Search Engine Optimization is a marketing discipline focused on growing visibility in organic (non-paid, referred also as "natural" or "earned") search engine results.
a matter of making sure your site is structured in a way that search engines understand, but it isn't just about building search engine-friendly websites, but also about making sites better for people too.
Why SEO?
The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!.
9. ON-PAGE
SEO
H1 is the most
important tag
among all
PAGE TOPIC
12MAIN
TOPIC (of
page)
SUB
TOPIC
(of main
topic)
NOTE.
• Add modifiers to your
title, like 2016, review,
guide, best, news
• Start tile with a keyword
21. 29
And that’s not it…
• Make JavaScript/CSS External
• Site Map
• Text Navigation
• Make Robots.txt File
• Keyword Strategy
• Web Analytics
• Server Configuration
• Privacy Statement
• Static Index Pages
• Use Text over Images
• Ensure No SPAM Tactics
• Set Up a Webmaster Tools Account for Google and Bing
• Check Crawl Errors Reported
• Review Mobile Usability Issues
• Check for Manual Penalties Reported
• Analyse Your Site Traffic Against Known Google Algorithm Update