25Amazing
Mobile Phone
Statistics
And Facts
98% of all cellphones have networking or
browsers built into them
Source: Communities Dominate
26%
of all
Phones
have WiFi
capabilites
Source: Communities Dominate
Source: Communities Dominate
48% of phones
in 2012 have
Google Android
OS installed
Source: Communities Dominate
The most technologically advanced country
in terms of mobile phones is Japan. The USA
ranks 1...
Source: Communities Dominate
50% of all Americans own a smart phone
Source: Communities Dominate
¼ of the world's cellphone using
population has more than one cellphone
Source: Communities Dominate
The biggest cellphone company in the US is Verizon,
grossing over $75 billion in 2012
Source: eMarketer
Mobile advertising spending is set to make a
total of more than $7 billion in 2013
Source: Google Mobile Planet via SmartInsights
Social networking is what 26% of all
browsing time on smartphones is used on
Source: Communities Dominate
There are 4
cellphones for
every personal
computer in
existence
Source: comScore Via SmartInsights
People from the UK have the highest
rate of tablet net surfing
Source: comScore Via SmartInsights
Mobile phones are most likely
to be used to surf the net
during the morning
Tablets are...
Source: eMarketer Via SmartInsights
14% of all people prefer to shop around
for items via smartphone
Source: comScore Via SmartInsights
82% of all people have sent a text
message at least once in their life
Source: comScore Via Smart Insights
1 out of every 10 people in the UK have accessed a
mobile auction site on their phone
Source: Microsoft Tag Via SmartInsights
86% of all mobile searches are performed
while watching TV
Source: Microsoft Tag Via SmartInsights
Almost 30% of all people are willing to
use mobile coupons in their shopping
Source: Microsoft Tag Via SmartInsights
Americans spend about 3 hours per day on their
mobile phone – 2.7 of which are use...
Source: Microsoft Tag Via SmartInsights
Over 1/3 of all Facebook users
have used Facebook mobile to log in
Source: Microsoft Tag Via SmartInsights
½ of all Twitter
users use the
mobile app to
tweet
Source: Communities Dominate
Love YouTube? 200 million mobile video
viewers love it, too.
Or at least, that's how many vie...
Source: Microsoft Tag Via SmartInsights
The most likely person to socialize on a mobile
phone is a woman between the ages ...
Source: AnchorMobile
Adults spend more time on mobile media than they
do on magazines and newspapers combined
Source: AnchorMobile
46% of all
customers will
NOT return to a
mobile site that
has errors in its
display
Source: AnchorMobile
8 trillion texts will be sent this year alone
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25 More Amazing Mobile Phone Statistics and Facts

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25 more mobile phone statistics and facts to make you think about where mobile is going, and where your business is at in relation to its mobile marketing and advertising goals going forward.

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25 More Amazing Mobile Phone Statistics and Facts

  1. 1. 25Amazing Mobile Phone Statistics And Facts
  2. 2. 98% of all cellphones have networking or browsers built into them Source: Communities Dominate
  3. 3. 26% of all Phones have WiFi capabilites Source: Communities Dominate
  4. 4. Source: Communities Dominate 48% of phones in 2012 have Google Android OS installed
  5. 5. Source: Communities Dominate The most technologically advanced country in terms of mobile phones is Japan. The USA ranks 17th, while the UK ranks 10th
  6. 6. Source: Communities Dominate 50% of all Americans own a smart phone
  7. 7. Source: Communities Dominate ¼ of the world's cellphone using population has more than one cellphone
  8. 8. Source: Communities Dominate The biggest cellphone company in the US is Verizon, grossing over $75 billion in 2012
  9. 9. Source: eMarketer Mobile advertising spending is set to make a total of more than $7 billion in 2013
  10. 10. Source: Google Mobile Planet via SmartInsights Social networking is what 26% of all browsing time on smartphones is used on
  11. 11. Source: Communities Dominate There are 4 cellphones for every personal computer in existence
  12. 12. Source: comScore Via SmartInsights People from the UK have the highest rate of tablet net surfing
  13. 13. Source: comScore Via SmartInsights Mobile phones are most likely to be used to surf the net during the morning Tablets are most likely to be used to surf the net at night while PC's dominate working hours
  14. 14. Source: eMarketer Via SmartInsights 14% of all people prefer to shop around for items via smartphone
  15. 15. Source: comScore Via SmartInsights 82% of all people have sent a text message at least once in their life
  16. 16. Source: comScore Via Smart Insights 1 out of every 10 people in the UK have accessed a mobile auction site on their phone
  17. 17. Source: Microsoft Tag Via SmartInsights 86% of all mobile searches are performed while watching TV
  18. 18. Source: Microsoft Tag Via SmartInsights Almost 30% of all people are willing to use mobile coupons in their shopping
  19. 19. Source: Microsoft Tag Via SmartInsights Americans spend about 3 hours per day on their mobile phone – 2.7 of which are used to socialize
  20. 20. Source: Microsoft Tag Via SmartInsights Over 1/3 of all Facebook users have used Facebook mobile to log in
  21. 21. Source: Microsoft Tag Via SmartInsights ½ of all Twitter users use the mobile app to tweet
  22. 22. Source: Communities Dominate Love YouTube? 200 million mobile video viewers love it, too. Or at least, that's how many views
  23. 23. Source: Microsoft Tag Via SmartInsights The most likely person to socialize on a mobile phone is a woman between the ages of 35 to 54
  24. 24. Source: AnchorMobile Adults spend more time on mobile media than they do on magazines and newspapers combined
  25. 25. Source: AnchorMobile 46% of all customers will NOT return to a mobile site that has errors in its display
  26. 26. Source: AnchorMobile 8 trillion texts will be sent this year alone

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