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DIGITAL & SOCIAL MEDIA MANAGEMENT
What to expect from
this presentation?
Quick facts on why social media is important.

Contact details for people who can help you.
Erik Qualman, Author , Socionomics
Over

50%
of the world’s population is under

                            30
                             years old
Social Media has
overtaken pornography
   as the #1 activity
      on the Web
YEARS TO REACH 50 million USERS




Radio     TV     Internet   IPOD
 38       13        4         3
Years    Years    Years     Years
If Facebook were a country
it would be the world’s
3rd largest

1.   China
2.   India
3.   facebook
4.   United States
5.   Indonesia
6.   Brazil
7.   Pakistan
Awareness of Facebook
is close to 100%
More than 1 billion people
use social networks.
25% of search results for the
World’s Top 20 largest brands are
 links to user-generated content



34% of bloggers post opinions
about products & brands
Do you know what they are saying
      about your brand?
Do you like what they are saying
     about your brand?
            better
Only 18% of traditional campaigns
         generate a positive ROI




90% of people skip ads via TiVO/DVR/SKY
Kindle eBooks Outsold
Paper books on Christmas
60 million status
updates happen on
Facebook daily


We no longer
search for news,
the news finds us
We will no longer search for products and services




                           They will find us via social media
24 of the 25 Largest Newspapers are
Experiencing Record Declines in Circulation
Thanks for listening.
Contact us 0208 931 9300 to talk more.
  #talkaboutsocialmedia
  talkaboutsocialmedia.co.uk

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Digital & Social Media Management Overview