You’re probably tired of hearing it, but search engine optimization is important. It can dictate and influence
who visits a site, and how many people make it through to see your beautiful design work.
It should be a part of the WEB Design & Development process from the planning stages forward. So
DESIGNERS & DEVELOPERS, unplug your ears and make it a priority to learn how you can start
thinking about SEO in the design process. Let’s dive into the topic a little more today.
Yoast SEO is one of the leading WordPress SEO plugins in the WordPress world. It has so many features. Aside from that, you’re trying to juggle your own SEO knowledge into the mix.
With so many options on Yoast SEO, there’s a lot to get confused about.
I’m going to go over some basic SEO tips, specifically best practices for using Yoast SEO.
Hopefully using the plugin will be a lot easier after this session. Still not sure how to use certain parts of Yoast SEO? This session should help you.
Beginners and Intermediate content creators and bloggers welcome.
Originally presented at WordCamp Miami 2016
In this workshop I went through all the settings to help users make sure they have this powerful WordPress plugin configured correctly. It can be overwhelming and the slightest wrong configuration could easily affect your search results.
Ah, the age old question.
As we continue to have a better understanding of the internet and its boundless grandeur, we develop a keener sense of what users want and expect from a website.
For example, things like:
Tasteful, user friendly design
Unique, findable, shareable content
Scannable text
A compelling reason to visit
...all influence your ability to connect with your audience.
Now more than ever, you need to up your website game. It is far too easy to be left in the dust behind the surge of new entrants to the digital space each and every day. To have a fighting chance of staying relevant, you must evolve your website, test any changes, and then do it all over again.
We get it.
We gathered all of our internal web development and SEO gurus with a simple goal in mind: to share some of the best web tools in our arsenal. We sorted through the vast amount of web tools available, picked out the best, and organized them all in one convenient document.
Check out this guide and take your website from old and crusty to fresh and awesome.
seo | web design | web development in chennai- Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
rel canonical audit BrightonSEO September 2018Mark Thomas
Why taking a look at your canonical setup is a smart move... Some data to compare with, an audit checklist, and a number of Google's quotes over the years.
This webinar reviews the most common SEO mistakes made by new and experienced website owners. We’ll identify the biggest mistakes and we’ll give advice on preventing them moving forward.
To begin the method of optimizing your web site and content for SEO, you ought to produce associate degree SEO strategy. you may get to delineate your audience, outline your ideal leads, determine target keywords, and monitor SERP rankings. however wherever must you begin.
Yoast SEO is one of the leading WordPress SEO plugins in the WordPress world. It has so many features. Aside from that, you’re trying to juggle your own SEO knowledge into the mix.
With so many options on Yoast SEO, there’s a lot to get confused about.
I’m going to go over some basic SEO tips, specifically best practices for using Yoast SEO.
Hopefully using the plugin will be a lot easier after this session. Still not sure how to use certain parts of Yoast SEO? This session should help you.
Beginners and Intermediate content creators and bloggers welcome.
Originally presented at WordCamp Miami 2016
In this workshop I went through all the settings to help users make sure they have this powerful WordPress plugin configured correctly. It can be overwhelming and the slightest wrong configuration could easily affect your search results.
Ah, the age old question.
As we continue to have a better understanding of the internet and its boundless grandeur, we develop a keener sense of what users want and expect from a website.
For example, things like:
Tasteful, user friendly design
Unique, findable, shareable content
Scannable text
A compelling reason to visit
...all influence your ability to connect with your audience.
Now more than ever, you need to up your website game. It is far too easy to be left in the dust behind the surge of new entrants to the digital space each and every day. To have a fighting chance of staying relevant, you must evolve your website, test any changes, and then do it all over again.
We get it.
We gathered all of our internal web development and SEO gurus with a simple goal in mind: to share some of the best web tools in our arsenal. We sorted through the vast amount of web tools available, picked out the best, and organized them all in one convenient document.
Check out this guide and take your website from old and crusty to fresh and awesome.
seo | web design | web development in chennai- Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
rel canonical audit BrightonSEO September 2018Mark Thomas
Why taking a look at your canonical setup is a smart move... Some data to compare with, an audit checklist, and a number of Google's quotes over the years.
This webinar reviews the most common SEO mistakes made by new and experienced website owners. We’ll identify the biggest mistakes and we’ll give advice on preventing them moving forward.
To begin the method of optimizing your web site and content for SEO, you ought to produce associate degree SEO strategy. you may get to delineate your audience, outline your ideal leads, determine target keywords, and monitor SERP rankings. however wherever must you begin.
Is your website underperforming? If so, it could be for a variety of reasons. In today’s post I’d like to walk you through some common website issues we see. This will allow you to perform a do-it-yourself website audit checklist. My tips and techniques are written for real world site owners and I’ve made the list long enough to make an impact, but no so long that it feels like an impossible task to manage.
While eCommerce SEO is very similar to regular SEO, there are a number of additional considerations to review when optimizing your online store for search. In this presentation we review some of the mot common issues and associated best practices.
Optimizing Your Website for AccessibilityRebecca Gill
Google is becoming more and more focused on website accessibility. It’s so important, that Google now includes information on accessibility within its development guide for website owners.
If Google cares about accessibility, this means website owners and bloggers need to too. In this presentation, Rebecca is joined by Carrie Dils, Founder of The Fearless Freelancer.
The two will explore common accessibility issues and explain what you can do to optimize your website for accessibility. They’ll break down these technical issues into everyday speak so you can learn what matters, what you should audit, and how you can fix issues.
With upcoming frameworks, powerful development tools and evolving technologies, this year looks very promising for web developers.
Here are our thoughts on the top web development trends for 2016.
Solutions Before Development: Creating WordPress Products That Actually SellRebecca Gill
Originally presented at WordCamp Chicago in June of 2014.
This presentation discussed the process of successfully transitioning from selling WordPress services to digital products. It will span the development and sales process, which will cover key steps within concept creation, identifying a target market, product development, logistics, marketing strategy, sales, and ongoing support.
Presented at WordCamp Las Vegas 2014
Crafting the perfect home page is more than images, text, and widgets. It's about creating a home page that connects with visitors. This requires a deeper understanding of who visits your website, why they come, and what information they seek.
In this presentation we will dig into defining user personas, creating visitors paths, and utilizing focused call to actions to help website visitors convert their visit into leads, sales, and real revenue.
LAC 2019: Voice Search Opportunities In iGamingDan Taylor
Dan Taylor's presentation from #LAC2019, looking at how voice search can be used by betting and gambling brands, and how they can plan content and efforts around user touch-points.
SEO Checklist 2018 - Ranking in the first page of SERP organically.AVIK BAL
The book is NOW available for FREE till 23:59 IST TODAY.
Offer valid for first 100 clicks/buys.
ORDER LINK: http://amzn.to/2rxQfMN
AUTHOR LINK: www.avikbal.com/books
Best wishes for your online success.
Happy Reading. Delightful learning. Successful Practicing.
What is SEO? Scope? Options? Importance?
Types of SEO – OnPage, OffPage, Black, Grey, White Hat SEO
How search works ?
OnPage & OffPage SEO Techniques. (4 lessons)
Wordpress SEO & Yoast SEO Plugin-Installation & Features (5 lessons)
Local SEO, Technical SEO
Myths and Realities of SEO Practice (4 lessons)
Keyword Research & Analysis
100 proven ways of SEO. (4 lessons)
30 Tricks of SEO to rank in just 3-4 Weeks
Google Algorithm Updates
Paid Traffic with WordPress PPC Hacks - by Peter Mead for BigDigital 2016Peter Mead
If you want Paid Traffic and you use WordPress, here's a buch of PPC Hacks - This talk was given by Peter Mead at the BigDigital Conference in Adelaide 2016
Topics Covered:
Making an action plan for an optimized content
Getting an idea on how to write Clever post titles
Idea on Stuffing Keywords in title tag and why it’s a bad SEO practice
Complete knowledge on Google Panda Update
Know about the different versions of the Update
[DevDay 2017] Using analytics, focusing on SEO and unability - Keys to develo...DevDay.org
Competition for customers time and money is high and growing, especially in local and regional markets. Developers need to do more than just deliver functionality and good code. They must work with others on their teams to develop sites and apps with an eye on actual user data from Analytics, SEO research, and usability. We will talk about how a developer or a team can get into such a mindset.
Website Optimization How to Increase Page Performance and More Boundify
Join us for our sixth Greenville HUG meeting of 2023 and learn how to fix common website issues including improving website performance, enhancing SEO for a website, optimizing a website for mobile, implementing website security best practices, and website personalization.
SEO services in chennai | Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
Is your website underperforming? If so, it could be for a variety of reasons. In today’s post I’d like to walk you through some common website issues we see. This will allow you to perform a do-it-yourself website audit checklist. My tips and techniques are written for real world site owners and I’ve made the list long enough to make an impact, but no so long that it feels like an impossible task to manage.
While eCommerce SEO is very similar to regular SEO, there are a number of additional considerations to review when optimizing your online store for search. In this presentation we review some of the mot common issues and associated best practices.
Optimizing Your Website for AccessibilityRebecca Gill
Google is becoming more and more focused on website accessibility. It’s so important, that Google now includes information on accessibility within its development guide for website owners.
If Google cares about accessibility, this means website owners and bloggers need to too. In this presentation, Rebecca is joined by Carrie Dils, Founder of The Fearless Freelancer.
The two will explore common accessibility issues and explain what you can do to optimize your website for accessibility. They’ll break down these technical issues into everyday speak so you can learn what matters, what you should audit, and how you can fix issues.
With upcoming frameworks, powerful development tools and evolving technologies, this year looks very promising for web developers.
Here are our thoughts on the top web development trends for 2016.
Solutions Before Development: Creating WordPress Products That Actually SellRebecca Gill
Originally presented at WordCamp Chicago in June of 2014.
This presentation discussed the process of successfully transitioning from selling WordPress services to digital products. It will span the development and sales process, which will cover key steps within concept creation, identifying a target market, product development, logistics, marketing strategy, sales, and ongoing support.
Presented at WordCamp Las Vegas 2014
Crafting the perfect home page is more than images, text, and widgets. It's about creating a home page that connects with visitors. This requires a deeper understanding of who visits your website, why they come, and what information they seek.
In this presentation we will dig into defining user personas, creating visitors paths, and utilizing focused call to actions to help website visitors convert their visit into leads, sales, and real revenue.
LAC 2019: Voice Search Opportunities In iGamingDan Taylor
Dan Taylor's presentation from #LAC2019, looking at how voice search can be used by betting and gambling brands, and how they can plan content and efforts around user touch-points.
SEO Checklist 2018 - Ranking in the first page of SERP organically.AVIK BAL
The book is NOW available for FREE till 23:59 IST TODAY.
Offer valid for first 100 clicks/buys.
ORDER LINK: http://amzn.to/2rxQfMN
AUTHOR LINK: www.avikbal.com/books
Best wishes for your online success.
Happy Reading. Delightful learning. Successful Practicing.
What is SEO? Scope? Options? Importance?
Types of SEO – OnPage, OffPage, Black, Grey, White Hat SEO
How search works ?
OnPage & OffPage SEO Techniques. (4 lessons)
Wordpress SEO & Yoast SEO Plugin-Installation & Features (5 lessons)
Local SEO, Technical SEO
Myths and Realities of SEO Practice (4 lessons)
Keyword Research & Analysis
100 proven ways of SEO. (4 lessons)
30 Tricks of SEO to rank in just 3-4 Weeks
Google Algorithm Updates
Paid Traffic with WordPress PPC Hacks - by Peter Mead for BigDigital 2016Peter Mead
If you want Paid Traffic and you use WordPress, here's a buch of PPC Hacks - This talk was given by Peter Mead at the BigDigital Conference in Adelaide 2016
Topics Covered:
Making an action plan for an optimized content
Getting an idea on how to write Clever post titles
Idea on Stuffing Keywords in title tag and why it’s a bad SEO practice
Complete knowledge on Google Panda Update
Know about the different versions of the Update
[DevDay 2017] Using analytics, focusing on SEO and unability - Keys to develo...DevDay.org
Competition for customers time and money is high and growing, especially in local and regional markets. Developers need to do more than just deliver functionality and good code. They must work with others on their teams to develop sites and apps with an eye on actual user data from Analytics, SEO research, and usability. We will talk about how a developer or a team can get into such a mindset.
Website Optimization How to Increase Page Performance and More Boundify
Join us for our sixth Greenville HUG meeting of 2023 and learn how to fix common website issues including improving website performance, enhancing SEO for a website, optimizing a website for mobile, implementing website security best practices, and website personalization.
SEO services in chennai | Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
seo company in vadapalani- Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
seo company in chennai - Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
seo and web development in chennai - Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
A practical guide to building SEO compliant websites before you hire an SEO agency. Understand the important aspects of technical SEO & find out the right questions to ask to make your website SEO friendly.
seo services in chennai -Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
seo services chennai -Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
SMO services in chennai | Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
seo company in vadapalani- Vlsa international servicesVelmurugan J
VLSA International Services is the best seo company in chennai, seo services in chennai, seo in chennai, seo chennai, web development company chennai, php development in chennai
Hire PrestaShop Developers from eGrove for all kind of PrestaShop Development Services, Migration, Customization, Integration, Themes and Modules Development
Delhi Institute of Digital Marketing has emerged as most promising brand of digital marketing in across India.With our existence in the market, we well understand the importance of digital marketing in the digital era and promised to introduce various courses.
8 On-Page SEO Techniques to Boost Your Rank.pdfalanpurdy
This guide is a comprehensive guide that outlines various strategies to optimize web pages for better search engine rankings. These techniques aim to enhance the relevance and authority of a website's content and improve the user experience, ultimately driving more targeted traffic to the site.
The first technique covered in the guide is optimizing title tags. Title tags are HTML elements that specify the title of a web page and appear in search engine results. By including relevant keywords and creating compelling titles, website owners can increase click-through rates and improve their ranking on SERPs.
The second technique discussed is optimizing meta descriptions. A meta description is a brief summary of a web page's content that appears in SERPs. By crafting engaging meta descriptions that include relevant keywords, website owners can attract more clicks to their site.
Header tags are another important element of on-page optimization. These tags are used to structure the content on a web page, and they help search engines understand the hierarchy and importance of each section. By using header tags correctly, website owners can improve their site's readability and make it easier for users and search engines to understand their content.
The fourth technique covered in the guide is optimizing content. By creating high-quality, informative content that includes relevant keywords, website owners can enhance their site's relevance and authority, and attract more traffic from search engines.
Images are also important elements of on-page optimization, and optimizing them can improve a website's ranking on SERPs. Website owners can optimize images by using relevant alt tags, compressing their size, and including descriptive file names.
Internal linking is another technique discussed in the guide. By including internal links on a web page, website owners can improve their site's navigation, help users find relevant content, and enhance their site's authority and relevance.
Page speed is also critical for on-page optimization. Slow-loading pages can negatively impact a site's ranking, so website owners should aim to optimize their site's loading speed by compressing images, minimizing HTTP requests, and using caching.
Finally, mobile responsiveness is crucial for on-page optimization. With more and more users accessing websites on their mobile devices, website owners need to ensure that their site is optimized for smaller screens, and that it provides a seamless user experience on all devices.
In conclusion, the "8 On-Page SEO Techniques to Boost Your Rank" guide provides valuable insights and practical tips for website owners and marketers looking to improve their site's visibility and ranking on search engines. By implementing these techniques, website owners can enhance the relevance and authority of their site's content, improve the user experience, and attract more targeted traffic from search engines.
Similar to Important factors to consider while designing your website ! (20)
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
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Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
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Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
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Important factors to consider while designing your website !
1. Important Factors to Consider While
Designing A Website : - By Shubhankar Gautam (SEO/SMO Expert)
TeamWebInfoMart (www.webinfomart.com)
You’re probably tired of hearing it, but search engine optimization is important. It can dictate and influence
who visits a site, and how many people make it through to see your beautiful design work.
It should be a part of the WEB Design & Development process from the planning stages forward. So
DESIGNERS & DEVELOPERS, unplug your ears and make it a priority to learn how you can start
thinking about SEO in the design process. Let’s dive into the topic a little more today.
SEO Basics :
Search engine optimization, commonly referred to as just SEO, is the process of getting traffic to a website
from search engines. Google is the major driver of SEO because of its popularity, but sites such as Bing,
AOL and Ask are also important. It relies heavily on the overall structure of a site and keywords located
in the copy and in the design architecture.
SEO factors fall into two categories: onsite SEO and off site SEO
(A) Onsite SEO ranking factors include your content (quality, words, engagement and popularity),
HTML (titles, descriptions and headers) and architecture (load times and speed of your site,
crawlability and URLs).
(B) Offsite SEO ranking factors include links from other sites, social media mentions, web
Participation ( FACEBOOK, TWITTER, GOOGLE+, PINTEREST, LINKEDIN etc) and basic
demographics (location – country and city, history and users’ opinions of the site).
2. IMP FACTS ABOUT DESIGNING THE WEBSITE
DOMAIN : Always select domain related with your keywords & audience
Keywords : Utilizing your keywords
So, you understand what your keywords are, but what do you do with them? Clearly, search engines need
to be shown just what your website is all about in order to drive website traffic to you. Your selected
keywords must then be considered during the website design process.
Key terms must be used in:
➔ Title Tag
➔ Keywords and meta description
➔ Navigation and menus
➔ Business slogans
➔ Your Domain
➔ Bullet points
➔ Alt text for images
➔ Graphic descriptions
➔ Title attribute in links
➔ Your primary page or product copy
➔ Internal and external links
➔ Footer links and sitemap
➔ Header Tags – H1 , H2 and H3
But don’t over optimize it! Keep in mind that SEO optimized content should be helpful, authoritative and
wellwritten. Artificial repetition or ‘keyword spamming’ will not help you get ranking and even cause different
penalties. Google working by trying to link people to the majority of relevant optimized content on the web, and
significantly it attempts to link them to what they will like. So if it seems like spam to you don’t publish it.
Website Load Times : I mean things like:
➔ CSS files – remove unwanted/unused code or place all the code on one line per div/class.
➔ The amount of JavaScript in the code – this can be really slow depending on what you are usingit
for so I’d advise using it sparsely.
➔ Website image size –
➔ File size – remove white spaces and any unessential line breaks in code, keep it streamlined.
3. Design Considerations : Make Sure Your Site Navigation Is Search Engine Friendly
Content and Text :
Content is the life force of a website, and it is what the search engines feed on. When designing a website,
makes sure you take into account good structure for content (headings, paragraphs, and links).
Sites with very little content tend to struggle in the search results and, in most cases, this can be avoided if
there is proper planning in the design stages. For example, don’t use images for text unless you use a CSS
background image text replacement technique.
HTML and Code :
➔ Use Unique Meta Data : Page titles, descriptions, and keywords should all be different. Many
times, web designers will create a template for a website and forget to change out the meta data,
and what ends up happening is that several pages will use the original placeholder information.
Every page should have its own set of meta data; it is just one of the things that helps search
engines get a better grasp of how the structure of the website is constructed.
➔ Place Scripts Outside of the HTML Document , see example :
Because, Search engines view a website through what’s contained in the HTML document. JavaScript and CSS, if
not externalized, can add several additional lines of code in your HTML documents that, in most cases, will be
ahead of the actual content and might make crawling them slower. Search engines like to get to the content of a
website as quickly as possible.
➔
4. ➔ Design Your URLs for Search Friendliness , see example :
➔ Follow W3C Standards : web designers/developers have a big responsibility to stay up to date
with what is going on in terms of technology and standards such as HTML5, CSS3 etc;. That
doesn't mean to read every single spec out there.I no longer agree with following 100% of all the
web standards because there will always be exceptions. Using good coding practices that will help
developers, but that will at the same time be browser friendly. It is important to understand that
HTML5, CSS3 etc; builds upon existing standards and it is made to support existing content.
Linking and Social Media :
In the Website , Please implement this …!
➔ Include Visible Social Media Buttons
➔ Integrate Social Where it Makes Sense
➔ Include UptoDate Buttons
➔ Include Share Buttons
5. Images Optimization :One more often overlooked section of SEO web development is the proper
dealing with of images.
➔ To optimize your images for fast loading times and quality, compress them to make the file
sizes smaller.Go for between 30 to 120kb, with a resolution of 72dpi.
➔ Always use the ‘alt tag’ attribute to present the search engines something different to
read.
➔ Place images in context with your page content; make sure they are related to your site or
content and have appropriate titles and captions.
➔ Put all your images in a folder called ‘images’ simply because it is sensible!
OTHER FACTS :
1) Use 301 redirects for permanent redirects
2) Use 302 redirects only for long or ugly URLs
3) Put your keyword phrase in the first paragraph
4) Put your keyword phrase at the top of the HTML
5) Put your keyword phrase in alternative text
6) Increase the font size of your keyword phrase
7) Use CSS or the font tag. Apply font size changes to headline tags as well.
8) Format your keyword phrases to stand out : Use <strong> and <em> where appropriate to
make your keyword phrases stand out.
9) If you must use frames, always use the noframes tag
10) If you must use Flash, always include alternative text
11) Keep your pages close to the root directory
12) Use your keyword phrase in named anchors
13) Use hyphens or underscores to separate words in URLs
14) Don't write your content with JavaScript
15) Don't have more than 10 words in your URL
16) Don't use dynamic URLs
17) Don't have broken links on your site
18) Don't use the meta refresh tag to redirect users
19) Don't violate copyright or other laws
20) Don't duplicate content on your site
21) Don't use robots.txt to ban large portions of your site
22) Don't use frames or Don't write Flashonly sites
23) Never redirect to another domain : Be Careful Redirecting to New Domains You Could Be
Banned Since this trick is commonly used by spammers, it's a very good idea to avoid doing it. Search
engines can be very hard to get back into if your site is banned by mistake.
24) Never link invisible images Or Never include invisible text on your pages
25) Don't Hide Text Your Site Will Be Banned : Search engines understand CSS and font and
background colors. They also recognize that a fontsize of 1px is not going to be readable. Text that is
hidden from your readers but visible to search engines is considered spam and will get your site banned.