6. The state of the Horror Genre
• Amnesia 1,700 000 copies on Steam
• Alien Isolation over 1 million salesafter 3 months
• Outlast just broke 1 million copies
• Among the Sleep 130 000 copies (sofar)
• Loyal fanbase hungry for more
7. They like to watch
• Strong Audience Culture
• We aim to be these youtubers next favorite game!
8. Funding and state of development
• Dev-cost:$XXX
• XXX months of production time
• Multi-platform (PC, Xbox 1, PS4)
• What we have:
• Playable demo
• Gameplay trailer
• A greatdev team
9. Sales and research
• Marketresearch
• 388 out of 400 would buy the game
• Greece and Stealth most popular
• Consumer Estimate:
• price range: $xx - $xx
• Salesgoal
• XXXcopies in the first year on Steam
• +Consoles
10. Who we are
• Awardwinningstudio
• Magnetic:CageClosed
• Crazy SortingFactory
• KeyPartners
• Microsoft, Devolver, Gambitious
11. In conclusion
• Ride the horror wave
• Mythological setting
• They wantwhat we have