1. CLASSIFIED PERSONNEL INFORMATION
WONG CHEE SIONG
No 16 Jalan Anggerik Vanda
31/166, Kota Kemuning Hills,
40460 Shah Alam,
Selangor Darul Ehsan,
Malaysia
(M)+6012 3951280
(H) +603 51314318
dwdannywcs@gmail.com
QA and Food Safety Professional, with over 20 years of quality
assurance methodology, risk assessment, laboratory
management, food safety, sales and project management
experience: seeking opportunity to implement/support an
innovative and progressive organization in establishing,
developing, executing and maintaining quality and food
safety management system.
 Regional experience and exposure to multi-cultural
work environment.
 Managed team with direct and indirect reports from
diverse cultural background.
 Work exposures in food & beverage manufacturing,
consultancy, hygiene & sanitation and feed premix
industries.
 QA, Food & Feed Safety and Commercial knowledge
in feed, farm and food industry.
 Managed and execute turnkey quality and food
safety management system projects individually and
with subordinates.
 Quickly disseminate superior deliverables.
 Communication and inter personal skill with internal
and external customer from top management to shop
floor workers.

PERSONAL
Date of Birth: 9th October, 1970
Marital Status: Married with three children
EDUCATIONAL BACKGROUND
1990-1994 National University of Malaysia, Bangi
B.Sc. (First Class Honors), majoring in Food Science & Nutrition
 Final year thesis on Clarification of Fruit Juices Using Immobilized
Pectinases.
1983 – 1989 St. Paul Institution High School, Seremban
 1989 STPM (A – Levels) - Full Certificate, points 66
 1987 SPM (O – Levels) - Grade One, Aggregate 8
 1985 SRP - Grade A, Aggregate 6
PROFESSIONAL SUMMARY
PERSONAL AND EDUCATION

2. CLASSIFIED PERSONNEL INFORMATION
HONOURS AND ACTIVITIES
National University of Malaysia, Bangi (1990-1994)
1992/93 Chairman, Palm Oil Seminar
1992/93 Committee member (Exhibition), Food Science & Nutrition Day
1992/93 Committee member, Food Science & Nutrition Society
1992 Participant, Palm Oil Week organized by Malaysia Palm Oil
Promotion Council (MPOPC)
St. Paul Institution High School, Seremban (1983-1989)
1988 – 1989 Vice President, Art Club
1988 – 1989 Secretary & Patrol Leader, Rovers
1983 – 1984 School’s Prefect
1986 – 1989 Librarian
LANGUAGE SKILLS
Written : English, Bahasa Malaysia.
Spoken : English, Bahasa Malaysia, Mandarin, Cantonese
FREELANCE QA & BUSINESS DEVELOPMENT CONSULTANT
DSM Nutritional Products, Singapore
- As a contract regional consultant in APAC for to deliver QA
premix site audit, suppliers audit, system training and statistical
process and deviation data management in Trackwise system.
SealedAir Corporation, Singapore
- As a contract regional consultant/business development
manager to provide QA & Food Safety technical support in
areas of training & audit and to develop new hygiene business
in process food sector in Asia.
REGIONAL QA MANAGER, ANIMAL NUTRITION & HEALTH (ANH) APAC
DSM Nutritional Products, Singapore
Description of Job
- I report to the Vice President of ANH APAC and am responsible
to maintain consistent quality standard for supply chain
(purchasing, tolling, manufacturing and distribution processes),
operations and finished product in all the 7 premix sites & 2
tollers across APAC.
- The site’s QA Manager has dotted line reporting to me and
work closely with me to implement DSM Global ANH
CAREER : WORK EXPERIENCES
2014 - Present
2012 - 2014

3. CLASSIFIED PERSONNEL INFORMATION
requirements, sharing best practices, set and meet quality KPIs,
audits, reporting, etc.
- There are intensive contacts beside QA Managers, with but not
limited to Regional SHE Manager, Plant Managers, Production
Support, Product Managers, Technical Managers, Formulator,
Regulatory Affairs, Marketing/Product Launch teams, GMs and
customers.
- Some of the key accountability for my position as follows;
 Enforce implementation from Global to site level of
Management Directives, Manufacturing Requirements, ISO
9001:2008, HACCP principles and GMP guidelines.
 Coordinate and manage the MOC (Management of
Change) on local, regional and global level working with site
team members.
 Manage quality issues between all involved players, such as
product management, regulatory affairs, site QA Managers
and customers.
 Perform and coordinate internal and external audits and
inspections to satisfy customers and authorities and to
support operational improvements to ensure high process
and product capabilities.
 Evaluate suppliers and setting specifications for products as
well as raw materials to fulfill all quality requirements of DNP
products incl. where applicable Kosher/Halal, GMO, residual
solvents, absence of allergenic potentials, BSE/TSE etc.
 Organize and hold regional quality meeting to share best
practices/knowledge, knowledge transfer and updating
quality skill of QA Managers.
 Uses SAP for approval and maintaining of raw material in
BOM and track customer complaint and trend analysis.
 Champion the use of Trackwise system to record, track and
monitor all deviations occurred related to quality of raw
material, process, operation, finished products, supplier,
toller, audits, etc.
Achievements
- Initiated and performed regional quality audit on the pre-mixes
and toller sites based on FAMI-QS, ISO9001, HACCP, GMP and
DSM Premix Manufacturing Requirements. All findings were track
via Trackwise system (an electronic management system for
recording & tracking of deviation, internal, external & supplier
audit, management of change).
- Train and implemented Trackwise beyond QA personnel that
includes plant production, warehouse, procurement, technical
on how to use the system to create and track records.
- Initiated Supplier audit for local & regional suppliers. Established
a standardized checklist and train local site QA & Purchasing
Manager to perform audit.

4. CLASSIFIED PERSONNEL INFORMATION
- Work with Purchasing Manager to complete Supplier evaluation
for local, regional & global supplier based on risk and spend.
- Work with GM, Plant Managers, QA Managers, Purchasing
Managers and Risk Manager to ensure compliance to DSM
Corporate Requirements in all sites through site audit and
constant follow up via live meeting. This is to ensure that site do
not receive any high and critical findings.
- Involved in the project for building new site in Philippines until
commercial production. Work with the QA Manager to
established the quality laboratory functions and analytical
testing for Vitamins & Mineral assays and Physical-Chemical
analysis for raw materials and finished premixes.
- Assisted in the setup of ISO9001:2008 and GMP requirements for
Philippines site. The site was ISO9001:2008 certified by SQS in July
2014.
PROCESSED FOOD SECTOR EXPERT, BUSINESS DEVELOPMENT &
CORPORATE ACCOUNT MANAGER – (Asia, Middle East, Africa and
Turkey) AMAT (2011 – 2012)
REGIONAL PROCESSED FOOD SECTOR EXPERT & BUSINESS
DEVELOPMENT MANAGER – GAPAC (2009 – 2011)
SealedAir Corporation/Diversey, Singapore
Description of Job
- As a food safety specialist, using SecureCheck (electronic
hygiene and food safety audit tool) to audit processed food
plants in order to gain entry to new account.
 Processed food sector involved are fish & shrimp, poultry,
fruits & vegetable, red meat and Ready-To-Eat (RTE).
- Corporate Account Management i.e. Wrigley, Kraft Foods,
Tyson Food, Campbell, Cargill, CP Food, etc.
- Increased business development and innovation focus on key
sectors through unique selling application.
- Developing a team of sector experts across the region through
identifying talent and training
- Market analysis and business hunting
Achievements
- Wrigley’s APAC - Through a value delivery program, secure total
integrated sanitation program for chemicals and equipment
sales for all 3 Wrigley’s sites in China with total business worth
USD400K for CIP equipment, foaming equipment, washer and
chemicals sales of USD150K/annum. The Regional Quality
Assurance and Supply Chain Director, APAC endorsed the
program and roll out an APAC regional contract for all site
worth USD500K/annum chemical sales. This eliminated
competitor from all sites.
- Agifish, Vietnam - Unique selling identifying customer needs
and providing technical support via a risk assessment identifying
2001 - 2012

5. CLASSIFIED PERSONNEL INFORMATION
potential source of L. monocytogenes in the catfish processing
facility and able to eliminate the pathogen present in the final
product from 30% rejection to 0% in 6 months. The success was
through proper reviewing and introducing a mid-shift cleaning /
clean as you go process and facility cleaning. Total chemical
sales worth about USD30K/annum/site.
- Secure endorsement for Japanese Transplant group from
Nichirei and NipponHam as a partner for cleaning & sanitation
expert for sites in Thailand and China.
- Using SecureCheck assessment to gain new business for
prospect and sell more application for existing sites. Customer
won using SecureCheck are Pure Foods Hormel, Philippines; Jain
Irrigation, India; Garde Marine, India; Rea Lea Poultry
Processing, Australia; Mega Fish Corporation, Philippines; Tyson
Bangalore, India; Kanagawa Meat Centre, Japan; SilverFern
farms, New Zealand, HaoYue Halal Meat Co, Ltd., China.
- Conducted first Processed Food Sector training for APAC team
in May, 2011.
- Part of the synergies team to sell Diversey solution to existing
Sealed Air Corporation customer. Successfully convert Jilin
Province Changchun HaoYue Halal Meat Co, Ltd with
decentralize OPC system of USD$50,000 and annual chemical
sales turnover of USD$20K to 30K.
- Successfully launched innovation of One Step FBO for fryer
cleaning and Fitjet nozzles as part of sustainability solution for
water, energy, time and labor savings in APAC. Customer
converted to One Step FBO for fryer cleaning included FritoLay
plants in Vietnam, China, India and Nestle Maggi Noodle plant
in Shah Alam, Ayamas in Klang, Oishi Snack in Vietnam.
REGIONAL RENEW BUSINESS DEVELOPMENT MANAGER – APAC (2008 –
2009)
JohnsonDiversey Corporation, Singapore
Description of Job
- Develop new ReNew business opportunities in APAC.
- Locate and manage sales agents and distributor partners who
have experience within the application areas of water, waste
water, municipal waste water treatment, odor control and
cooling towers.
- Train and help the JD ReNew distributors and sales agents along
with our internal sales agents in F&B sell the Renew product line,
install and service the ReNew Systems and Products.
- Explore and quantify opportunities across all relevant sectors
within JD or new sectors.
- Development of very strong value propositions for each target
segment.

6. CLASSIFIED PERSONNEL INFORMATION
- To make strategic choices aligned with global Renew strategy
to ensure highest return on investment.
FOOD SAFETY CONSULTANT / REGIONAL MANAGER – ASEAN (2007 –
2008)
SAFEKEY MANAGER - SOUTH ASIA (2005 – 2007)
REGIONAL INDUSTRY SPECIALIST (2001 – 2005)
JohnsonDiversey Consulting/DiverseyLever Consulting, Singapore
Description of Job
Involved in delivering of hygiene, food safety, HACCP and QA
consultancy, offering a complete portfolio of technical and
management services to national and international companies
worldwide, such as:
- Strategic and management consultancy
- Expert hygiene, food safety and QA advice
- Operational efficiency improvements
- Risk and hazard assessment
- Training
- Inspection, auditing and certification
- Database management using electronic auditing tool
- Some of the key accountability for my position as follows;
 Manage technical deliverables and business development
for Malaysia, Singapore, Indonesia, Thailand, Cambodia,
Myanmar, Vietnam, Philippines and India to develop the
technical skill of the team.
 A team of 7 Food Safety Opco leads across South Asia
direct report to me on technical deliverables and sales.
 Identifying and finalizing food safety product offering for the
cluster with the food safety Opco leads and sector heads.
 Identifying resources for products and services with the food
safety Opco leads.
 Roll out of Global programs for South Asia.
 Training Opco and food safety leads in each country to
implement programs
 Business Hunting Support for Local Business, working closely
with each Opco’s Managing Director for specific sales
budget.
 Develop Cost and price list of products and services
(Training, Auditing & Consulting)
 Co-ordinate with sectors and marketing for building selling
stories and materials.
 Trouble shooting and sharing of best Practices across APAC.
Achievements
Consulting experiences:
- Consulted Fresh Food Distribution Centre - Cold Storage
(Singapore) achieved HACCP certification in 6 weeks.

7. CLASSIFIED PERSONNEL INFORMATION
- Developed and delivered the Food Safety Management
System projects to Shangri-La Hotels and Resorts, Petaling Jaya
Hilton, Kuala Lumpur Hilton, Sunway Lagoon Resort Hotel and
Raffles Hotels in South East Asia region.
- Consulted Shangri-La Kuala Lumpur, Shangri-La Bangkok,
Shangri-La Singapore, Traders Hotel Singapore, Shangri-La Rasa
Sentosa Resort Singapore, Edsa Shangri-La Manila, Shangri-La
Mactan Resort & Spa Cebu Philippines, Shangri-la Far Eastern
Plaza Hotel, Taipei, Shangri-La Jakarta, Shangri-La Tanjung Aru
Resort and Kuala Lumpur Convention Centre for HACCP
Certification.
- Working closely with ISO consultants from Shangri-La Tanjung
Aru Resort and Kuala Lumpur Convention Centre to achieve ISO
22000.
- Developed Banyan Tree Hotels and Resorts Food Safety
Management System program and implemented in South Asia.
The same program was cascade across to all the hotels and
resorts.
- Provides technical support in areas of hygiene, food safety,
quality assurance, organize & carry out site inspections and
audits, lead hazard analysis and risk assessment studies, and
provide QA and Food Safety training for JohnsonDiversey
Chemical Operating Companies in ASEAN.
Training experiences:
- Level 1, 2 & 3 Food Safety / Hygiene Training from CIEH & NRAEF
- Level 1, 2 & 3 HACCP Training from CIEH
- Conducted training for over 200 sessions.
Auditing experiences:
- Conducted over 300 Food Safety Management System audits
for hotels i.e. Shangri-La hotels (China & South Asia hotels) from
2001 until current, Hilton International, Raffles International,
Grand Hyatt, etc.
- Asia Bottled Water Association Certification audits for all the
Malaysia plants (Chuan Sin, Avani O2, Permanis, Ocean Mineral
Water, Eau Claire, Total Water, Pure Water) and Philippines
plants ( Philippine Beverages plants in Cebu, Kavite, Kanloan
and Tanauan)
- NSF International auditor for ASEAN & India bottle water plants,
Danone, Asia Brewery, Water Unlimited, SermSuk Plants (Pepsi
Cola)
- Vendor/Supplier audit in ASEAN for fish, white meat, fruits and
vegetables processing plants.

8. CLASSIFIED PERSONNEL INFORMATION
Business Development Achievements:
- Renewal of contract for 2005 for Shangri-La Hotels and Resorts
for total 45 properties globally for Food Safety Audit and
Electronic auditing for an amount of USD$200,000 annually.
- Sold HACCP program to Kuala Lumpur Convention Centre for
amount of USD$28,000.
- Sold HACCP program to Shangri-La Kuala Lumpur for an
amount of USD$10,000.
- Sold Food Safety Management System program to Sunway
Lagon Hotel & Resort for an amount of USD$15,000.
- Renewal of Hilton Kuala Lumpur & Petaling Jaya Food Safety
Management System program for audit, training and HACCP
consulting.
- Achieved sales of USD$400,000 in 2007 and 2008 Sales budget
of USD$600,000 in ASEAN for auditing, training and consulting.
QA MANAGER
CPC-AJI (Malaysia) Sdn. Bhd/BestFoods/Unilever
Description of job
- Leading a team of 8 QA's personnel in ensuring products sold by
the company adhered to company's quality standard.
- Manage laboratory function for physical-chemical and
microbiological analysis.
- Involves in drafting and setting up of QA systems based on
BestFoods' Quality System Improvement Process.
- Involved in preparation of procedures and related activities of
QA.
- Co-ordinations with other departments on establishing
procedures and implementation.
- Conduct regular audit of the plant and supplier's plants for
compliance and progressive improvements.
- Evaluate and feedback on quality performance of processing
plant, suppliers, tolls manufacturers through regular reporting
and assessment.
- To comply with Tricon’s Supplier’s Quality Assurance System
requirements and McDonald’s Supplier’s Quality Assurance
System.
- Co-ordination & Implementation of HACCP system in the plant.
- Conduct quarterly mock stock recovery for Tricon’s &
McDonald’s product.
- Organize QA functions in the plant from documenting of QC
plan and implementation from incoming materials to finished
product.
- Using statistical analysis to monitor plant process, conducting
capability studies of machine and accuracy & precision testing
for individual and machine.
1999 - 2001

9. CLASSIFIED PERSONNEL INFORMATION
- Attend and evaluate good returns and customer complaint.
- Implementing Good Laboratory Practices in the laboratory and
processing plant.
- Responsible for plant sanitation, pest control activities and GMP.
MANAGER BREWING STOUT (May 1999 - October 1999)
LABORATORY MANAGER (1997 – 1999)
ASSISTANT BREWER (1996 – 1997)
MANAGEMENT TRAINEE (1994 - 1996)
Guinness Anchor Berhad, Malaysia
Description of job - Brewing
- Managed a team of 5 Supervisors & 29 production operators to
run the production plant from Brewhouse to Vathouse to
produce good quality Guinness Stout, Guinness Draught,
Guinness Special Light and Malta that adhered to the ISO
procedures.
- Control the brewing losses of less than 3.0% & utilities
consumption.
- Participate in the weekly production planning.
- Implementation of “Managing for Value” activities in Stout
section. To organize to have higher productivity with a minimum
overtime.
Description of job - Laboratory
- Organized and to supervise a team of 11 personnel to carry out
routine physical-chemical and microbiological analyses.
- Responsible for controlling and directing the provision of the
laboratory services so as to ensure consistent product quality
and support technical operations and control environment
quality.
- Ensures that the GAB ISO 9002 procedures relating to the
Technological Section are strictly adhered to.
- Carry out routine internal ISO 9002 audit on Quality System
within the brewery.
- Attend to trade complaints returned to the brewery by initiating
the necessary laboratory investigation on the complaints.
PRODUCTION SUPERVISOR (UHT)
Malaysia Milk Sdn Bhd, Malaysia (June 1994 – October 1994)
Description of Job
- To organize and to supervise a team of 5 process worker to
carry out routine production process of UHTs’ products.
1994 - 1999
1994

10. CLASSIFIED PERSONNEL INFORMATION
Auditor (ISO/HACCP/Certification)
1) Neville-Clarke International Ltd. Internal Quality Auditor Training (18th Nov '
94)
2) ISO 9000 Awareness Training conducted by Neville-Clarke (29th Nov ' 94)
3) ISO Auditors/Lead Auditors of Quality System Training Course by Neville-
Clarke(21st-25th June'99)
4) Plant Auditor Training Program – Bottled Water Production Facilities by
QUASSI, LLC ( January 2002)
5) HACCP – Verification & Auditing course by Malaysia Agricultural Research
and Development Institute ( 13th – 16th August 2002)
6) Quality Society of Australasia Limited – QSA International, Food Safety Auditor
Program for Food Service Operations – Medium risk and Drink & Beverage
Manufacture – nondairy ( 29th October 2003)
7) Ministry of Health Malaysia HACCP Compliance Auditor (30th June 2004)
8) Internet Mobile Auditing Program (iMAP) Application Training, 21st - 22nd June,
2005
9) National Sanitation Foundation (NSF) and Danone Bottled Water Production
Certification Auditor by NSF (9th July – 13th July, 2007)
10) Third Party Auditor to the British Retail Consortium (BRC) Global Standard for
Food Safety (issue 5) by BRC (21st – 24th May, 2008)
11) SecureCheck Microbiological Risk Assessment Program for White Meat, Red
Meat, Seafood, RTE food, Sandwich and IVth Gamma MPR Vegetables by JDI
– EMA (4th – 8th May, 2009)
12) Supplier Quality Audit (SQA) Training Programme for Feed Industry by DNV
(15th March, 2013)
Trainer
1) ServSafe Certification by National Restaurant Association Education
Foundation (NRAEF) (17th September 2001)
2) National Restaurant Association Education Foundation (NRAEF) Registered
Proctor / Trainer (25th September 2003)
3) Chartered Institute of Environmental Health (CIEH) Registered Trainer for
Foundation, Intermediate, Advance Food Hygiene, Hazard Analysis Principles
& Practice Certificate and HACCP In Practice (16th April 2004)
4) Ministry of Health certified Trainer for Basic Food Handler Course, October
2004
5) CIEH Award for Best Trainer for ‘Level 4 Award in Food Safety’ in 2009.(26th July,
2010)
Laboratory
1) Flame Atomic absorption Spectrometry Technical Training Course by Perkin
Elmer(15th-16th July'98)
2) ISO/IEC GUIDE 25 Introduction training course by SIRIM(17th aug.'99)
CAREER : TRAININGS & COURSES

11. CLASSIFIED PERSONNEL INFORMATION
Brewing
1) Heineken Brewing Course organized by Heineken Technical Services B.V in
Zouterwoude, The Netherlands in conjunction with the Doemens School in
Munich, Germany (24th Aug - 3rd Oct ' 97)
Others (HR related)
1) Misconduct in Employment by PIR Management Consultants (9th Feb ' 96)
2) Industrial Relations At Workplace by Professional & Organization
Development Sdn.Bhd.(26th-27th May '99)
3) Advanced & Defensive Driving Course by The Automobile Association of
Malaysia (25th – 26th January, 2008)
Sales/Business Development/Key Account Management
1) Strategic Selling - Miller Heiman Workshop by JohnsonDiversey (22nd - 23rd
May, 2003)
2) Major Account Planning Workshop by JohnsonDiversey (7th - 8th June, 2004)
Conferences & Forums
1) Food Safety & Hygiene ’99 Conference and Workshop by Internal
Conferences for Management (9th – 10th November 1999)
2) Food Safety & Hygiene Conference by MarcusEvans (12th – 13th November
2001)
3) Asia Food Safety & Technology Forum 2004 Conference organized by Marcus
Evans (23rd - 24th September 2004)
4) Food Safety Forum FHA (24th April, 2008)
5) Food Safety Management System (ISO22000) Course by World Food Safety
Organization (25th April, 2008)
6) Member of World Food Safety Organization (1st May, 2008)
Article published
1) Contributed an article titled “Verification For Food Safety” in Asia Pacific
Food Industry magazine – September, 2009 issue.

12. CLASSIFIED PERSONNEL INFORMATION
CURRENT/LAST SALARY PACKAGE
Last drawn basic salary: RM$21,800.00
Package:
- Position allowance: RM4,000.00
- Group term life insurance of 36 times of monthly salary,
Group hospitalization and surgical and Personal accident
insurance
- Mobile phone bill and data plan full reimbursement on
monthly
- Annual leave of 16 days
EXPECTED SALARY PACKAGE
Expected salary: RM$ 29,500.00
Expected salary and package: RM$33,500.00
NOTICE REQUIRED
Two months’ notice
REFERENCES
Ms. Ng Kieng Yii
(My former superior in CPC/AJI (M) Sdn Bhd)
Unilever (Malaysia) Holdings Sdn Bhd.
Level 33-35 Menara TM
Jalan Pantai Baru, 50672 Kuala Lumpur
03-22462188(O); 012-3937275(H/P)
Ms. Seow Lan Hoon
(My former superior in Guinness Anchor Bhd)
012-2013095(H/P)
Mr. Andre Blanc
(My former superior in JohnsonDiversey, JohnsonDiversey Consulting Managing
Director – APAC)
+17705428241 (H/P)
andreblanc3@gmail.com
Mr. Etienne Bijnens
(My former superior in Diversey, Processed Foods Director – AMAT)
+61448061727 (H/P)
etienne.bijnens@sealedair.com
AVAILABILITY, SALARY PACKAGE & REFERENCES