1. ERIN FORD ERINFORDINC@GMAIL.COM
58 SHEA STREET | LOWER SACKVILLE | NS | B4C 2A9 | (902) 223-9525
OBJECTIVE SUMMARY
Recent business graduate of a highly accredited university with extensive experience in sales,
marketing, administration, project management, team leadership and event production.
Seeking opportunities to leverage these skill sets and contribute to organizational success.
EDUCATIONAL BACKGROUND
SAINT FRANCIS XAVIER UNIVERSTY | Antigonish, NS (2015)
Bachelor of Business Administration, Leadership Management
RELEVANT EXPERIENCE
Sales Associate/MOD |The Body Shop - Dartmouth, NS | July 2013 – Present
● Merchandised product displays according to corporate standards
● Processed customer purchases using a Point of Sale (POS) system
● Provide the management and technical expertise to sales representatives to
achieve revenue targets
● Assisted customers in selection of beauty products and communicated product
knowledge to customers
● Informed customers about current promotions, sales, and loyalty programs
● Acted as Manager on Duty and oversaw the sales associates, security,
customer service, sales forecasting, crisis management and maintenance of the store
● Assisted in physical inventory counts
● Reconciled daily cash flows and completed necessary store closure procedures
Sales Agent |Dollar Thrifty Car Rental - Halifax, NS | May 2014 - August 2014
● Disclosed rates, terms and conditions of rental agreements and obtained
customer signatures while using effective sales techniques to encourage customers to
utilize service options
● Worked with the Branch Manager to improve operations, sales and profitability
● Prepared promotional strategies, designed signage, and lead all social media
sales initiatives for the Westin Halifax location to maximize company profit
● Processed customer purchases using RentWorks client management software
● Received inquiries from the public either in person or by telephone, booked and
informed customers of the rental rates charged
● Inspected vehicles for damages and followed up with appropriate action

2. ● Maintained and updated rental agreement files; notified customers of overdue
rental vehicles and inquired as to the expected date of return; processed rental
extensions
Sales Representative |Metalsmiths Sterling - Enfield, NS | May 2013 – Sept 2013
● Maintained exceptional customer service and product knowledge
● Monitored daily store and individual progress to better meet monthly sales goals
● Merchandised product displays according to company policy
● Processed payments, product customization orders and assisted in banking
procedures
LEADERSHIP / COMMUNITY
Quality of Student Life Survey| Antigonish, NS | December 2014-April 2015
This project entailed working in conjunction with the StFX Human Resources Department to
create a Quality of Student Life survey to measure student engagement. Acted on behalf of
StFX as Management Consultant on their initiative. Responsibilities were not limited to the
construction of the QSL, achieving ethics approval via the StFX Ethics Committee, marketing,
statistical analysis and the creation of an action plan. The survey was endorsed “Morneau
Shepell” and nationally acclaimed by the “Globe and Mail”.
Enactus | Antigonish, NS | September 2013- May 2015
The society runs community-minded, entrepreneurial and environmentally sustainable
projects on campus and in the surrounding area. Created a high school mentor program to
educate prospective students on topics such as budgeting and entrepreneurial development.
Women in Business Society | Antigonish, NS | September 2011- May 2015
The society gives females the resources to improve business skills and gives members the
opportunity to engage in student-faculty mixers, speakers, info sessions, and proactive events
that empower women and highlight equality. Aided in the marketing and on site duties of
keynote speaker seminars and networking events.
StFX Xtending Hope | Halifax, NS | September 2013-May 2015
The society enacts change by performing various events throughout the year to increase
awareness, raise supportive funds and educate the community on preventative measures
regarding HIV/AIDS. Participated at fundraisers and worked with the marketing team to
increase awareness.
UnSilence the Violence | Antigonish, NS | September-February 2015
A Campus Community Project of the Antigonish Women’s Resource Centre and partners at
StFX University to engage young people to prevent violence against women. Actively
participated on the media committee and volunteered at the educational conference held on
campus.
Customer Based Sales Certification | Halifax, NS | July 2014
The program was executed by an executive of The Hertz Corporation. The goal of the

3. program was to give educate professionals on segmenting the customer base, recognizing
selling opportunities, and using sales strategies to select and position solutions to the firms
advantage.
Plan Ahead Events (Internship) | Halifax, NS | September 2009 – June 2010
Plan Ahead Events is a full service meeting and event planning company. Acted as
“Executive Assistant” to the Event Manager/Coordinator and Marketing and Communication
Manager. Responsibilities are not limited to data management, maintaining client relations,
assembling press kits, providing on-event assistance, and cold calling prospective event
attendees.
- Recipient of the first “Plan Ahead Events Scholarship” for exceptional performance
References Available – May 2015