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Research
Callum Joy
Existing Product
Main focus is
the animal
Secondary
focus points,
stand out less
Yellow border
grabs attention
Existing Product
Obvious main
focus
Grabs
attention with
interesting
thing
Existing Product
Monkey is
main focus
Animal themed
Simple colours
Research Analysis
• What common features do the researched
products have?
– Animals
• What aspects of the research will you include
within your on work?
– Some of the main focus points are similar to what
I want to do
Audience
Audience Profile
Category Demographic Content to appeal to this audience
Age Range
12+ • Contents probably wont be of interest to
anyone below that age
Gender
All • Literally just animals
Psychographic None
• Doesn’t really matter with the magazine I
decided on
Social Status
Any • Again, doesn’t matter with the magazine I
decided on

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2. research(3)

Editor's Notes

  1. Choose a recent product similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?
  2. Choose a recent product similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?
  3. Choose a recent product similar to your own and annotate it Type of image- studio/location, angle, effects, post-production Use of lighting/composition/mise en scene/costume/props/location/colours/fonts etc. Audience appeal- how does it make its audience want to buy/watch/play it?