2. Examples - How to emphasize the key points
1 Candidate to the Interviewer : ‘ I can explain that to
you.’
‘Can I explain this to you, sir ?’
2 Student to the Teacher : ‘ I have no knowledge
about that.’
‘ No Sir, I don’t have any knowledge about that.’
3 Father to his Son : ‘I want you to do this for me. -
‘Can you do this for me ?’
4 Boss to his Subordinate : ‘Keep this confidential to
you.’ –
‘Will you keep this confidential with you ?’
3. How to build strong arguments ?
• https://www.youtube.com/watch?v=DmKGM
OFON0g
4. Steps in making a presentation
• Analyze the situation ? ( purpose )
• Gather information
• Organize the information
• Adapt to your audience
• Compose your argument
• Revise the message
• Master your delivery
• Prepare to speak
• Overcome anxiety.
5. How to make an impact ?
• Speak slowly and distinctly
• Repeat key words and phrases
• Aim for clarity
• Communicate with body language
• Use visuals.
6. Exercise
Pacific Theaters, a Southern California movie-theater
operator, is launching a new chain called Arclight Cinemas.
The company wants to present Arclight as a more
enjoyable, upscale movie-going experience, something
clearly differentiated from the run-of-the-mill theaters.
Pacific Theater’s management wants to create a
compelling image for Arclight. The company has selected
your team and asked that your group start developing
ideas. Develop a compelling argument for Arclights to sell
their idea. Also give an outline of the visuals you might
use.
Work in groups of 4 students.
