Δ% in Volume June 2018 YTD / June 2017 YTD among markets with more than 500.000 New Car Registrations
Executive Summary
Spain: In 5 years (2014-2018YTD) Spain
registered an increase of New Car Registration of
+61,5%, the highest increase registered in Western
Europe
Top 3 Markets*
+20,6%
+14,0%
+10,1%Spain
Russia
Brazil Brazil: Brazil continued the trend registered in
2017, with a +14,8 in the first half of 2018 (but
still far from the volumes of New Car
Registrations of 2014)
Russia:As for 2017, in the first half of
2018 Russia registered the highest
volume increase among BRIC countries
(+20,6% vs H1 ‘17).

3. 3
Analysis of New Car Registrations in Europe and Italy
* EU + EFTA Countries (Iceland, Norway, Switzerland); ** Δ% June 2018 / June 2017
Executive Summary
 Areas: South +3,0%, Islands -1,4%, Centre -1,9% North-East -5,9% and North-West
-15,5% in volume in June 2018 compared to June 2017
 Customer segments: Fleet +5,8%, Business -0,2% and Retail -5,1% in volume in June
2018YTD compared to June 2017YTD
 Brands: among the Top 15 by volume, high increases for Jeep +100,8%,Volkswagen
+16,5% and Citroen +12,1% in June 2018YTD compared to June 2017YTD
 Premium brands: among the Top 15, Mercedes-Benz +3,4%,Audi +1,2% and BMW -
3,2% in volume in June 2018YTD compared to June 2017YTD
 Top 3 Countries by growth in new registrations: Sweden +72,9%, Netherland +15,5 and
Poland +10,0% in volume in June 2018 compared to June 2017
 Top 3 Countries by market share: Germany 20,5% (+0,0), UK 15,1% (-1,5) and France
13,4% (+0,2) in June 2018YTD compared to June 2017YTD
 Brands: among the Top 15 by volume, high increases for Dacia +16,0%,Volkswagen
+8,9% and Peugeot 8,7% in June 2018YTD compared to June 2017YTD
 Premium brands: BMW -1,2%,Audi -1,8% and Mercedes-Benz -2,0% in volume in June
2018YTD compared to June 2017YTD
Europe*
Italy
+2,8**
-1,4%**

4. 4
Agenda
1 Global Market Overview
2 Europe
3 Italy
4 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
5 New Car Models Launches in Italy
6 APPENDIX: Focus on the Chinese market

5. 5
Global Overview –Top 10 Markets and Europe*
Source: Arthur D. Little Analysis on IHS Global Insight Data and on market data
Global Market Overview
Highlights
2018YTD vs. 2017YTD, DeltaVolume vs. Delta Market Share, Market Size
Bubble Size – New Car
Registrations in 2018 YTD
∆ % Volume 18 vs. 17
∆ % Market Share
18/17
-10,0% -5,0% 0,0% 5,0% 10,0% 15,0%
1,5%
1,0%
0,5%
0,0%
-0,5%
* EU + EFTA Countries (Iceland, Norway, Switzerland)
-1,1%

6. 6
Top 5 Brands analysis in major economies
Source: Arthur D. Little Analysis on IHS Global Insight and on market data
Global Market Overview
Italy and Europe* Major Economies*
5
2
1
4
3
M.S. % CML
(Top 5)
Total market
2018 YTD
Δ% 18/17
47%
16%
10%
7%
5%
1.701.632
***
+9,0%
85%
India
22%
13%
10%
9%
6%
811.950
***
+20,6%
60%
RussiaEU28+EFTA
11%
7%
7%
6%
6%
8.695.785
+2,8%
37%
**
Italy
18%
9%
7%
7%
6%
47%
1.137.299
-1,4%
* Period January-June 2018; ** Opel includes Vauxhall New Car Registrations; *** IHS Global Insight estimated value
17%
15%
12%
10%
9%
63%
1.110.014
***
+14,0%
Brazil
13%
6%
5%
5%
5%
11.793.638
***
+7,3%
34%
China
30%
17%
13%
11%
11%
2.285.832
***
-1,9%
82%
Japan
13%
13%
12%
8%
8%
8.323.454
***
+1,2%
54%
US

7. 7
Top 3 Premium Brands analysis in major economies
Source: Arthur D. Little Analysis on IHS Global Insight and on market data
Global Market Overview
* Period January-June 2018; ** IHS Global Insight estimated value
3
1
2
M.S. % CML
(Top 3)
Total market
2018 YTD
Δ% 18/17 Top3
Prem. Brands
5,3%
5,0%
4,9%2,9%
3,4%
3,1%
1,1%
1,5%
1,4%
2,3%
2,1%
1,3%
0,4%
0,3%
0,3%
0,5%
0,5%
0,4%
Italy and Europe* Major Economies*
1,6%
1,9%
1,8%
2,5%
2,9%
2,7%
India RussiaEU28+EFTAItaly BrazilChina JapanUS
+7,9%
1,0%
+6,1%
5,7%
-1,7%
15,3%9,4%
-1,7%
1,4%
+6,2%+12,4%
8,1%
+13,5%
4,0%
-0,1%
5,3%
8.695.7851.137.299
1.701.632
**
811.950
**
1.110.014
**
11.793.638
**
2.285.832
**
8.323.454
**

8. 8
Agenda
1 Global Market Overview
2 Europe
2.1 Market Overview
2.2 New Car Registrations by Brand
3 Italy
4 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
5 New Car Models Launches in Italy
6 APPENDIX: Focus on the Chinese market

9. 9
Top 10 European Markets* – June 2018 vs June 2017
Europe – Market Overview
Source: ACEA, Arthur D. Little Analysis
EU New Car Registrations
1.618.985 1.540.759
2018 2017
+5,1%
##
#°
##
Ranking on June 2018 data
New Car Registrations in June 2018
Δ% Jun. 2018 / Jun. 2017
* EU + EFTA Countries (Iceland, Norway, Switzerland)
-7,3
4°
174.702 +7,3
10°
38.015
+10,0
9°
46.090
1°
341.308
+72,9
6°
66.244+15,5
8°
47.117
+2,0
7°
56.211
+8,0
5°
142.376
+9,2
2°
252.216
3°
234.945
-3,5
+4,2

10. 10
-20
20
10
0
-10
In June 2018, demand for Passenger Cars in Europe continues to be sustained by the positive performance of Germany,
France and Spain. UK and Italy registered a decrease both in terms of volume and Market Share
Top 10 European Markets* – June 2018YTD
Source: ACEA, Arthur D. Little Analysis
Europe – Market Overview
Highlights Market Share
# Country
Jun.
2018
∆ Vs
2017
1 Germany 21,1% 0,0%
2 UK 15,1% -1,5%
3 France 13,7% 0,2%
4 Italy 12,9% -0,6%
5 Spain 8,4% 0,6%
6 Belgium 3,8% 0,0%
7 Poland 3,1% 0,2%
8 Netherlands 2,9% 0,2%
9 Sweden 2,6% 0,3%
10 Austria 2,2% 0,0%
2,9
-6,3
-1,4
4,7
10,1
2,8
12,1
3,4
10,5
16,5
Market Share
∆ % Volume
Jun. 18/17
* EU + EFTA Countries (Iceland, Norway, Switzerland)
20%10%
New Car Registrations Jun. 2018 YTD

11. 11
Top 15 – June 2018YTD
Europe – New Car Registrations by Brand
Source: ACEA, Arthur D. Little Analysis
∆M.S.
18/17
0,64 -0,16 -0,44 0,34 -0,56 -0,26 -0,23 -0,20 -0,63 0,24 0,12 0,03 0,15 0,38 -0,45 0,00
Vol.'18 993.548 631.208 550.672 543.535 495.312 456.593 433.134 429.585 423.899 401.565 391.370 334.587 291.052 287.464 286.319 8.695.785
M.S.'18 11,4% 7,3% 6,3% 6,3% 5,7% 5,3% 5,0% 4,9% 4,9% 4,6% 4,5% 3,8% 3,3% 3,3% 3,3%
8,9
0,5
-3,9
8,7
-6,4
-2,0 -1,8 -1,2
-9,0
8,4
5,6
3,5
7,5
16,0
-9,6
2,8
∆ %
18/17
Tot.
*
* Opel includes Vauxhall New Car Registrations

12. 12
Agenda
1 Global Market Overview
2 Europe
3 Italy
3.1 Market Overview
3.2 Market Highlights
3.3 New Car Registrations by Brand
3.4 New Car Registrations by Group
3.5 New Car Registrations by Fuel Type
4 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
5 New Car Models Launches in Italy
6 APPENDIX: Focus on the Chinese market

13. 13
Italian Market –Variation of New Car Registrations 2018 vs 2017
Italy – Market Overview
Source: UNRAE, Arthur D. Little Analysis; *Dataforce ∆'17/'16 ∆'18/'17
June ended with a strong negative decrease for Passenger Cars: -7,3%. Negative
growth numbers in registrations have been registered in all the segment with
the only exception of retail (stable) and LTR (+4% vs ‘17).
For the first time in years, Self-registration are starting to decrease: in
particular, self-registration due to dealer were down by 5%, while OEM self-
registration registered a whopping -53%.
June 2018
January JuneFebruary AprilMarch May July August
18,2%
September October November December
3,4%
10,1%
6,2%
-1,4%
-5,8% -4,6%
6,5% 8,2%
-2,8%
12,9%
5,9%
15,8%
8,1% 7,1% 6,8%
-3,2%
-7,3%

14. 14
21,0
9,3
8,8
4,1
-6,1
-7,7
-8,9
-30,7
91,7
-0,1
Italian Market – June 2018 vs June 2017
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Overview
2015
2014
Δ% June 2018 / June 2017
174.702
188.363
-7,3%
2017
2018
-15,5
North-West
53.500
-1,4
Islands
9.432
-5,9
North-East
56.253
-1,9
Centre
36.874
+3,0
South
18.642
##
aa
##
Region
New Car Registrations in June 2018
Δ% Jun. 2018 / Jun. 2017
Growth of the Top 10
brands by volumes

15. 15
Diesel
53,9%
Petrol
33,5% LPG
6,1%
CNG*
2,4%
EV*
4,1%
Other
12,3%
Italian Market – June 2018YTD vs June 2017YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Highlights
Analysis by “Customer Segment” Analysis by “Fuel Type”
Analysis by “Geographical Area” Analysis by “Car Segment”
601.844
296.593
222.393
634.200
280.281
222.818
Retail Fleet Business
2017
-5,1% 5,8% -0,2%∆'18/'17
344.565
394.005
217.924
109.632
54.703
364.189
388.573
219.770
109.385
55.382
IslandsSouthNorth-West North-East Centre
166.851
1.120.830
412.137
377.941
140.940 19.651 3.310
A B TotalC FD E
-14,1% -2,7% 5,3% 3,6% -10,0% 16,7%-5,4% 1,4% -0,8% 0,2% -1,2%
2018
2017
∆'18/'17 ∆'18/'17
2018
2017
-6,3
+33,4
+60,3
-4,7
+1,7
∆% Volume Mar. 2018 / Mar. 2017 (YTD)
* CNG: Compressed Natural Gas (Methane and Ethanol); EV: Electric Vehicle (Hybrid and Electric)
1.120.829 1.137.299
2017
2018
-1,4

16. 16
New Car Registrations by Brand – June 2018YTD (1/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
200.371
96.314
77.192 74.133 62.772 55.474 50.403 48.534 48.044 38.458 34.842 34.142 33.766 32.882 28.930
-18,8
16,5
-3,3 -5,0
7,8
-6,2
12,1
1,2 1,2
-3,6
3,4
-4,9 -3,2 -6,7
100,8
Volume
∆Volume
18/17 %
∆ M.S.
18/17 %
Market
Share %
-3,83 1,32 -0,13 -0,25 0,48 -0,25 0,55 0,11 2,19 0,09 -0,07 0,15 -0,11 -0,06 -0,15
17,88 8,59 6,89 6,61 5,60 4,95 4,50 4,33 4,29 3,43 3,11 3,05 3,01 2,93 2,58

17. 17
New Car Registrations by Brand – June 2018YTD (2/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
27.277 27.155 26.770
17.671
14.776 14.707
12.549 11.653 10.792 9.041
5.996 5.276 5.237
3.211 2.526
8,1
-26,7
4,0
-8,5
14,1
28,7
-10,5
1,1
-1,2
8,2
-8,2
2,4
18,0
0,2
65,6
Volume
∆Volume
18/17 %
∆ M.S.
18/17 %
Market
Share %
0,21 -0,84 0,04 0,09 -0,10 0,18 0,26 -0,10 0,02 0,01 0,04 -0,04 0,19 0,01 0,04
2,43 2,42 2,39 1,58 1,32 1,31 1,12 1,04 0,96 0,81 0,53 0,47 0,47 0,29 0,23

18. 18
New Car Registrations by Brand – June 2018YTD (3/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
1.947
1.714
1.505 1.486
1.291
584
348 259 233 217 103 26 22 11 2
-1,3
2,3
-6,1 -10,9
-73,4
5,3 12,0
49,7
13,2
52,9
-31,3 -45,0
-0,8
150,6
100,0
Volume
∆Volume
18/17 %
∆ M.S.
18/17 %
Market
Share %
0,00 0,00 -0,01 -0,02 0,01 0,03 -0,01 0,00 0,00 0,00 0,00 0,00 0,00 0,00 0,00
0,17 0,15 0,13 0,13 0,12 0,05 0,03 0,02 0,02 0,02 0,01 0,00 0,00 0,00 0,00

19. 19
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
New Car Registrations by Group – Top 15 – June 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Group
27,2
15,2
14,5
9,7
6,9
5,0
4,5
4,4
4,0
3,0
1,6
1,4
0,8
0,5
0,5
Top 5: 73,4%
Top 10: 944,3%
-3,5%
-9,1%
3,8%
13,0%
1,1%
-2,5%
-3,3%
-5,1%
-5,2%
-7,3%
4,0%
15,8%
-1,2%
8,2%
-8,2%
304.566
170.154
162.131
108.275
77.192
55.700
50.481
49.618
44.535
34.114
17.671
16029
9.041
5.996
5.276
FCA
PSA
Volkswagen
Renault
Ford
Hyundai
Toyota
Daimler
BMW
Nissan
Suzuki
JLR
Volvo
Mazda
Honda
Market Share
(%)
DeltaVolume
'18 vs '17
VolumeGroup Brand

20. 20
New Car Registrations by Fuel Type –Top 10 – Petrol and Diesel
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Fuel Type








































DieselPetrol
June 2018 2018YTD
 Ranking variation compared to previous period
6.325
2.510
1.840
1.774
1.764
1.625
1.533
1.475
1.473
1.436
46.873
20.301
19.383
14.204
11.236
10.380
8.972
8.635
8.397
7.746
22.002
21.057
19.052
18.812
16.420
16.315
15.595
14.838
14.296
12.945
3.595
3.241
3.095
2.911
2.612
2.454
2.298
2.094
1.989
1.955
PANDA
YPSILON
FIESTA
FORFOUR
POLO
ECOSPORT
500
UP!
CLIO
PUNTO
PANDA
500
YPSILON
POLO
FIESTA
C3
208
FORTWO
CLIO
AYGO
500X
COMPASS
TIPO
RENEGADE
CLIO
TIGUAN
QASHQAI
500L
FIESTA
GOLF
500X
COMPASS
CLIO
RENEGADE
TIGUAN
TIPO
CAPTUR
500L
QASHQAI
3008

21. 21
1.155
1.022
706
704
672
613
583
521
492
432
New Car Registrations by Fuel Type –Top 10 – LPG and CNG
Source: UNRAE, Arthur D. Little Analysis




















CNGLPG
June 2018 2018YTD




















Italy – New Car Registrations by Fuel Type
 Ranking variation compared to previous period
5.656
5.326
5.006
4.355
4.215
4.018
3.674
3.640
2.804
2.473
6.735
4.450
2.943
2.170
1.985
1.622
1.179
852
848
693
1.347
910
370
349
336
295
291
212
126
124
PANDA
YPSILON
SANDERO
C3
CORSA
TIPO
KARL
500X
CLIO
RENEGADE
PANDA
CORSA
YPSILON
C3
CLIO
SANDERO
TIPO
500X
KARL
500L
GOLF
POLO
PANDA
UP!
OCTAVIA
PUNTO
IBIZA
QUBO
LEON
A3
POLO
GOLF
OCTAVIA
UP!
PANDA
PUNTO
IBIZA
LEON
QUBO
ASTRA

22. 22
Overview of New Car Registrations by Segment
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
Segments Growth in Market Share* Market Share andVolume**
-2,2%
+0,6%
D
«Executive»
-0,5%
B
«Supermini»
-0,2%
E
«Luxury»
+2,2%
C
«Medium»
+0,0%
F
«Ultra Luxury»
377.941
B
14,9%A
19.651
36,8%
F
D
33,7%
12,6%
C
1,8%E
0,3%
100,0% 1.120.830Tot.
140.940
166.851
412.137
3.310
A
«Utility/City»
* Δ% June 2018 YTD / June 2017 YTD; ** Market Share and Volume June 2018 YTD

23. 23
Segment A and Segment B – Top 10 – June 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
A
“Utility/City”
B
“Supermini”
67.433
26.750
9.262 8.932 8.864 7.746 6.355 5.682 5.278 4.804
PANDA 500 UP!FORTWO KARL AYGO TWINGO110 PI CANTO CI
29.032
27.155
25.534 25.179 24.631 24.335
21.060
19.668
16.817 16.137
YPSILON 500LCLIO FI ESTÀ C3 POLO 208 SANDEROYARIS CAPTUR
∆ Vol. %
18/17 YTD
∆ Vol. %
18/17 YTD
SegmentsA (-14,1%YTD) registered another
strong decrease in June 2018 (-18,2% in
respect to June 2017). Segment B decreased
by 2,6% on anYTD basis
-22,8% -18,6% -13,9% 5,4% 43,9% -4,5% -21,8% 10,7% 16,6% 3,9%
-12,6% -26,7% -6,8% -8,6% -3,9% -19,7% 7,5% -4,6% 5,3% -4,4%

24. 24
Segment C and Segment D –Top 10 – June 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
C
“Medium”
D
“Executive”
30.729
28.264
24.359 24.351
22.248
17.443
15.292 15.046
13.184
11.093
ECOSPORT GIULIETTA500X TIPO DUSTERRENEGADE COMPASSGOLF 3008QASHQAI
18.297
9.678
7.750 7.049
5.997 5.382 4.946 4.728 4.446 4.318
GIULIAKUGATIGUAN OCTAVIA Q5STELVIO XI A4 GLAQ3
∆ Vol. %
18/17 YTD
∆ Vol. %
18/17 YTD
15,6% -22,9% 14,7% 11,5% n/a -9,2% 18,9% 42,1% 57,8% -10,7%
10,0% 2,0% 169,1% 1,9% -5,4% -3,2% -3,2% 17,8% 68,7% -27,2%
Segment C and D registered a negative
growth in June (-4% and -6%), but a positive
one on a yearly basis (+5% and +4%)

25. 25
Segment E and Segment F –Top 10 – June 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
E
“Luxury”
F
“Ultra Luxury”
775
487
339
226 224
171 156 150 134 103
7 SERIES MODEL S911 GHIBLI A8 F-TYPEPANAMERA S CLASS 488 MODEL X
∆ Vol. %
18/17 YTD
∆ Vol. %
18/17 YTD
16,0% -12,1% -5,6% -6,2% -28,8% -24,2% -12,9% -26,6% -6,1% -16,8%
46,0% 10,4% 21,9% -17,8% -5,1% 111,1% 6,1% 66,7% 32,7% 4,0%
2.862
2.587
2.169
1.932
1.508
865 811 756 723 683
XC905 SERIES RANGE
SPORT
E CLASS X5A6 F-PACE LEVANTE GLE GLE
COUPÉ
F segment is the only segment to have
registered a positive growth in June 2018
(+17%)

26. 26
Agenda
1 Global Market Overview
2 Europe
3 Italy
4 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
5 New Car Models Launches in Italy
6 APPENDIX: Focus on the Chinese market

27. 27
New Car Registrations of Hybrid vs Pure ElectricVehicles
Source: UNRAE, Arthur D. Little Analysis
Focus on ElectricVehicles Market in Italy
874.381
1.043.388
1.137.299 1.120.829
2015 20172016 2018
EV Registrations Trend
Volume, DeltaYoY, EV Market Share Jun. '18YTD
Hybrid and Pure ElectricVehicles Trend
Volume Jun. '18YTD
Delta
YoY
21,6% 43,0% 68,9% 33,4%
M.S. 1,6% 2,0% 3,1% 4,1%
CAGR
93,4%
2,9%
6,6%
2015
97,1%
3,3%
96,7%
95,2%
2016 2017
4,8%
2018
Electric Hybrid
+33,2%
+48,6%

28. 28
Pure
Electric
Vehicles
Top 5 Hybrid and Pure ElectricVehicles – June 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Focus on ElectricVehicles Market in Italy
627
457
426
156
103
FORTWO MODEL XZOELEAF MODEL S
14.154
10.177
4.246 4.200
1.914
NIROYARIS C-HR AURIS RAV4
Hybrid
Vehicles
 While diesel cars registered a
negative growth in 2018 and
petrol one remained stable
compared to the previous year,
hybrids sales increased steadily
in June (up 24% compared to
2017), in line with the results
obtained in the previous years
 Pure Electric vehicle sales
increased by a staggering 125%
in June '18 vs '17, with anYTD
growth in 2018 of +123%

29. 29
Agenda
1 Global Market Overview
2 Europe
3 Italy
4 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
5 New Car Models Launches in Italy
6 APPENDIX: Focus on the Chinese market

30. 30
New Models Launch per Brand – Roadmap 2018 (1/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
A
B
C
D
F
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
Giulietta
A7 SportbackA6
(P)
X5i8 Roadster
2 Series Active
& Gran TourerM3
Z4
(P)X4
DS7
Crossback
Duster
(P)
M5
Q3
(P)
RS5
Sportback
(P)
C5
Aircross
(P)
Q8
(P)
A1
(P)
DS3
Crossback
(P)
8Series
(P)
C4
(P)
Berlingo
(P)
E-tron
(P)
S8
(P)
Portofino
500X

31. 31
New Models Launch per Brand – Roadmap 2018 (2/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
F
G
H
I
J
K
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Fiesta ST
(P)
Mustang
Focus
(P)
Tourneo
Custom
Jazz NSX
Roadster
(P)
HR-V
CR-V
i30 Fastback Santa
Fe i20H1 Tucson i40
I-PaceF-Pace SVR
(P)
Renegade
Cee’d
(P)
Cherokee Wrangler
Sportage Sportage
SUV
(P)
Niro EV
(P)
QX50
Edge

32. 32
New Models Launch per Brand – Roadmap 2018 (3/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
L
M
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Urus
Range Rover
Sport Hybrid
Aventador S
Performante
(P)
Aventador S
Roadster
Huracan Spyder
Performante
(P)
Discovery
SVX
(P)
LS
(P)
RX L
2
CX-3 CX-5
6
MX-5
Ghibli Quattroporte
3
(P)
AMG GT4G-Class
C-Class
CLS
Mini
(P)

33. 33
Source: Quattroruote; Arthur D. Little Analysis
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
New Models Launch per Brand – Roadmap 2018 (4/5)
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
M
N
O
P
R
S
(P)
Juke
ASX
508
(P)
Eclipse
cross
Outlander
Outlander
PHEV
Leaf
Insigna GSi
508 SW
(P)
Cayman
GT4
(P)
911
GT3 RS
(P)
992
(P)
Macan
911 Carrera
T
Megan RS
Leon Cupra
R Ateca Cupra
(P)
Aranda
(P)
Kodiaq
sportline Karoq
(P)
Fabia

34. 34
New Models Launch per Brand – Roadmap 2018 (5/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
S
T
V
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Tivoli Actyon Sports
(P)
Smart Electric
Drive
Levorg
JimmySwift SportVitara
Land Cruiser Supra
(P)
XC40 S60
Touareg
(P)
Passat T-Cross
(P)

35. 35
Agenda
1 Global Market Overview
2 Europe
3 Italy
4 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
5 New Car Models Launches in Italy
6 APPENDIX: Focus on the Chinese market

36. 36
Born as automakers for other international Brands, now Chinese OEMs
are steadily growing with their own brands, chiefly in the domestic market
APPENDIX: Focus on the Chinese market
Source: : Arthur D. Little Analysis on IHS Global Insight and market data
Main Chinese OEMs
Company profile
Geely Auto
Group
 Founded: 1997
 Units sold (‘000) in 2017 and 2018 (H1): 1.250 and 677
 Markets in 2018: Argentina, Belarus, Brazil, Chile, China, Egypt, Indonesia, Iran, Kazakhstan,
Russia, South Africa, Ukraine
 Owned Brands: Geely, Lynk&Co
Great Wall
 Founded: 1984
 Units sold (‘000) in 2017 and 2018 (H1): 1.088 and 498
 Markets in 2018: Australia, Belarus, Bulgaria, Chile, China, Colombia, Iran, Italy, Macedonia,
Malaysia, New Zealand, Peru, Russia, Serbia, South Africa, Ukraine, UK, Vietnam
 Owned Brands: Great Wall, Haval, WEY, ORA
 Founded: 1990
 Units sold (‘000) in 2017 and 2018 (H1): 775 and 362
 Markets in 2018: Belarus, Chile, China, Colombia, Egypt, Iran, Peru, Russia
 Owned Brands: Changan, Chana
Changan
Key factsGroup
Wuling
(SAIC – GM – Wuling)
 Founded: 2002
 Units sold (‘000) in 2017 and 2018 (H1): 1.060 and 560
 Markets in 2018: China, Indonesia
 Owned Brands: Wuling, Baojun
Dongfeng
 Founded: 1969
 Units sold (‘000) in 2017 and 2018 (H1): 611 and 256
 Markets in 2018: Belarus, Chile, China, Colombia, Indonesia, Iran, Peru, Russia, Venezuela
 Owned Brands: Dongfeng, DFSK
Main models
Emgrand GSEmgrand GTBoyue
560730510
H2SH2H6
H2SCS35CS75
Jingyi X5Fengguang 580 Lingzhi

37. 37
Although Chinese Brands are still mainly focused on the domestic market,
several players are stably among GlobalTop 50 Brands in terms of volumes
Geographical Sales Breakdown
FY 2017
Chinese Brands in World Top 50 ranking
FY 2017
100,0% 100,0%
15,0%
99,1% 97,4% 94,7%98,3%
78,2%
98,3%
1,2%
Baojun HavalGeely
0,6% 1,7%
DongfengChangan
0,5%
4,7%
1,6%
5,1%
Chery
1,4%
BYD Roewe
China E. Europe S. America S. Asia M.East/Africa Other
These Brands represent a phenomenon to monitor even though their sales breakdown shows a lack of presence in
Central/West Europe and North America, mostly due to “brand awareness” and “standard compliance” issues
APPENDIX: Focus on the Chinese market
Sales Volumes (‘000 units)
1.244
1.011
854
775
611
418
401
385
Geely
Baojun
BYD
Haval
Changan
Dongfeng
Roewe
Chery
World Rank
20
29
34
45
23
25
42
44
Source: : Arthur D. Little Analysis on IHS Global Insight and market data
0.3%
0.1%
0.3%
0.3%
0.2%
0.7%
0.2%
0.3%

38. 38
These Brands represent a phenomenon to monitor even though their sales breakdown shows a lack of presence in
Central/West Europe and North America, mostly due to “brand awareness” and “standard compliance” issues
Geographical Sales Breakdown
2018 (1HYTD)
Chinese Brands in World Top 50 ranking
2018 (1HYTD)
APPENDIX: Focus on the Chinese market
Source: : Arthur D. Little Analysis on IHS Global Insight and market data
642
464
362
338
256
227
196
188
Dongfeng
Haval
Baojun
BYD
Geely
Changan
Chery
Roewe
World Rank
21
29
39
46
25
28
42
44
100,0% 100,0%
18,5%
7,4%
99,0% 96,8%
92,4%
97,7% 98,3%
72,2%
Geely
0,5% 1,6%
Baojun
2,0%
Changan
0,1%
0,8%
Haval
6,5%
Dongfeng Roewe
1,2%
BYD
1,8%
Chery
China E. Europe S. America S. Asia M.East/Africa Other
0.3%
0.1%
0.2%
1.0%
0.4%
0.1%
0.3% 0.4%
Sales Volumes (‘000 units)
Although Chinese Brands are still mainly focused on the domestic market,
several players are stably among GlobalTop 50 Brands in terms of volumes

39. 39
3,1 3,62,8 3,8 3,7 3,9
2,7
3,0
3,9 4,0 4,0
2,8
4,0
4,0 4,9 6,0
2,8
5,2
5,5
5,4
7,5
4,6
7,4
8,3
7,8
7,9
8,3
8,1
10,6
11,1
11,4
11,9
11,8
24,1
28,0
31,3
2,5
2,5
1,9
1,7
1,5
2000
1,9
2,6
2,5
2,3
2,32,1
2010
2,2
2017
2,6
2,1
E2020 E2025
In 17 years, cars production largely shifted from mature to emerging mkts;
this shift will continue over the next years, especially towards Asia
APPENDIX: Focus on the Chinese market
World Top 10 countries for car production trend
(million of units)
Source: : Arthur D. Little Analysis on IHS Global Insight and market data
Legend
China
US
Japan
Germany
Canada
France
South Korea
Spain
Mexico
UK
Brazil
India
Thailand

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