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WWBMO MYR FY11 BMO Connection
1 <Greece>
[Business/Internal Use]
Digital Marketing Initiatives
Digital Events & Webcasts
Social Media
Web Campaigns & Home Page Takeovers
Mobile Marketing
Newsletters CYs: 2010, 2011
WWBMO MYR FY11 BMO Connection
2 <Greece>
[Business/Internal Use]
Digital Events & Webcasts
Number of target audience reached was quadrupled
WWBMO MYR FY11 BMO Connection
3 <Greece>
[Business/Internal Use]
3 groups
(1 corporate & 2 product)
A total of more than 5.000 contacts
Time Period: 2010 – 2011
WWBMO MYR FY11 BMO Connection
4 <Greece>
[Business/Internal Use]
Web Campaigns & Homepage Takeovers
A total of more than 42.000.000 impressions
WWBMO MYR FY11 BMO Connection
5 <Greece>
[Business/Internal Use]
Internet
Explorer 9
Mobile Marketing
Campaign
WWBMO MYR FY11 BMO Connection
6 <Greece>
[Business/Internal Use]
6 newsletters addressing customers and partners,
reaching 15.000 unique recipients
Newsletters

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Digital Marketing Initiatives

  • 1. WWBMO MYR FY11 BMO Connection 1 <Greece> [Business/Internal Use] Digital Marketing Initiatives Digital Events & Webcasts Social Media Web Campaigns & Home Page Takeovers Mobile Marketing Newsletters CYs: 2010, 2011
  • 2. WWBMO MYR FY11 BMO Connection 2 <Greece> [Business/Internal Use] Digital Events & Webcasts Number of target audience reached was quadrupled
  • 3. WWBMO MYR FY11 BMO Connection 3 <Greece> [Business/Internal Use] 3 groups (1 corporate & 2 product) A total of more than 5.000 contacts Time Period: 2010 – 2011
  • 4. WWBMO MYR FY11 BMO Connection 4 <Greece> [Business/Internal Use] Web Campaigns & Homepage Takeovers A total of more than 42.000.000 impressions
  • 5. WWBMO MYR FY11 BMO Connection 5 <Greece> [Business/Internal Use] Internet Explorer 9 Mobile Marketing Campaign
  • 6. WWBMO MYR FY11 BMO Connection 6 <Greece> [Business/Internal Use] 6 newsletters addressing customers and partners, reaching 15.000 unique recipients Newsletters